Userpilot

FEBRUARY 22, 2024

This article will walk you through 15 practical strategies to improve customer retention , boost loyalty, and ensure customer satisfaction. Use cohort tables to understand how different user segments engage with your product, then improve. It is an indicator of product-market fit and shows businesses who their most loyal customers are.

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

APRIL 30, 2024

Product advocacy : When users see their feedback implemented, they feel more connected to the product and brand. How can companies use customer feedback to influence the product roadmap? Product feedback should be categorized and reviewed to identify trends. Userpilot NPS dashboard.

User Testing 86

User Testing Customer Feedback Feedback Software Data Visualization 86

Userpilot

OCTOBER 20, 2022

In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty. Other strategies include using walkthroughs to help new users reach activation faster, creating an in-app help center, and providing top-notch customer support. Here’s why.

Feedback Software 94

Feedback Software Analytic Tools Research Software User Testing 94

Mixpanel

APRIL 18, 2024

Key teams to involve: Product Marketing, Sales Enablement, Customer Success & Support Key Mixpanel reports used: Flows (to look at workarounds being used today) Stage 2: The phased rollout Now, we can start actually rolling out the new product or feature. They’re the end consumers of this training, after all.

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

Userpilot

MAY 5, 2022

There are several reasons why a SaaS business will choose a micromarketing campaign over traditional marketing strategies to engage existing users and attract new ones. Brand loyalty-based: target the loyal fans of your brand (market an upgrade or exclusive offers). Micromarketing vs niche marketing.

Research Software 93

Research Software User Testing Customer Experience Data Visualization 93

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

MARCH 29, 2024

Are conversion funnel leaks sabotaging your product and marketing efforts while leaving money on the table? You’ll get actionable strategies and examples to help you deliver memorable product experiences , driving engagement and long-term retention. Poor product-market fit. Complicated product.

Data Visualization 95

Data Visualization User Testing Analytic Tools Feedback Software 95

Userpilot

JULY 17, 2023

By looking at customer experience analytics, you’ll be able to use these valuable insights to make data-driven decisions instead of relying on your product marketing strategy alone. For instance, you could use an NPS dashboard to look at response rates for NPS surveys and the percentage of promoters versus detractors.

Data Visualization 94

Data Visualization Customer Experience Analytic Tools Customer Feedback 94

Userpilot

APRIL 26, 2022

Product adoption isn’t complete until users adopt all the features they need to achieve their goals. As different customer segments adopt your product at different stages of its lifecycle, it is essential to select your product adoption strategies carefully. What are product adoption metrics? Time to value.

Analytic Tools 95

Analytic Tools Research Software Onboarding KPIs Data Visualization 95

Userpilot

APRIL 25, 2024

If you are seeking insight into how marketing research can influence the trajectory of your SaaS, then you have come to the right place! Market research lights the way, helping you collect, analyze, and understand information about your target market. Gone are the days when just intuition or subjective judgment was enough.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

JULY 30, 2023

Customer retention is the process of using activities and strategies to build strong customer relationships and thus, lead to loyal customers and repeat purchases. To improve user retention, you can use Userpilot to execute the following strategies: Offer contextual in-app guidance. Track and analyze user behavior.

Customer Experience 83

Customer Experience Customer Feedback User Testing Data Visualization 83

Alchemer Mobile

MAY 7, 2020

Incorporating these tools into your customer experience tech stack will drive more engagement, gather high-quality customer feedback, and help inform your product roadmap. mParticle is the customer data platform for brands leading the CX revolution. Core mobile in-app feedback tools & solutions. Supporting tech.

Feedback Software 147

Feedback Software Analytic Tools Reporting Tools Data Visualization 147

Userpilot

OCTOBER 20, 2023

However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. TL;DR Sentiment analysis helps you monitor the opinions, emotions, and feelings (sentiment) of customers towards your product or brand. Social media mention/reach reporting dashboard.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. Make changes to your marketing strategy if needed: Through marketing surveys, you’ll uncover the demographics within your target customers and learn more about their needs.

Data Visualization 77

Data Visualization Product Research Research Software Analytic Tools 77

Userpilot

SEPTEMBER 29, 2022

Product value is how well your app helps customers achieve their goals compared to competitors. The value proposition is the summary of the positioning strategy. It highlights the benefits of the product and its advantages for the prospective customer. Product value depends on external factors and it’s difficult to measure.

User Testing 91

User Testing Product Research Feedback Software Analytic Tools 91

Userpilot

SEPTEMBER 4, 2023

Customer journey optimization refers to the strategic process of analyzing and enhancing a customer's entire experience with a brand. The goal is to meet and exceed customer expectations at every stage, from initial brand awareness to advocacy and loyalty. Tactics include content marketing, SEO, social media, and advertising.

Data Visualization 82

Data Visualization User Testing Analytic Tools Customer Feedback 82

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Let’s begin!

Feedback Software 89

Feedback Software Analytic Tools Research Software Customer Experience 89

Userpilot

SEPTEMBER 28, 2022

Tracking product management metrics is crucial. Measure the success of product management. A successful product needs to have a great product-market fit, be engaging, and have high retention rates. You should develop a product that solves people’s problems, which they may not be aware of.

