The Product Coalition

FEBRUARY 15, 2024

Imagine a tool that not only automates tasks but also learns, adapts, and innovates — genAI development company, a technology that is already capturing significant attention. Moreover, it can unlock valuable insights from data, facilitating better decision-making and enhancing overall performance.

Generative AI 106

Generative AI Data Visualization Reporting Tools Research Software 106

Usersnap

FEBRUARY 9, 2024

For Product Managers and Developers, selecting the right, usability testing platform and tool isn’t just a task; it’s a crucial step in shaping your product’s success. A misstep could lead to design choices that don’t align with your user’s needs, resulting in a less-than-ideal user experience.

Feedback Software 52

Feedback Software User Testing Research Software Analytic Tools 52

Userpilot

NOVEMBER 30, 2023

TL;DR The UX research process is a sequence of steps to collect and analyze data on user interactions with the product to better understand their needs and preferences. It’s essential to build user-friendly products that satisfy their needs and offer a positive customer experience. The next step involves data analysis.

Product Research 104

Product Research User Testing Research Software Data Visualization 104

Userpilot

JANUARY 9, 2024

It’s an easy way to gain a simple version of the truth, cut through data, highlight problematic spots, and identify areas that could be made more user-friendly. If you want to learn more about this tool for understanding feature usability and explaining any behavioral changes, let’s get into it! Subjectivity.

Data Visualization 105

Data Visualization User Testing Product Research Analytic Tools 105

Userpilot

MAY 30, 2022

Segmenting your customers based on needs is highly effective as it allows you to form better relationships with users and provide a better experience for them. Let’s jump in to see what needs-based segmentation is all about and how you can collect data for that to increase the growth of your business.

Data Visualization 98

Data Visualization Feedback Software Research Software Analytic Tools 98

Userpilot

SEPTEMBER 8, 2023

Are A/B testing mistakes limiting your ability to drive engagement and conversion? But here’s a fact: many SaaS companies are going about A/B testing the wrong way. 13 AB testing mistakes companies are making: Thinking that A/B tests work for testing landing pages only: It doesn’t. Choose the latter.

Product Research 104

Product Research User Testing Analytic Tools Data Visualization 104

Userpilot

MARCH 29, 2024

This article reveals the major causes of funnel leaks at each customer journey stage and how to fix them. TL;DR A conversion funnel leak is a point in the customer journey where potential customers drop out of the process before taking the desired action. Slow response to customer queries. Customer journey stages.

Data Visualization 105

Data Visualization User Testing Analytic Tools Feedback Software 105

Userpilot

APRIL 16, 2024

In SaaS, a product experience strategy provides the building blocks for making customers stay, engage with your app, and eventually become loyal advocates for your product. So what strategies can help you elevate the user experience? Offer contextual help based on user behavior to improve activity and user engagement.

Data Visualization 105

Data Visualization User Testing Customer Experience Analytic Tools 105

Userpilot

MARCH 21, 2024

When done properly, learning how to optimize customer activity cycle can build lasting relationships and drive growth. Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. Customer lifecycle management helps you sustain growth by building a loyal customer base over time.

User Testing 105

User Testing Analytic Tools Research Software Feedback Software 105

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Mixpanel

JANUARY 12, 2023

We’ve run dozens of customer interviews, analyzed our competitors, tracked our customer lifecycle, and aligned with the company vision: now we’re finally ready to write copy. It’s absolutely rooted in the empirical data that gives an objective understanding of your customers’ paint points and desires.

Data Visualization 115

Data Visualization User Testing Research Software Product Research 115

Userpilot

APRIL 25, 2024

It encompasses the gathering, analysis, and interpretation of data, which aids in identifying consumer demands, anticipating market trends, and staying ahead of the competition. It helps businesses gain broad insights when specific information is unknown. Gone are the days when just intuition or subjective judgment was enough.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

The Product Coalition

JANUARY 5, 2021

Salespersons would understand their customers’ needs and preferences and match them with the most suitable products from the inventory. about brands, product pricing, and customer reviews?—?have In which other ways could Big Data impact retail in the upcoming years? Today, consumers do extensive research before purchase.

