Intercom, Inc.
JUNE 20, 2018
Today it’s no wonder that the strong majority of companies want their strategy to be driven by product, not sales and that’s likely for the best. Creating one-off builds for a handful of customers puts you on the fast track to a Frankenstein product and a customer acquisition strategy that doesn’t scale.
Product Innovation Educators
MARCH 27, 2023
Lessons for product managers from PDMA’s Outstanding Corporate Innovators Award Every year the Product Management and Development Association (PDMA) recognizes an organization with the Outstanding Corporate Innovators Award (OCI). Innovation strategy is critical. They call it their innovation recipe.
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Gainsight
APRIL 2, 2021
Yet, one cohort of CS leaders exists that I’ve found to truly be special snowflakes: Customer Success teams in companies that employ Product-led Growth strategies. Finally, for the main event, we asked the group to crowdsource a list of things that make Customer Success in the PLG world different.
DISQO
JULY 5, 2018
In an effort to get closer to Amazon’s benchmark of having 70% of the information needed, some product managers even go to nearby Starbucks to generate feedback from random patrons. But it simply can’t inform the day-to-day decisions that product teams need to make. It’s not a rigorous practice by any means.
ProductPlan
FEBRUARY 14, 2023
And crowdsource ideas for future activities and let the team vote for their top picks via a poll to ensure that as many people as possible are excited about participating.
ProductPlan
JUNE 29, 2023
Finally, a place for strategy in ProductPlan. ProductPlan has long been your single source of truth for the what , when , and how behind your product. More recently, we’ve helped you crowdsource new ideas from customers and stakeholders alike , and create a consistent GTM process for every new launch.
DISQO
JULY 5, 2018
In an effort to get closer to Amazon’s benchmark of having 70% of the information needed, some product managers even go to nearby Starbucks to generate feedback from random patrons. But it simply can’t inform the day-to-day decisions that product teams need to make. It’s not a rigorous practice by any means.
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