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How AI Transformation Impacts the Digital Marketing Industry

The Product Coalition

With AI technology, marketers can identify microtrends and even predict trends, saving time and resources through automated digital marketing services. One of the main benefits of AI transformation in marketing is gaining a deeper comprehension of customer behavior. billion U.S. How is AI used in marketing?

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What can Trader Joe’s Teach us About Customer-Centric Product Development?

Mind the Product

Know Your Customers’ Problems. It’s product development like that – that seeks out innovative solutions rooted in intimate knowledge of customer’s problems – that has earned Trader Joe’s the reputation as one of the most customer-centric organizations on the planet. All About Value for the Customer.

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How to Become a Product Assistant [+Tools and Resources]

Userpilot

TL;DR A product assistant supports product managers in the SaaS industry by conducting market research , analyzing user feedback, and coordinating with cross-functional teams to guide product development and enhance software solutions. Product assistants utilize a variety of tools to streamline their work.

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Are you Solving Customer Problems or Just Building Features?

ProductPlan

No software developer wakes up in the morning excited to write a bunch of code that will be re-written a few sprints later. And no management team prefers an extra bullet point in a sales deck over another satisfied customer. When a customer has a feature idea, it’s not really because they want that particular feature.

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How to Become a Head Of Product [+Tools and Resources]

Userpilot

Heads of product utilize various tools to streamline their work. Some essential tools include Userpilot for user research & product analytics , ChurnZero for customer success and retention, and ClientSuccess for customer onboarding and engagement. Looking into tools for heads of product?

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The Enterprise Design Conundrum

The Product Coalition

Enterprise software is in the middle of a design-led revolution. Software no longer requires you to ‘find’ what you’re looking for as design patterns are reaching higher levels of maturity. Because quite simply, your next hire could very well be someone who will own how your product is presented to your customer.

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Best Resources for Head Of Products

Userpilot

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. They also cover topics like prioritization, stakeholder management, and communicating product strategy.