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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

NOVEMBER 30, 2020

Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. So your buyer, Google’s they, so they end up on one of these comparison sites. And comparison sites will give them charts that look like this. And we got a nice graph there showing the product.

Research Software 64
Research Software User Testing Positioning Product Research 64
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Hiring a Head of Product

Mironov Consulting

SEPTEMBER 14, 2020

Over the last three decades, across 10 full-time jobs and 150 consulting clients, I’ve headed up product teams 18 times (mostly as interim VP ) and helped another dozen companies choose their Head of Product. Here are some patterns I’ve seen in picking successful Heads of Product. Let’s unpack. What’s In a Name?

Reporting Tools 145
Reporting Tools Analytic Tools Onboarding KPIs Data Visualization 145
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