article thumbnail

Effective customer engagement is business critical – insights from Harvard Business Review Analytic Services

Intercom, Inc.

New research from Harvard Business Review Analytic Services reveals that businesses of all sizes – from small businesses to enterprises – are realizing the business value of personal, efficient customer engagement. In addition, many don’t have the strategies, talent, and culture needed to succeed.

article thumbnail

How to Leverage AI in SaaS? (+Best Tools)

Userpilot

What AI tools you can use. It also enhances their decision-making processes and provides insights necessary to personalize customer experiences , like onboarding flows for greater satisfaction and loyalty. There are also governance and ethical concerns, like data privacy or AI bias. AI analytics are coming soon.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Leveraging Data-Driven Insights: A Guide for Effective Product Decision-Making

The Product Coalition

Empowering Product Managers with Data-Driven Strategies In the dynamic landscape of modern business, the role of a Product Manager has evolved beyond mere product delivery to orchestrating experiences that align seamlessly with both customer needs and overarching business goals. Imagine you’re steering a health and wellness app.

article thumbnail

How Can CRM Marketing Help Predict A Customer’s Needs?

The Product Coalition

Predicting their future behavior allows you to anticipate their needs, personalize their experiences, and ultimately, drive conversions and loyalty. So, how can CRM marketing help you achieve this elusive power of prediction? What is customer behavior prediction?

article thumbnail

MLOps 101: The Foundation for Your AI Strategy

Machine Learning Operations (MLOps) allows organizations to alleviate many of the issues on the path to AI with ROI by providing a technological backbone for managing the machine learning lifecycle through automation and scalability. How can MLOps tools deliver trusted, scalable, and secure infrastructure for machine learning projects?

article thumbnail

How to Build a Crypto Prediction and Opinion Platform?

The Product Coalition

Explore the secrets of creating a successful Crypto Prediction and Opinion Platform, and provide users with insights to help them navigate the cryptocurrency market wisely. Crypto prediction platforms provide valuable insights into the volatile world of cryptocurrency markets, aiding users in making informed decisions.

article thumbnail

Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

What’s digital analytics? How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. NPS scores or bug reports).

article thumbnail

Are You Ready For Predictive Analytics?

Speaker: Anita Lauper Wood, Product Strategist

As a product or technology leader, you likely know there’s a tremendous value that can be gained from predictive analytics. Having insights about people, such as understanding purchase intent or pinpointing future inventory needs, gives products the ability to leverage that data and provide significant added value.

article thumbnail

How to Scale a Data Literacy Program at Your Organization

Speaker: Megan Brown, Director, Data Literacy at Starbucks; Mariska Veenhof-Bulten, Business Intelligence Lead at bol.com; and Jennifer Wheeler, Director, IT Data and Analytics at Cardinal Health

Join data & analytics leaders from Starbucks, Cardinal Health, and bol.com for a webinar panel discussion on scaling data literacy skills across your organization with a clear strategy, a pragmatic roadmap, and executive buy-in. Unlocking enhanced levels of value and insight from data using a semantic layer.

article thumbnail

The Forrester Wave™: AI/ML Platforms: Vendor Strategy, Market Presence, and Capabilities Overview

As enterprises evolve their AI from pilot programs to an integral part of their tech strategy, the scope of AI expands from core data science teams to business, software development, enterprise architecture, and IT ops teams. The Forrester Wave™ evaluates Leaders, Strong Performers, Contenders, and Challengers.

article thumbnail

The Beauty and Brains of Actionable Data: How to Go From Concept to Reality

Speaker: Dr. Joe Perez, Senior Systems Analyst at NC Dept. of Health & Human Services, and Chief Technology Officer at SolonTek

Do you have the vision to combine beauty with brains, thereby driving decisions with data? What value do you see in your data? Dr. Joe Perez will go over the five "Stages of the Spectrum" in action while discovering the difference between impact and influence, and how that difference plays into making data actionable.