Userpilot

JUNE 7, 2022

Here are a few tips on how to shift from a product-centric to a customer-centric approach: Have a public roadmap that welcomes feedback. Have a pricing strategy that encourages users to engage with your product. Everyone remembers the feeling of a great product, no matter how small the product was.

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

Good Product Manager

MARCH 6, 2016

Our annual SiriusDecisions Summit (held this year from May 24-27 in Nashville) brings together 2500+ b-to-b leaders for four full days of data-driven best practices research, unveiling of new innovations across the b-to-b space and networking with an elite community of sales, marketing and product leaders. sRDmobd09x #ux #prodmgmt.

User Testing 79

User Testing Leadership Customer Feedback Product Research 79

Userpilot

JULY 27, 2021

Some product adoption issues might be caused by customers not finding the features they need in your product, and acting on your NPS surveys will help avoid this scenario. Listen to your customer's feedback and prioritize your roadmap where it makes sense. Use NPS to improve product adoption.

Feedback Software 98

Feedback Software Analytic Tools Product Research Onboarding KPIs 98

Good Product Manager

APRIL 21, 2015

We’re less than 30 days from the SiriusDecisions Summit 2015 , our annual conference where over 2000 b-to-b product, marketing and sales leaders will get a chance to see data-driven best practices research, unveiling of new innovations across the b-to-b space and networking with an elite community of business leaders.

Research Software 74

Research Software Product Research Feedback Software User Testing 74

Userpilot

NOVEMBER 20, 2022

How do you design a marketing roadmap that structures your project and keeps your team organized through the marketing lifecycle? A high-level strategic plan is the life force of a successful product marketing campaign. It connects business objectives to your marketing efforts and covers every important detail.

Onboarding KPIs 87

Onboarding KPIs Roadmap Marketing Feedback Software 87

Good Product Manager

MARCH 6, 2016

Our annual SiriusDecisions Summit (held this year from May 24-27 in Nashville) brings together 2500+ b-to-b leaders for four full days of data-driven best practices research, unveiling of new innovations across the b-to-b space and networking with an elite community of sales, marketing and product leaders. link] #ux #prodmgmt.

User Testing 60

User Testing Leadership Customer Feedback Product Research 60

Good Product Manager

JUNE 9, 2016

We had 2500+ sales, marketing and product leaders together for 4 days of sharing of new research, practitioner case studies, lots of networking and some fantastic evening events. for product research [link] #prodmgmt #ux. An interesting/thorough take on why surveys can be problematic (& dangerous!)

Product Research 60

Product Research Research Software User Testing Presentation 60

Good Product Manager

JUNE 9, 2016

We had 2500+ sales, marketing and product leaders together for 4 days of sharing of new research, practitioner case studies, lots of networking and some fantastic evening events. for product research https://t.co/tOhUF2leum tOhUF2leum #prodmgmt #ux. — Jeff Lash (@jefflash) May 16, 2016.

Product Research 60

Product Research Research Software User Testing Presentation 60

The Product Coalition

MARCH 29, 2018

Work with product marketing to craft and validate. Check out Product Plan’s advice on how to write a compelling value proposition. 2) Referenceable customer case studies with details on their need, the solution and the ROI impact they experienced. Some product teams add features and usability worsens.

Development Team Review 113

Development Team Review Weak Development Team Feedback Software Product Research 113

Userpilot

FEBRUARY 4, 2022

A few user persona examples in the SaaS space include product managers, product marketers, customer success managers, UX designers, and independent contractors who help companies with any of the aforementioned areas. Case studies. Video marketing (YouTube and TikTok). User persona example.

Feedback Software 91

Feedback Software Research Software Reporting Tools Onboarding KPIs 91

Userpilot

MARCH 5, 2021

The three steps to providing a great product experience for paid trial users are: make the time to value as short as possible, create engaging product discovery experiences, don’t ever stop being a resource to your customers. Step 2 Create engaging product discovery experiences. Source: Userpilot.com.

