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Alchemer Adds Slack, Shopify, Gladly, and Braze Always-On Workflow Initiators 

Alchemer Mobile

Now you can listen to more events from the systems your business runs on so you can collect feedback in context of your customer’s experience. These initiators are available at no cost to Alchemer Workflow customers. View the full list of available initiators here.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Patrick Cuttica , the public-held company's director of product marketing, discussed scaling and positioning a product market team , especially in a growing organization, during an AMA that originally appeared on Sharebird —the place to see how people at top companies do product marketing.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Patrick Cuttica , the privately-held company's director of product marketing, discussed scaling and positioning a product market team , especially in a growing organization, during an AMA that originally appeared on Sharebird —the place to see how people at top companies do product marketing.

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The Universal Product Management Framework: 3 Questions and an Org Chart

Product Management University

There’s a universal product management framework that takes product management, product marketing and sales enablement down to the lowest common denominator. The Playbook: Ask these 3 questions… What are you trying to accomplish? …to people in these three layers of the customer organization.

Framework 100
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The Great Silence

The Product Coalition

Why have Product Managers stopped speaking to customers? Very sadly, most product managers I meet today no longer talk directly to customers regularly. If you ask; “How many customers did you speak to this week?” Most product managers efforts today seem focused towards their own company , no longer the customer.

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16 Most Common Product Marketing Manager Job Interview Questions And Answers

Userpilot

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. Let's get started.

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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

From pitches that drown customers in a word-soup of features, to high-concept vision pitches that leave customers confused and sceptical – many companies struggle to connect authentically with customers in a way that generates deals. So, it starts with this, like, you have to kind of put yourself in the shoes of a customer.