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How to Build a Solid SaaS Onboarding Strategy: Step-by-Step Guide

Userpilot

Focusing on companies in the same niche could provide valuable insights on how to retain existing customers and implement great user onboarding flows, but you could also study brands in other sectors. Pay attention to how the timing, messaging, elements, and support options all contribute to the positive onboarding experience.

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Pragmatic Live Transcripts (Prioritizing Your Product Launch)

Pragmatic Marketing

So let's talk a little bit about how we go from features top feature speak to product story or a brand story. So as part of your launch plan to then do you have a sort of sales enablement and sales training piece of it that your group handles? What is your guys's process internally for that? This was a big role!

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Pragmatic Live Transcripts (Prioritizing Your Product Launch)

Pragmatic Marketing

So let's talk a little bit about how we go from features top feature speak to product story or a brand story. So as part of your launch plan to then do you have a sort of sales enablement and sales training piece of it that your group handles? What is your guys's process internally for that? This was a big role!

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Emergence Capital’s Doug Landis on telling stories that sell

Intercom, Inc.

I realized I get way more value out of helping other sales people figure out how to tap into their full potential. Then I went to go work for Google, running sales productivity, which was really sales training development. I went to Salesforce after that, and that’s where we coined the term “sales productivity.”

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Emergence Capital’s Doug Landis on telling stories that sell

Intercom, Inc.

I realized I get way more value out of helping other sales people figure out how to tap into their full potential. Then I went to go work for Google, running sales productivity, which was really sales training development. I went to Salesforce after that, and that’s where we coined the term “sales productivity.”