Data Visualization 187

Data Visualization User Testing Artificial Inteligence Reporting Tools 187

Userpilot

MAY 1, 2024

TL;DR Digital product experience encompasses all customer touchpoints and interactions with a digital product across its lifecycle. It’s also not the same as user experience. Product experience management helps to: Enhance the entire customer journey and deliver personalized experiences. Book a demo to find out more.

Customer Experience 105

Customer Experience Feedback Software Analytic Tools Product Research 105

Userpilot

OCTOBER 2, 2023

Generative vs evaluative research methods are two techniques for conducting user research when managing your product. Both UX research methods are different but provide valuable insights to help your product development process. Use generative research methods to determine what content types users favor in knowledge bases.

User Testing 105

User Testing Product Research Research Software Feedback Software 105

Userpilot

OCTOBER 6, 2022

How can you analyze customer behavior in-app to deliver unparalleled in-app experiences? What customer data can you collect to derive valuable insights and improve retention? In this piece, we’ll cover everything you need to know about customer behavior analysis. Hotjar — for recording user behavior in-app.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

Userpilot

SEPTEMBER 7, 2022

How do you collect customer data and identify white space opportunities? What tools do you need for performing white space analysis? White space analysis identifies gaps in existing services on the market or in internal processes and uncovers hidden opportunities. Learn what makes your customers upset.

Data Visualization 98

Data Visualization Feedback Software Research Software Analytic Tools 98

Userpilot

JANUARY 29, 2024

TL;DR SaaS UX design is a process of creating a smooth and pleasant user experience for SaaS products. A well-crafted UX design increases customer satisfaction, improves user engagement, minimizes friction and churn, and improves customer retention. Why is UX design important in SaaS?

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? How do you increase engagement at each stage of the customer lifecycle? In this blog post, we’ll explore five stages of the customer lifecycle in detail and offer tips on how to boost engagement at each one. Read on to uncover product growth insights !

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Usersnap

JUNE 10, 2021

Surely all software companies are familiar with beta testing, but how well do you actually do it? We talked to Colin Ulin, senior software engineer at Pocket Prep, about their low-effort high-outcome beta testing strategy and design-thinking development process. A feedback-driven example of beta testing.

Feedback Software 122

Feedback Software User Testing Reporting Tools Data Visualization 122

Userpilot

AUGUST 29, 2023

TL;DR Market validation helps you answer the question of whether there are enough potential customers who are willing to pay for your product. Customer interviews are a great source of qualitative feedback about customer needs and expectations. Online surveys are great for collecting customer insights at scale.

User Testing 105

User Testing Product Research Data Visualization Research Software 105

Userpilot

OCTOBER 24, 2022

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! In this article, we’re going to explore how user personas can help you gather and utilize customer insight more effectively.

User Testing 98

User Testing Research Software Customer Feedback Feedback Software 98

Userpilot

AUGUST 6, 2023

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience? Build loyalty.

Customer Experience 97

Customer Experience User Testing Customer Feedback Feedback Software 97

Userpilot

JULY 27, 2022

In this article, I’ll show you which feedback approach is better for your SaaS and the right tools for collecting it. Customer feedback is the data you collect on customers’ evaluation of your product/services. Feedback is essential for SaaS companies because it helps product teams improve the user experience.

Feedback Software 98

Feedback Software User Testing Customer Feedback Analytic Tools 98

Product Talk

FEBRUARY 12, 2020

Lisa began her career in data science and spent four years as a data scientist at Airship , a marketing and messaging automation company. During her tenure as a data scientist, Lisa built two predictive products. Lisa says, “We led with ‘What can we predict?’ Tweet This. Tweet This.

