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BrowserStack’s Mark Rudden on hypergrowth in a global pandemic

Intercom, Inc.

But looking at BrowserStack, looking at the product they had, the market, the growth rate, the customers they already had in Europe… And they were looking for somebody to scale out their enterprise business across Europe. We have business development doing inbound and outbound. We have SMB mid-market enterprise.

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8 steps to craft a winning sales strategy, according to industry leaders

Intercom, Inc.

You can delay it until you’ve acquired your first 100 or 1,000 customers, but at some point you’ll need to find sustainable traction in the market. When done correctly, your sales strategy will help your sales team execute with focus – SMB or enterprise, inbound or outbound, hunting or farming. Define your ideal customer profile.

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Sparking conversations: How every team can benefit from conversational support

Intercom, Inc.

In fact, when we engaged Forrester Consulting, an independent research firm, in April 2021 to explore how channel preferences are changing, they found that preference for messaging-based support has significantly grown since the beginning of the pandemic. Teams that benefit: Sales, marketing. Increased business efficiency (58%).

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Product Service Management as a Growth Lever in your SaaS

Userpilot

As a SaaS product manager, you also play a key role in the marketing and sale of your products. In turn, your approach to marketing, sales, and the like will also need to quickly and continuously evolve, as well. Where Do Marketing and Sales Fit Into Product-Led Growth?

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Why Product Needs to Work with Customer Success to Achieve PLG

Userpilot

As a SaaS product manager, you also play a key role in the marketing and sale of your products. In turn, your approach to marketing, sales, and the like will also need to quickly and continuously evolve, as well. Where Do Marketing and Sales Fit Into Product-Led Growth?