Userpilot

AUGUST 23, 2023

A product analyst needs to be able to utilize data strategically, but their job description doesn’t depend on data science degrees anymore. This change has been primarily driven by increased access to analytics tools like Userpilot that help businesses achieve product growth.

Data Visualization 78

Data Visualization Reporting Tools Analytic Tools Research Software 78

The Product Coalition

DECEMBER 21, 2020

Market research, for Product Managers, is an absolute necessity for success. Much of the time, you’ll find that your company has already outsourced your market research to a firm. Here, we’ll go over the different types of market research, whether or not you should outsource, and 4 methods for lean market research.

User Testing 111

User Testing Market Research Product Research Research Software 111

Userpilot

AUGUST 29, 2023

While the product manager’s role may differ from one organization to the next, they will still work with dedicated product owners, engineering and design teams, data analysts, and product marketing managers. Drives product success. In a small startup, a product manager might oversee everything.

Data Visualization 90

Data Visualization Analytic Tools Feedback Software Research Software 90

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. TL;DR Sentiment analysis helps you monitor the opinions, emotions, and feelings (sentiment) of customers towards your product or brand. Assess how your products/services are perceived in comparison to your competitors.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

JULY 6, 2023

So you need to find the tool that works for your unique goals and needs. Since SurveyMonkey can’t completely satisfy everyone, let’s look at 15 survey tools that can help you collect employee feedback, user sentiment , and more valuable data. The product offers too little for its price. Poor survey design options.

Data Visualization 86

Data Visualization Embedded Analytics Analytic Tools Feedback Software 86

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 89

Feedback Software Research Software Analytic Tools Product Research 89

Userpilot

JUNE 12, 2023

We’ll also show you tools that will simplify everything. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys. What are marketing surveys?

Data Visualization 74

Data Visualization Product Research Research Software Analytic Tools 74

The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

User Testing 114

User Testing Market Research Product Research Research Software 114

Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit? What is a product-market fit?

User Testing 88

User Testing Product Research Product Marketing Customer Feedback 88

Userpilot

APRIL 7, 2024

We covered the processes, skills required, best practices, and tools for driving SaaS growth. TL;DR SaaS product managers oversee the entire product lifecycle from product strategy to development and decline. Step-by-step guide for the product management process Identify user needs with market research.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

Userpilot

SEPTEMBER 28, 2023

Product marketing is a nuanced, fast-paced, and multi-faceted endeavor. In a competitive environment with no guarantees, marketing experimentation serves as a surefire way to maximize reach, optimize conversions, and improve the user experience. What is marketing experimentation? Why you should run marketing experiments?

Data Visualization 88

Data Visualization Analytic Tools Research Software User Testing 88

Userpilot

SEPTEMBER 25, 2023

Concept testing is an integral part of designing UX that not only satisfies user needs but delights them. This article introduces various concept tests, shows you how to conduct them, and discusses ways to collect user feedback to gain actionable insights. What is concept testing? Let’s dive in!

User Testing 84

User Testing Product Research Feedback Software Analytic Tools 84

Userpilot

SEPTEMBER 4, 2023

Customer segments enable you to find/understand your target audience and boost engagement, making them an important marketing tool. And while each segmentation method has advantages, psychographic segmentation can truly turn your product into a growth engine. Source: Experian. to categorize the target audience.

Product Research 80

Product Research Data Visualization User Testing Research Software 80

Userpilot

NOVEMBER 19, 2022

What is product service management? How is it different from product management ? Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. What is product service management?

Data Visualization 93

Data Visualization User Testing Research Software Feedback Software 93

Userpilot

APRIL 29, 2024

For example, age or product usage patterns. A segmentation survey is used to gather the data necessary to segment customers. A market segmentation survey is a market research tool. A segmentation survey is a form used to categorize customers or a market into groups based on shared characteristics.

Analytic Tools 82

Analytic Tools Research Software Feedback Software Product Research 82

Userpilot

AUGUST 29, 2023

This article also introduces popular market validation methods and explains how product teams can develop a solid validation plan! TL;DR Market validation helps you answer the question of whether there are enough potential customers who are willing to pay for your product. What is market validation?

User Testing 85

User Testing Product Research Data Visualization Research Software 85

Userpilot

MARCH 25, 2022

A continuous message testing process is essential for getting the most out of your product marketing efforts. The goal is to ensure that all of your target customers have a clear understanding of your product, brand, and services you offer. There are several ways of carrying out message testing.

User Testing 89

User Testing Product Research Messaging Data Visualization 89

Userpilot

MAY 30, 2023

So to avoid survey fatigue and net higher response rates, we use 13 in-app survey ideas that bring valuable insights for customer experience, marketing, sales, and product growth. Allowing you to personalize your marketing messages better. Let’s go over them. CES survey example. Public roadmap survey example.

Customer Feedback 72

Customer Feedback User Testing Feedback Software Product Research 72

Mixpanel

AUGUST 3, 2023

Build a strong marketing analytics foundation How can you identify the metrics that measure success? How can you build your marketing strategy around the funnel? How can you support audience tracking with product analytics? Get to know your audience How does data tell a story? Product-led.