Product Research 176

Product Research Data Visualization User Testing Research Software 176

Userpilot

MARCH 6, 2024

TL;DR The product funnel is a framework outlining the stages of the customer journey , starting from its discovery and ideally leading to customer loyalty and advocacy. Product funnel is a wider concept, focusing on the whole customer journey, while marketing and sales funnels concentrate on its early stages.

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Userpilot

APRIL 24, 2024

Think about it – would you ever buy a car without taking it out for a test drive first? Similarly, you can't expect potential customers to come on board without a well-designed software demo first. TL;DR For potential customers, your sales demos could be the deciding factor between converting or switching.

Demo 95

Demo Research Software Feedback Software Product Research 95

Agile Velocity

MAY 3, 2024

Agile has been shown to shorten time-to-market, increase quality, instill predictability, improve customer satisfaction, and create an overall happier working culture. Agile Transformation involves all levels of the organization and applies Lean-Agile principles to business processes, practices, tools, operations, and culture.

Agile 81

Agile Data Visualization Feedback Software Reporting Tools 81

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. TL;DR A customer engagement strategy is a comprehensive plan by SaaS companies to interact with customers and build long-lasting relationships.

Feedback Software 97

Feedback Software User Testing Customer Experience User Friction 97

Userpilot

SEPTEMBER 30, 2022

In this new era, digital transformation and the digitization of customer experience are a must for most businesses. In this article, we’ll cover: What digital customer experience (digital CX) is and how it compares to regular CX? The benefits of digitizing your customer experience, including its effect on revenue.

Customer Experience 98

Customer Experience User Testing Data Visualization Feedback Software 98

UX Studio

FEBRUARY 2, 2022

You can easily get lost and puzzled when you start looking at all the infinite UX research tools that have become available lately. That’s why I decided to compile the most common UX research tools for you and hopefully, you will be able to find the proper ones for your needs. Pros: UXtweak allows you to do as many tests as you like.

Research Software 59

Research Software Analytic Tools Feedback Software Data Visualization 59

Userpilot

NOVEMBER 19, 2023

Learning how to improve cross-selling will let you tap into customer potential, provide additional value, and boost long-term retention. It’s much easier to sell to existing customers than to win over strangers, but how exactly do you cross-sell to SaaS users? Improves customer retention.

Analytic Tools 101

Analytic Tools Feedback Software Data Visualization Reporting Tools 101

Userpilot

JUNE 20, 2023

We look at the process of idea validation and a range of tools and techniques you can leverage to aid the process. TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. What customer pain points , needs, or wants does it address?

User Testing 98

User Testing Product Research Feedback Software Customer Feedback 98

Userpilot

JANUARY 15, 2024

TL;DR UX design aims to create meaningful, relevant experiences for users. Its principles include value, usability, adaptability, and desirability UI design focuses on the visual and interactive elements of an app or website, emphasizing intuitive and aesthetic interfaces. UI/UX designers can have different roles in a company.

Research Software 103

Research Software User Testing Feedback Software UX 103

Intercom, Inc.

NOVEMBER 17, 2021

At Intercom, research, analytics, and data science informs everything we do. We build a deep, holistic understanding of our customers, employing user research to unite quantitative and qualitative insights. What are customers’ underlying reasons for spending more time on a specific page?

User Testing 156

User Testing Product Research Research Software Data Visualization 156

Userpilot

OCTOBER 5, 2023

The best automation tools and how they help you deliver tailored customer experiences. TL;DR Growth marketing automation involves using specialized tools to optimize growth processes and strategies. Growth marketing automation involves using specialized tools to optimize growth processes and strategies.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization User Testing 105

UX Planet

JANUARY 16, 2024

More importantly, we’ll provide you with the insights to navigate these treacherous waters successfully. It illuminates your target audience, their pain points, and desires. This belief makes you disregard market research because you feel you already know everything customers want. It’s a worthwhile investment.

Branding 88

Branding User Testing Product Research Data Visualization 88