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The biggest challenges facing support teams right now (and how to solve them)

Intercom, Inc.

Most support teams have seen an influx of support queries since COVID-19 hit – and those issues are more complex than ever. According to recent research, however, many teams aren’t sufficiently equipped to meet these new challenges. Challenge #1: Limited team bandwidth, resources, and budget.

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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

It is important that these friendly connections represent the target persona market you have outlined, as otherwise, the feedback loop is likely to be weak. The cost of CRM systems have fallen sharply and there is now a host of entry-level systems you can use to manage your pipeline. Iterate the product based on feedback.

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BrowserStack’s Mark Rudden on hypergrowth in a global pandemic

Intercom, Inc.

And so, Mark Rudden and his team had to figure it all out by themselves. Fortunately, Mark had quite a bit of experience working and scaling teams in demanding, hypergrowth environments. Onboarding systems are no exception, especially when you’re trying to replicate on-site conditions in an online setting.

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8 steps to craft a winning sales strategy, according to industry leaders

Intercom, Inc.

Developing a sales strategy is one of the core activities every business will have to undertake. When done correctly, your sales strategy will help your sales team execute with focus – SMB or enterprise, inbound or outbound, hunting or farming. 8 steps to develop a winning sales strategy. But that threshold exists.

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Customer Education & Training: The Investment That Keeps on Giving

Gainsight

Sam Mallikarjunan, Head of Growth at HubSpot, a leader in inbound marketing and sales software, explains that teaching the user in this example to create an email campaign isn’t good enough. They’re creating great inbound marketers, with the understanding that it will make them more successful customers.

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Choosing the Right Software Partner, Part 2: Evaluating for Great People

Atomic Spin PM

This is the second post in a four-part series aimed at helping you select the best software development partner. Defining “Great People” I would look for two big things: Generalist product developers – I want to work with people who specialize in software product development and who take a generalist approach to technology.

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Reflecting on the Intercom journey – Karen Peacock and Des Traynor in conversation

Intercom, Inc.

Think about what you could be doing to bring more diversity into your teams and be more inclusive as a company, and go actively out of your way in order to achieve set goals. I usually do them with Paul or people from the product teams – it’s much more fun to be on a podcast with your boss. Be open-minded.