Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. Key metrics to track at each stage. There are multiple product and marketing metrics to track at each stage of the funnel.

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Userpilot

NOVEMBER 26, 2023

Boosting and optimizing the conversion rate is vitally important for all product managers and savvy SaaS owners. TL;DR Conversion rate optimization (also known as CRO) is the systematic process of increasing the percentage of visitors to your product, app, or service who take a specific desired action.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

JANUARY 22, 2024

TL;DR Customer success models are frameworks that help organizations ensure that customers can use their products effectively to realize their goals. A low-touch model relies on automation and self-service resources to onboard and support customers with little direct CSM involvement. Let’s get right into it!

Analytic Tools 103

Analytic Tools Feedback Software User Testing Customer Feedback 103

Userpilot

JULY 18, 2023

You will have data sets for analyzing your churn/retention history, which will better position you to make intelligent business decisions. TL;DR Customer churn is the rate at which users discontinue their subscription or stop using a particular product or service. Poor onboarding. Bad customer service. Price increases.

User Testing 98

User Testing Feedback Software Data Visualization Customer Feedback 98

Revulytics

JANUARY 29, 2020

As product usage analytics deliver a growing stream of data and insights into product team dashboards, user retention metrics have become an increasingly reliable KPI to measure customer, product, and company health. User Retention is the continued use of a product or feature by your customers.

Customer Experience 70

Customer Experience Data Visualization Onboarding KPIs Customer Feedback 70

Userpilot

MAY 26, 2021

Love it or hate it, one thing is clear: product onboarding is an important driver of activation and retention in SaaS businesses. If you see onboarding in the broader sense as customer education , there are few things more essential than educating your customer about how to derive value from your product. Conclusion.

Research Software 52

Research Software Feedback Software Onboarding KPIs Product Research 52

Userpilot

OCTOBER 21, 2022

Boost product growth. Let’s start with the definition: TL;DR. High customer confidence leads to repeat purchases, increased customer lifetime value , and positive word-of-mouth. Although you can’t measure customer confidence, NPS surveys and upsell rates are great metrics to see how many customers trust your brand.

Feedback Software 98

Feedback Software User Testing Customer Experience Customer Feedback 98

Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? SaaS product marketing is the strategies and tactics applied to software products and apps to create demand and drive the adoption and retention of said product by the end-user. What is SaaS product marketing?

Feedback Software 98

Feedback Software Research Software User Testing Customer Feedback 98

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. Ready to get started?

User Testing 105

User Testing Feedback Software Research Software Product Research 105

Userpilot

JANUARY 20, 2022

So why should your onboarding be any different? A tooltip is a short section of text that’s attached to one product feature, as a way of explaining it to users. Common tooltip use cases include interactive walkthroughs , secondary onboarding , upsells and feature adoption. What is a tooltip?

Onboarding KPIs 98

Onboarding KPIs Data Visualization Customer Experience User Friction 98

Userpilot

SEPTEMBER 7, 2023

Define important customer touchpoints for each user persona: Look at acquisition metrics to understand important channels Use heatmaps and website session recordings to understand the buying process Map your sales process touchpoints Define the activation point for different personas Understand the happy paths for different personas 3.

Analytic Tools 105

Analytic Tools Feedback Software Research Software User Testing 105

Userpilot

FEBRUARY 4, 2023

To stay ahead of the competition and drive customer retention , feature adoption, etc, you need to systematically build strategic initiatives and complete them. You can use examples of strategic initiatives in your SaaS business to improve customer retention rates and drive feature discovery.

Feedback Software 98

Feedback Software Analytic Tools Research Software Product Research 98

Userpilot

SEPTEMBER 12, 2022

Drive positive WOM. You can’t measure customer delight with one metric. Instead, you can track the following metrics to get the full picture: NPS , so you can see how many loyal customers you’ve built. Segment your users to offer a personalized product experience. Increase customer lifetime value.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

The Product Guy

MAY 7, 2020

Guest Post by: Vivek Karna (Mentee, Session 11, The Product Mentor) [Paired with Mentor, John Masterson]. Hence it is critical that one is aware of the best practises of the role and develops his own philosophy which results into maximum positive leverage for the organization. Understanding the Role Definition. Introduction.

Technical Review 159

Technical Review Research Software Onboarding KPIs Product Management 159

Userpilot

SEPTEMBER 30, 2022

Monitor your in-app user analytics for a direct view of what features are well-loved and which ones are neglected. You can then use this data to prioritize product improvements. Offer contextual help with tooltips , modals , and checklists that guide users on how to achieve value with your product.

Customer Experience 98

Customer Experience User Testing Data Visualization Feedback Software 98

Userpilot

MARCH 28, 2022

Investing in good UX design will remove unnecessary friction from your product and reduce churn. Mixpanel lets first-time users explore the product using demo content. Todoist uses its own to-do checklist for user onboarding. Spotify’s simple and consistent messaging flattens the learning curve.

Analytic Tools 111

Analytic Tools Feedback Software UX Data Visualization 111

Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. o get the sponge mode on and dive in!

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Userpilot

DECEMBER 20, 2022

So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. Key consideration stage KPIs are pricing page clicks, case study views, and the number of demos requested. They want to try out your product. Let’s take a brief look at them.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

Userpilot

SEPTEMBER 8, 2021

Product tours are an essential way to onboard users in your app. Yet, all too often, SaaS businesses see their customers not completing the product tour, or even churning during the onboarding stage. Product tours are a way of showing users the product features they need to learn in order to activate.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Software Review 98

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. Customer intimacy isn’t a metric you can measure. But you can get a full picture of your customer relationships with NPS surveys , product adoption rates , and churn rates. Customer intimacy is not a metric you can measure.

