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How Meagan Glenn From Lavender Leverages Customer Feedback for Product Growth

Userpilot

Customer feedback can be a goldmine of valuable insights for SaaS companies seeking growth. But how does one actually go about collecting feedback , prioritizing it, and using it to make key product decisions? Valuable feedback usually comes from power users or those who are well-versed with your product.

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Who to Satisfy? Differentiate Buyers, Users, and Customers for Effective Product Decisions

Johanna Rothman

In product development, we often use the words, “user” and “customer” interchangeably. I wonder if it’s time to stop talking about “customers” altogether. Users use the product. When the User is also the Buyer, as in a mass-market product, they might ask you for features.

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Product Differentiation in SaaS: How to Make a Difference as a Product Manager

Userpilot

What’s product differentiation? What differentiation strategies can a product manager use to make the product stand out in a saturated market? Product differentiation is about highlighting the features of your product that make it stand out on the market. Mixed differentiation uses both objective and subjective criteria.

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Net Promoter Score Definition: Your Key to Customer Loyalty Insights

Userpilot

Ever wondered how likely your customers are to recommend your business? This measurement is more than a statistic—it’s a mirror reflecting your customer’s loyalty and the health of your customer relations. Leveraging customer feedback received via this method paves the way for SaaS companies to strengthen bonds with clients.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Five years ago they may have. But today, dashboards and visualizations have become table stakes. Brought to you by Logi Analytics.

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Feature Feedback Survey Template: Examples and Questions to Ask

Userpilot

A feature feedback survey template makes the feedback process easier. It will help generate quality feedback and enhance your product experience without your product team having to second-guess what they’re doing. In this article, we’ll show you several feature feedback templates to use and questions to ask.

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Market Gaps: 10 Ways to Spot Untapped Customer Needs

Userpilot

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Tracking user behavior in-app enables product teams to find ways to improve product experience. Here are 10 tried and tested ways to do it!