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52

Mixpanel

AUGUST 3, 2023

How can you support audience tracking with product analytics? Get to know your audience How does data tell a story? Grow and scale How does marketing strategy change as the company matures? What tools can enhance a marketing strategy at scale? How can you align your team around growth marketing metrics?

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52

The Product HQ

JUNE 1, 2024

Product management is an essential part of every offering of any sort of product or service. With so many new products in the market, the product management industry is growing exponentially. What is the Role of a Product Management Intern? Therefore, excellent communication skills are a must.

User Testing 52

User Testing Product Research Reporting Tools Data Visualization 52

Userpilot

JULY 18, 2023

Collaboration with the marketing team during the whole product life cycle is essential to develop and launch products that satisfy genuine market needs. When the product is ready, PMs use customer feedback and product analytics to track product performance and inform its future innovation.

Data Visualization 83

Data Visualization Product Research User Testing Onboarding KPIs 83

Userpilot

JUNE 14, 2023

Looking to leverage the product feedback survey template to gather valuable insights from your customers? Crafting an effective product feedback survey requires careful consideration. You want to ask the right questions in the right way to extract meaningful user sentiment insights. What is a product feedback survey?

Product Research 88

Product Research Feedback Software User Testing Customer Feedback 88

Userpilot

SEPTEMBER 23, 2022

What is the product-market fit framework? How is product market fit different from product-customer fit? What should a product manager do to achieve and maintain the PMF? Product-market fit and product development are interconnected and happen in parallel. Let’s jump in!

User Testing 59

User Testing Product Research Feedback Software Framework 59

Mind the Product

APRIL 24, 2018

We’d already launched two successful Mac utilities, but this was the first time we’d launched a SaaS-style product – Setapp provides access to over 100 Mac apps in one suite. We didn’t know know if our sales predictions were good or bad. Early numbers indicated that our growth predictions were very wrong.

User Testing 150

User Testing Customer Feedback Customer Experience Data Visualization 150

Mixpanel

AUGUST 3, 2023

Build a strong marketing analytics foundation How can you identify the metrics that measure success? How can you build your marketing strategy around the funnel? How can you support audience tracking with product analytics? Get to know your audience How does data tell a story? Product-led.

Analytic Tools 40

Analytic Tools Data Visualization Customer Experience User Testing 40

Userpilot

SEPTEMBER 11, 2023

It involves market research, goal setting, and the development of your go-to-market strategy. The launch phase, on the other hand, is your time to execute and implement your marketing strategy. Meanwhile, your post-launch phase is about evaluating your launch success and driving sustained product adoption.

Product launches 96

Product launches Product Research Data Visualization Research Software 96

Userpilot

AUGUST 20, 2023

.” Over time, companies across different industries have used it as a valuable tool for building successful products. Read on to see how to apply this framework at every stage of your product development cycle and drive product growth. Userpilot can help with your product analytics and user feedback needs.

User Testing 76

User Testing Feedback Software Product Research Research Software 76

Userpilot

MARCH 4, 2021

We’ve compiled this list of the best customer feedback tools and sorted them by the key business criteria you’ll need to consider when making your decision. Customer feedback software is an essential tool in the arsenal of SaaS businesses for keeping track of user sentiment. Customer service. Table of Contents.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Product Talk

APRIL 17, 2024

Their transparency helps us see that many product teams are on a similar journey. Stephanie Leue , Chief Product Officer at Doodle , is one of those leaders. Do you have a Product in Practice story you’d like to share? Tell me a little bit about your team structure: how many teams, who’s on it, who reports to you?

Product Research 222

Product Research User Testing Data Visualization Research Software 222

Userpilot

JUNE 20, 2023

We look at the process of idea validation and a range of tools and techniques you can leverage to aid the process. TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Let’s get straight into it!

User Testing 81

User Testing Product Research Feedback Software Customer Feedback 81

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? What is product marketing? Let’s dig in!

Feedback Software 87

Feedback Software Research Software Product Research User Testing 87

The Product HQ

JUNE 1, 2024

Effective communication is one of the essential product manager soft skills that involves conveying the product vision, goals, and requirements to diverse stakeholders. Good communication skills also involve conducting market research and interpreting key performance indicators to drive strategic thinking.

User Testing 52

User Testing Data Visualization Product Research Product Management 52

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

Userpilot

NOVEMBER 21, 2023

Craft a comprehensive go-to-market strategy covering your product positioning , pricing , marketing campaign details, and launch timelines. Train the customer support team on the product and give them time to develop support resources. Once the product is out, use product analytics to track your success metrics.

Product launches 82

Product launches User Testing Product Research Analytic Tools 82

Userpilot

SEPTEMBER 14, 2023

TL;DR A product manager oversees the entire software product development cycle, from discovery to launch and beyond. The types of product managers differ in focus and required skills. Data product managers focus on leveraging data for product development. Managing the product roadmap.

Research Software 87

Research Software Analytic Tools Feedback Software Product Research 87

Userpilot

JANUARY 9, 2023

How can they help product managers build a successful product? We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users. Interested?

Feedback Software 86

Feedback Software Research Software Analytic Tools User Testing 86