Userpilot

OCTOBER 2, 2023

Generative vs evaluative research methods are two techniques for conducting user research when managing your product. Both UX research methods are different but provide valuable insights to help your product development process. Userpilot is a great tool for performing generative and evaluative research.

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Userpilot

SEPTEMBER 15, 2023

What’s preference testing? How to conduct a preference test and collect feedback ? TL;DR Preference testing is a research method used by UX and UI designers to decide which designs users prefer and why. Always include follow-up questions to gather qualitative insights.

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The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

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Userpilot

JANUARY 9, 2024

It’s an easy way to gain a simple version of the truth, cut through data, highlight problematic spots, and identify areas that could be made more user-friendly. If you want to learn more about this tool for understanding feature usability and explaining any behavioral changes, let’s get into it!

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Data Visualization User Testing Product Research Analytic Tools 105

Userpilot

DECEMBER 15, 2023

By screening your ideas before investing in their development, you reduce the risk of failure and can allocate resources to initiatives that satisfy customer needs and market demand. Common examples include market demand, customer willingness to pay , or scalability. The idea screening process starts with idea generation.

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Data Visualization Product Research User Testing Analytic Tools 105

Userpilot

AUGUST 29, 2023

This article also introduces popular market validation methods and explains how product teams can develop a solid validation plan! TL;DR Market validation helps you answer the question of whether there are enough potential customers who are willing to pay for your product. What is market validation?

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User Testing Product Research Data Visualization Research Software 105

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Creatively exploring market preferences is critical for success. Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. Definitely not!

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User Testing Research Software Customer Feedback Feedback Software 84

UX Planet

FEBRUARY 1, 2024

Source: unsplash.com Choosing the right UX tools is critical to success. After all, they can help you move through all stages of UX design — from user research to prototyping to optimisation — more efficiently and productively. How do you choose the right UX tool? How well does the tool fit your project?

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Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Creatively exploring market preferences is critical for success. Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. Definitely not!

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User Testing Research Software Customer Feedback Feedback Software 110

Userpilot

OCTOBER 29, 2023

TL;DR Willingness to pay (WTP) is the maximum amount that customers are ready to pay for a product, while willingness to accept (WTA) is the minimum amount that would satisfy a seller. The metric is also used to predict customer churn. One way to determine the willingness to pay is through market and competitor research.

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Research Software Feedback Software Analytic Tools User Testing 105

Userpilot

JUNE 20, 2023

As a product manager, how can you effectively validate ideas and build a successful product that delights users? We look at the process of idea validation and a range of tools and techniques you can leverage to aid the process. In step 3, you need to define your target audience and create user personas.

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User Testing Product Research Feedback Software Customer Feedback 98

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

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Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. But more often than not, so many of these tools end up being more work to set up, maintain or use. Product Marketing Tools Overview. What Is Product Marketing? What Is Product Marketing?

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Analytic Tools Feedback Software Data Visualization Research Software 98

Userpilot

SEPTEMBER 7, 2022

How do you collect customer data and identify white space opportunities? What tools do you need for performing white space analysis? White space analysis identifies gaps in existing services on the market or in internal processes and uncovers hidden opportunities. Learn what makes your customers upset.

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Data Visualization Feedback Software Research Software Analytic Tools 98

UX Studio

NOVEMBER 26, 2018

But by doing the right research at the right time, you can get the information you need to advance. Easier said than done… Is it not just a question of market research vs user research? We wrote this to help you choose the right research methods more easily. So many questions regarding research.

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User Testing Market Research Product Research Research Software 107

Userpilot

MAY 30, 2022

Segmenting your customers based on needs is highly effective as it allows you to form better relationships with users and provide a better experience for them. Let’s jump in to see what needs-based segmentation is all about and how you can collect data for that to increase the growth of your business.

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Data Visualization Feedback Software Research Software Analytic Tools 98

The Product HQ

MAY 10, 2024

Do you want to become a data product manager? As the world moves towards a data-driven economy, businesses are keen on data trends and hiring people who know the ins and outs of data. Big data analytics is a growing global market expected to reach $550 billion by 2028. The more you study, the better.

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Userpilot

JUNE 2, 2022

What are some great customer feedback examples that SaaS companies use successfully? Continuous customer feedback collection is vital to business success. That’s because customers understand your product more than anyone else and their demand drives revenue. What is customer feedback?

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Feedback Software User Testing Customer Feedback Analytic Tools 52

UX Planet

JANUARY 16, 2024

More importantly, we’ll provide you with the insights to navigate these treacherous waters successfully. SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. Lack of research skills: Conducting effective research requires specific skills and tools.