Onboarding KPIs 75

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 75

Userpilot

JANUARY 19, 2021

So in this post, we will debunk some myths around it, show you how to measure it, and most importantly – how to improve it with an omnichannel customer engagement strategy. How to create an Omnichannel customer engagement strategy for your SaaS Wrapping things up. Table of Contents. What is Customer Engagement?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Customer Experience 98

Dear Strategy

SEPTEMBER 2, 2019

Dear Strategy: “What is the appropriate measure for the value of a project or product? Ah – sales and profit…the staples of any good strategic dashboard. Well, how about adding market share? Then you’ll have the 3 most common metrics that I typically see people using to measure the success of their strategies.

Strategy 40

Strategy Download Customer Experience Workshop 40

Userpilot

APRIL 18, 2023

The 4 types of customer satisfaction surveys are Net Promoter Score (NPS) surveys, customer satisfaction score (CSAT) surveys, customer effort score (CES) surveys, and product-market fit (PMF) surveys. As a result, you can develop well-informed strategies to improve customer satisfaction. Customer Effort Score (CES) survey.

Customer Feedback 81

Customer Feedback User Testing Customer Satisfaction Customer Experience 81

The Product Coalition

JULY 28, 2020

The role of a Product Owner/Manager/Strategist is to help startups capture and transform customer insights into full product experiences that in turn increase customer satisfaction, loyalty, retention, and the business values. Marketing Focus b. To do so, the activities of the PM include: a. Pipeline Requirement Analysis c.

Data Visualization 78

Data Visualization Analytic Tools Startups User Testing 78

Userpilot

APRIL 7, 2023

Market research insights Market research insights can help you understand customer segments , market size, and growth, as well as preferences. These insights can inform product development , pricing strategy, and marketing decisions.How to collect market research insights?

Data Visualization 87

Data Visualization Analytic Tools Feedback Software Research Software 87

Userpilot

JUNE 20, 2023

If you’re launching a brand-new product and have no user base, build a landing page and collect the contact details of prospective customers to gauge their interest. Offering an early bird discount could be a good way to encourage early adopters to commit to the product even when it’s not completely ready.

User Testing 85

User Testing Product Research Feedback Software Customer Feedback 85

Roman Pichler

SEPTEMBER 18, 2017

In the product planning model above, the vision describes the ultimate purpose for creating the product; the product strategy states how the vision will be realised; and the product roadmap states how the strategy will be implemented. Timeframes. Take the Apple Watch as an example.

User Testing 157

User Testing Technical Review Data Visualization Vision 157

Userpilot

FEBRUARY 7, 2023

In this article, we’re going to dive deep into the types of in-app messaging, five best practices, and four real-world examples from successful SaaS brands. In-app messages are used to engage with users as they use the product, while push notifications are used to draw user attention back when they aren’t using the product.

Feedback Software 95

Feedback Software Analytic Tools Customer Experience User Testing 95

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. Why is product positioning important? Determine customer needs. Userpilot analytics page.

Research Software 96

Research Software Feedback Software Analytic Tools Positioning 96

Userpilot

APRIL 6, 2023

In-app feedback is one of the most insightful and relevant types of data you can collect as a product marketer, while also being the cheapest. They typically ask users to rate their likelihood of recommending the company or brand to a friend on a scale of 0-10 (like in the screenshot below). Example of a CES survey.

Feedback Software 74

Feedback Software Analytic Tools Research Software Data Visualization 74

Userpilot

NOVEMBER 21, 2022

The insights from the market research feed into the go-to-market strategy. This outlines how to launch the product to the right clientele at the right time. While developing the GTM strategy , they work with the marketing team to select the best ways of promoting the products. Go-To-Market strategy.

Product launches 91

Product launches Product Research User Testing Research Software 91

Userpilot

AUGUST 14, 2023

Ask users to rate from 1 to 5 how easy it is to use your product. Product evaluation surveys. Which gauges how users feel about product performance and what they value the most. We have three tactics to analyze your survey responses: Glance over your survey analytics dashboard to track overall performance and make a hypothesis.

Product Research 80

Product Research Data Visualization Analytic Tools Feedback Software 80

Userpilot

JULY 31, 2023

In this article, we discuss Pendo’s use cases, main features, pricing, limitations, and how it can help your product grow. TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. Pendo dashboard. Userpilot dashboard. Let’s get right to it!

Data Visualization 81

Data Visualization Analytic Tools Feedback Software Reporting Tools 81

Userpilot

SEPTEMBER 4, 2023

Customer journey optimization refers to the strategic process of analyzing and enhancing a customer’s entire experience with a brand. The goal is to meet and exceed customer expectations at every stage, from initial brand awareness to advocacy and loyalty. Tactics include content marketing, SEO, social media, and advertising.

Data Visualization 52

Data Visualization User Testing Analytic Tools Customer Feedback 52

Userpilot

APRIL 30, 2024

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Market penetration is about increasing existing market share with existing products.

Analytic Tools 91

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 91

Userpilot

APRIL 6, 2023

In-app feedback is one of the most insightful and relevant types of data you can collect as a product marketer, while also being the cheapest. They typically ask users to rate their likelihood of recommending the company or brand to a friend on a scale of 0-10 (like in the screenshot below). Example of a CES survey.

Feedback Software 52

Feedback Software Analytic Tools Research Software Data Visualization 52

Userpilot

MARCH 14, 2023

TL;DR Freemium is a customer acquisition strategy that gives users access to basic functionality without paying while hiding the more advanced features behind the paywall. With freemium , companies are able to increase their brand awareness and grow their customer base at a low cost. Features & Events Dashboard in Userpilot.

Feedback Software 94

Feedback Software Analytic Tools User Testing Data Visualization 94