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Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Product marketing is the process of bringing a product to the market, promoting it, and selling it to customers.

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4 Product Management Certifications that are Worth Your Time

ProductPlan

There is one learning opportunity that signifies the mastering of a topic (and enhances your LinkedIn profile): Product management certifications. Here’s even more good news: There are many product management certifications and courses available today. 4 Product Management Certifications That Are Worth Your Time.

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Product Analyst: Responsibilities, Skills, and Requirements

Userpilot

In this article, we’ll cover the responsibilities of a product analyst, the skills needed in the current job market, and the prerequisites. TL;DR A product analyst is a professional who uses data analysis and insights to evaluate and improve the performance of a product or service. What do product analysts do?

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12 Best Customer Insight Tools for SaaS Companies in 2024

Userpilot

Google Trends helps businesses differentiate products in crowded markets by identifying evolving consumer interests and regional search behaviors. Google Analytics 4 offers advanced tools for understanding cross-platform customer behavior, aiding product differentiation and tailored offerings in a competitive market.

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Overcoming Impostor Syndrome in the Product World

The Product Coalition

Product Managers can transition into their roles from all areas of business, which is a breeding ground for self-doubt. Someone with nothing but marketing experience, but with all the skills needed, may fear their lack of experience in software development will hold them back. Confused about product-market fit?

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Developing Product Management Confidence

bpma ProductHub

Such a trait is crucial to Product Management roles if you want sales, marketing and engineering to trust and follow your direction. With her background in product management and marketing, the lessons, stories and tips she has to convey will be very relevant to you.

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Pendo vs Amplitude: Which is the Better Product Analytics Tool?

Userpilot

Users rate Pendo highly for its ease of set-up which doesn’t require any coding. The best feature about Pendo has been the constant collection of User clicks without the need to set up trackers via code. Pendo review. A review of Pendo. Amplitude review. How much do the other plans cost?