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Userpilot

NOVEMBER 10, 2022

Customer pain points are important to reveal when you want to improve product engagement and grow fast. If you can fix customers’ pain points, you’ll be well on your way to improving their overall customer experience. In this article, we’ll cover: What are customer pain points? Common pain point categories.

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Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Analyze existing data. Make a hypothesis.

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Research Software Feedback Software Analytic Tools Customer Experience 98

Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

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User Testing Research Software Product Research Customer Feedback 122

UX Planet

FEBRUARY 22, 2024

The courses listed below (both free and paid) will help you master essential tools, become a better leader, and get the very best from the UX professionals you work with. UX management best practices, from interviews and case studies with experts. You will learn: How to use product team tools to learn user behaviors.

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User Testing Data Visualization Research Software Customer Experience 74

Antwak Blog

MARCH 26, 2021

Market research is the process of gathering information about your business’s buyer personas, target audience and customers. This is done know how practicable and successful your business, products or services would be among these people. The market research also provides a deep understanding of wide variations of things.

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Market Research User Testing Product Research Marketing 52

Mind the Product

NOVEMBER 15, 2019

The key to minimising these, he says, is effective product research. To minimise the number we need to spend time doing effective product research – a combination of user research, market research and product analytics. What is Product Research? Research requires more than just evidence.

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Product Research User Testing Research Software Data Visualization 138

The Product Coalition

JANUARY 24, 2022

Today, I will summarize a few aspects of this case in a structured way, more than just being data-driven. Case Category: Market sizing & Estimation, Goals & Measures Case Type: Investor pitch by a startup planning to launch smartwatches in India ?? Service addressable arket (SAM): It is part of the TAM.

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Data Visualization User Testing Research Software Marketing 180

The Product Coalition

JULY 8, 2020

Looking to build better user experiences? It’s time to stop passively observing your analytics and start engaging your users. Here is why user engagement is the new key to build innovative experiences. It all starts with user feedback. And it doesn’t involve tracking every action your users do.

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Userpilot

OCTOBER 26, 2023

TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Market Development involves selling existing products to new markets. Market Penetration focuses on selling more existing products within the current market.

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DISQO

JULY 5, 2018

“It will win with the customer by doing a series of small bets that give it insight on how to build that long-term customer relationship.”. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations.

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Userpilot

DECEMBER 19, 2022

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. However, getting the attention of your target customers with B2B marketing strategies is a lot harder. B2B marketing targets businesses and organizations rather than individual consumers.

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Intercom, Inc.

NOVEMBER 18, 2020

With customer expectations and conversation volumes on the rise, businesses need a way to effectively deliver on-demand, personal support while maintaining customer satisfaction. Companies that automate customer support are nearly 4x more likely to see CSAT improvements. . Understanding the automation opportunity.

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DISQO

OCTOBER 15, 2019

We’ve all known this person (or maybe we are this person): Activity tracker firmly attached, obsessively monitoring sleep cycles, heart rate, blood pressure, steps taken, distance covered, calories consumed, calories burned. Technology has made it possible for endless data about our health to be captured at every (literal) step.

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DISQO

OCTOBER 15, 2019

We’ve all known this person (or maybe we are this person): Activity tracker firmly attached, obsessively monitoring sleep cycles, heart rate, blood pressure, steps taken, distance covered, calories consumed, calories burned. Technology has made it possible for endless data about our health to be captured at every (literal) step.

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Research Software Feedback Software Product Research User Testing 40

UX Studio

APRIL 25, 2019

How you present yourself to the world, visually and in terms of message, constitutes a real science and many companies do a good job of that. Still, how users react to your brand strategy lies relatively out of your hands. Let’s jump into branding research! When does the time come for this type of research?

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User Testing Product Research Research Software Data Visualization 73

The Product HQ

APRIL 20, 2024

More and more businesses develop Software as a Service (SaaS) products to remain relevant in their respective markets and grow their income streams. This entails studying the frameworks and approaches that product managers favor over others to ensure the smooth running of all processes across cross-functional product teams.

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Research Software Feedback Software Analytic Tools Customer Experience 52

Userzoom

APRIL 21, 2020

UX at William Hill is all about understanding the psychology behind customer decisions and designing products that enhance their experience. After I finished my psychology degree, I worked in marketing, PR and events for a few years. This included working at a market research agency that did usability research.

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Pragmatic Marketing

APRIL 27, 2020

As people around the world shelter in place under the threat of COVID-19, demand for consumer-packaged goods (CPG) is booming. But, like any product, the long-term success of CPG products and industries lies in understanding the value that these products deliver, and that understanding comes through listening to the market.

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User Testing Product Research Customer Experience Testing 91