User Testing 98

User Testing Feedback Software Research Software Analytic Tools 98

Userpilot

FEBRUARY 13, 2020

Product experience is fast becoming one of the most important things to consider when it comes to growing your SaaS company. We’re going to explain exactly what product experience means, why you need to start caring about it, and steps you can take to provide the best possible experience for your users. What is product experience?

Feedback Software 128

Feedback Software Analytic Tools Research Software Customer Experience 128

Userpilot

AUGUST 23, 2021

Even if you’ve got a pretty good handle on user sentiment with your product, harnessing it to transform negativity into positivity can be challenging. Detractors ( NPS 6 or lower) are customers who are unlikely to recommend your product to others due to low satisfaction with it. So let’s jump right in!

Feedback Software 98

Feedback Software Analytic Tools Data Visualization User Testing 98

Userpilot

JULY 8, 2022

Ever wondered what your users think about your product’s features, UI design, and quality? Product experience insights help you understand how customers feel about your product, and how they react and interact with it. Product analytics helps you observe how users engage with your product. What is PX?

Data Visualization 98

Data Visualization Customer Feedback Customer Experience Feedback Software 98

ProductPlan

APRIL 5, 2022

But unlike the ghosts of baseball players, your customers aren’t going to show up just because your product exists. Marketing needs to know the value of the new product. They’re on the hook to generate qualified leads for the new product. Sales teams benefit from a FAQ document when having product conversations.

Product launches 59

Product launches Onboarding KPIs Feedback Software Research Software 59

Userpilot

AUGUST 31, 2023

As more customers are acquired, the company’s revenue stream expands, enabling it to invest in product development, innovation, and scaling operations. As the user base grows, the company gains valuable insights into different customer needs and preferences, which can inform product enhancements.

Research Software 110

Research Software Feedback Software Analytic Tools User Testing 110

ProductPlan

APRIL 5, 2022

But unlike the ghosts of baseball players, your customers aren’t going to show up just because your product exists. Marketing needs to know the value of the new product. They’re on the hook to generate qualified leads for the new product. Sales teams benefit from a FAQ document when having product conversations.

Product launches 52

Product launches Onboarding KPIs Feedback Software Research Software 52

Userpilot

APRIL 21, 2021

Put simply, good product marketing software helps your SaaS solve two fundamental problems: Build a product that users love on the basis of customer feedback Acquire and retain users of that product. But how do you choose good product marketing software? What is product marketing? What is product marketing?

Analytic Tools 69

Analytic Tools Feedback Software Research Software Customer Communications 69

Userpilot

FEBRUARY 4, 2022

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. A self-service SaaS sales process is best for companies with a simple and/or affordable product.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Userpilot

NOVEMBER 7, 2023

That’s why customer engagement marketing is an essential pillar, as it provides the building blocks for making customers stay, engage , and eventually become loyal advocates for your product. That said, we’ll go over how to build a strong customer engagement strategy that cultivates trust and unlocks product growth.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users. How to decide.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Intercom, Inc.

APRIL 5, 2018

I later opened my own company to help tech companies grow in Brazil and Latin American countries, because I realized there was a big need and I happened to be in this really advantageous position to do that. I didn’t have to touch product, it didn’t require any money, and I really felt like there was a cool story to tell.

Customer Experience 223

Customer Experience User Testing Customer Feedback Analytic Tools 223

Usersnap

APRIL 15, 2020

Roger: This could be its own book, but a few quick thoughts… Customer perception of effort is more important than absolute metrics. Amazon saw customers struggling to open those horrible plastic clamshell packages that many products use even today, and introduced frustration free packaging. People liked it.

Feedback Software 52

Feedback Software User Testing Customer Feedback Customer Experience 52

Userpilot

MARCH 27, 2023

How do you increase customer adoption to grow your product ? In this article, we cover the benefits of increasing adoption and the metrics you should be tracking. TLDR; Customer adoption is the process of continuously learning how to use a product and exploring its full potential. It drives product growth.

Onboarding KPIs 98

Onboarding KPIs User Testing Customer Experience Customer Feedback 98

Userpilot

NOVEMBER 27, 2023

Product growth vs. product-led growth? SaaS companies like Slack and Atlassian pioneered the product-led growth (PLG) model as a way to reach customers through the product. But there’s also the product growth strategy, which shares some similarities and differences with the PLG model. What is product growth?

Onboarding KPIs 105

Onboarding KPIs Data Visualization Customer Experience Product Research 105

Userpilot

JANUARY 26, 2023

Building loyalty is essential to retain customers, drive word-of-mouth, and nurture product growth. Thankfully, there are metrics you can use to expand your field of view and estimate how loyal your customers are. There are ten metrics you can use to measure customer loyalty. How do you measure customer loyalty?

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Customer Experience 98

Userpilot

JULY 8, 2020

If you don’t know which of your new users are going to turn into paying customers and which are going to drift away, you need to be thinking about User Adoption Metrics. Improving your metrics and pushing new users to the Activation milestone is critical to the long-term growth of your SaaS business. Define ‘Activation’.

Onboarding KPIs 89

Onboarding KPIs User Testing Customer Experience Analytic Tools 89