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TEI 290: What product managers must know about Customer Development and Lean Startup – with Steve Blank

Product Innovation Educators

In 2012 I read a book titled, Startup Owner’s Manual: The Step-by-Step Guide for Building a Great Company. It tied together many of my experiences and I helped me put them into a framework. Consequently, I think of Eric Ries as the create of Lean Startup and Steve Blank as its father. I hope you enjoy it!

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Who’s who: Understanding your business with customer segmentation

Intercom, Inc.

At some inflection point of growth, it becomes impossible to intuitively know your customers, let alone decide which ones to focus on. We could no longer assume all our customers had uniform needs and could be reached the same way. Download The Growth Handbook. What is customer segmentation?

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20 Top Product Management Books for 2021

Alchemer Mobile

Solving problems quickly, efficiently, and with customer needs as the north star separated the great brands from the good ones in a year that has completely changed the way we digitally engage with brands we love. How to Create Products and Services Customers Want. creating compelling products and services customers want to buy.

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2018 on Inside Intercom

Intercom, Inc.

Intercom, the product, continued to develop at a fast pace with hundreds of new features big and small – from an entirely reimagined Messenger to a thriving Intercom App Store to next generation chatbots, Custom Bots and Answer Bot. Consumer expectations of real-time interactions online are exposing some real human limitations.

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Product Analytics: The Fundamental Guide for 2020

Iteratively Blog

Time and again, folks have used product analytics tools to better understand their customers. Businesses use analytics to determine product health, improve the customer experience, test product-market fit, and ensure that they are making the right investments with limited time and resources.

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Mental Models for Product Managers – Part 2

The Secret PM Handbook

Yet in my experience many product managers don’t know that a value proposition has a specific structure. This is the classic framework from Geoffrey Moore’s Crossing the Chasm. Of course they are used throughout our domain – a user story is a very simple template, a Jira issue is created using a template.

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People & Company’s Bailey Richardson on how to find your people

Intercom, Inc.

As one of the first 10 employees at Instagram, Bailey was wowed by the generosity and kindness that led early users to from Instameets around shared interests and hobbies. Short on time? To form a successful community, a company must be willing to collaborate, trust and empower its users and customers.