User Testing 96

User Testing Data Visualization Customer Experience Customer Feedback 96

Userpilot

JANUARY 14, 2022

Combined with product usage analytics, NPS provides even more insights to guide your product marketing and development efforts. They are your loyal customers and are most likely to carry out word-of-mouth marketing. NPS score equals the percentage of promoters minus the percentage of detractors.

Analytic Tools 86

Analytic Tools Data Visualization Feedback Software Customer Feedback 86

Userpilot

AUGUST 29, 2022

Why are marketing data insights critical when making strategic business decisions? With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience. Sales data insights.

Data Visualization 89

Data Visualization Customer Feedback Customer Experience User Testing 89

Userpilot

JUNE 25, 2023

Product Analytics for Dummies is a beginner-friendly guide to leveraging product analytics for data-driven decision-making. Hired: How to Get a Product Management Job is a valuable resource for aspiring product managers navigating the job search process. Product School (Free) 18. Product School (Free) 19.

Books 81

Books Analytic Tools Data Visualization Product Research 81

The Product HQ

FEBRUARY 6, 2023

Some common tools that senior product managers use to conduct exploratory research include customer interviews, focus groups, field observations, and user case studies. Most product managers and their teams use Pendo to help them build customer-centric product experiences for their end users.

User Testing 52

User Testing Research Software Feedback Software Data Visualization 52

Mind the Product

APRIL 12, 2017

Product management teams often ask themselves if third-party integration is right for their software product roadmap. The thinking is that you should integrate with products such as Salesforce and Slack, because you never would want to try to build those sorts of products by yourselves. Andre Piazza.

Reporting Tools 120

Reporting Tools Feedback Software User Testing Customer Experience 120

Userpilot

JANUARY 22, 2020

In that case, you could take action by e.g. sending them an email that a) praises them for their regular use (a compliment in the subject line won’t hurt) and b) offering some suggestions especially for them: These insights show the way forward. You can use these to improve your onboarding or to drive product marketing initiatives.

Analytic Tools 110

Analytic Tools Feedback Software Research Software Data Visualization 110

Userpilot

MARCH 6, 2020

Here are some interesting Product case studies, scroll down [link]. Working in Product/Consultancy, it can be quite challenging to keep with everything Digital/Product-related as the digital wave constantly evolves. Working on the UX for our target audience – 50+ – has also been challenging.

Research Software 132

Research Software Analytic Tools Feedback Software Reporting Tools 132

Userpilot

AUGUST 27, 2020

So, these are people: Who are responding positively to your marketing and value proposition – and so are very similar to ( hence “adjacent to”) your existing user base. Then maybe there’s a product-market fit issue arising from your ads and landing pages. Your case studies will be relevant to new segments.

Analytic Tools 66

Analytic Tools Customer Experience User Testing Customer Feedback 66

Userpilot

AUGUST 7, 2019

Note: This article has embedded real-life examples, strategies, and cases from the author and her company, Growbots. How is Customer Success correlated with Product Marketing? What’s the correlation between Customer Success and Product Marketing? Continue reading, if you want to learn: What is Customer Success?

Feedback Software 48

Feedback Software Customer Experience User Testing Research Software 48

Userpilot

NOVEMBER 18, 2020

Provide testimonials and case studies. As Advocates, power users help you to get the word out about your product, for free. 3 They identify new sources of value and help refine your roadmap. Power users may sometimes even…know your product better than you do. Source: userpilot.com. Source: dropbox.com.

Analytic Tools 97

Analytic Tools Feedback Software Customer Experience User Testing 97

Userpilot

APRIL 30, 2021

Case studies. It’s worth noting that the rest of your marketing will often fall flat in the absence of quality content. The strategic roadmaps they produce are extremely detailed and they think long-term, which is rare in the instant gratification-prone world of social media. Take it from me after 6 years in marketing!

Research Software 98

Research Software Marketing Technical Advisors Customer Experience 98

Usersnap

AUGUST 26, 2021

And we suggest Product Managers and Customer Support Managers take the lead in organizations. Why do product managers need customer feedback? Product managers steer the strategy of the products, and build roadmaps of solutions to solve customer problems. Is refining UX flows more important than shining innovations?

Feedback Software 119

Feedback Software User Testing Customer Feedback Data Visualization 119