Userpilot

APRIL 24, 2024

TL;DR Challenge : Lisa, our UX researcher, found it difficult to recruit participants for usability tests via email since B2B users are busy individuals with cluttered inboxes. This challenge was critical because it could lead to inaccurate product decisions, delays in development , and missed opportunities in a competitive industry.

User Testing 104

User Testing Product Research Research Software Data Visualization 104

Userpilot

AUGUST 23, 2023

The recommended certifications for developing professional skills and improving hiring chances are Google Analytics Individual Qualification, Tableau Desktop Specialist, and Microsoft Certified: Data Analyst Associate. The product analyst role has evolved to encompass the elements of market research, data analysis, and product management.

Data Visualization 98

Data Visualization Reporting Tools Analytic Tools Research Software 98

Good Product Manager

OCTOBER 30, 2016

Three Tips for Aligning Product Management and Product Marketing. In this post on the SiriusDecisions blog — Three Tips for Aligning Product Management and Product Marketing — I share three practical tips for aligning product management and product marketing that came up in these sessions.

Product Marketing 60

Product Marketing Product Research Research Software Marketing 60

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

PMLesson's Ace the PM Interview

MAY 5, 2020

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

UX Studio: Product Management

MARCH 19, 2021

How can one decide which feature prioritization method to use depending on the current stage of a product life cycle? At the end of the day the ultimate goal of product development is to decide what features to spend time on, in what order – and what to exile to the uncharted shores of the backlog. Development.

Product Research 109

Product Research User Testing Development Customer Experience 109

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Usersnap

MARCH 19, 2019

Should the Voice of Customer influence product development? In Frost & Sullivan’s survey research on R&D/innovation and product development priorities, 84% of the respondents declare that they employ the voice of customers (VoC) in their product development cycle.

User Testing 76

User Testing Feedback Software Data Visualization Research Software 76

Userpilot

OCTOBER 25, 2022

In general, strategic product management focuses on the key decisions that need to be made to ensure long-term product success. Strategic Product Management Activities and Tips. Goals are important aspects of the product strategy. They tell the product management team what they need to achieve.

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

The Product Coalition

FEBRUARY 2, 2023

As product managers, it’s our job to develop solutions that solve real problems for our customers and create value for the business. One effective approach is to use a hypothesis-driven product validation framework to ensure that your efforts are focused on the most important questions at the right time.

User Testing 143

User Testing Feedback Software Product Research Research Software 143

The Product Coalition

JUNE 19, 2022

Here are my best tips for productive, deep work from home. Alongside the many methods I adopted and developed for multitasking, I always made sure to leave time for deep work. As product managers who are constantly in meetings and get questions from all around, this is critical. Writing this article, for example ??

User Testing 127

User Testing Strategy Customer Experience Market Research 127

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. We share a user persona template, an example persona, and also helpful tips to follow when creating personas. User persona example for Userpilot.

Data Visualization 98

Data Visualization Analytic Tools Research Software User Testing 98

Userpilot

APRIL 1, 2022

What does the SaaS product localization process involve? How can product managers prepare products for expansion into other markets? How do you develop and implement a SaaS localization strategy? Product localization makes the product accessible to users in foreign markets with different languages and cultures.

Research Software 98

Research Software Feedback Software User Testing Product Research 98

Product Innovation Educators

DECEMBER 12, 2022

When we wrote Product Roadmaps Relaunched , we knew just producing a roadmap is not the goal for product management teams. As part of a workshop on roadmaps, I was briefly covering tips for gaining alignment, and someone told me, “I really enjoyed the workshop on roadmaps, but we need a workshop on alignment.

Product Research 83

Product Research Workshop User Testing Management 83

Userpilot

JULY 6, 2021

What are the four SaaS product growth strategies- the Ansoff Matrix? SaaS product growth strategy #1 – Market penetration. SaaS product growth strategy #2 – Product development. SaaS product growth strategy #3 – Market development. Igor Ansoff in the late 1950s.

Feedback Software 98

Feedback Software Research Software Analytic Tools Onboarding KPIs 98

People-First Product Leadership

SEPTEMBER 17, 2023

In hopes to ramp you up quickly and with minimal information overload, we have consolidated information about the org, people to meet, processes, tips and more to help guide you during your first few weeks. Getting to know other product team members <Indicate which meetings the new hire should attend.

Research Software 52

Research Software Data Visualization Analytic Tools Feedback Software 52

Product Innovation Educators

SEPTEMBER 1, 2017

They are product driven but not in the sense of developing products and then finding customers for the products. It’s a critical perspective and one successful product managers and business have… [link]. How product managers can avoid bias. 5 actions that make product marketers successful.

Data Visualization 48

Data Visualization Customer Feedback Product Management Product Manager 48

Userpilot

OCTOBER 8, 2021

Here are a few ways we've seen SaaS companies do this: 1) Building notifications that upsell new features into their product. 2) Rewarding customers in-app for referring the product to their friends. 3) Building in-app product tours that demonstrate the value of the product. Why is product marketing the future?

Analytic Tools 98

Analytic Tools Research Software Data Visualization Product Research 98

Userpilot

NOVEMBER 10, 2022

Perform qualitative market research. To conduct qualitative market research, map out the customer journey. Understanding your user personas helps to guide product development as per customer needs. Tips for addressing customer pain points. Example of a user persona. Example of an in-app survey.

User Friction 98

User Friction Customer Experience User Testing Product Research 98

The Product Coalition

OCTOBER 7, 2020

Data helps you find your product-market fit. Good data gathering begins long before the start of the development process! When you perfect data analysis on your target marketing, and perform continuous data gathering on the market throughout development, you ensure that what your building has a place in the market.

Data Visualization 69

Data Visualization User Testing Product Research Customer Experience 69

Userpilot

MAY 13, 2021

Product intelligence helps product marketers use data to better understand consumers’ relationships with the products they love using. Any company that sells products can choose to use product intelligence, but the three most common groups are product marketers, product managers, and product designers/engineers.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Usersnap

JULY 11, 2021

Building your product, reaching product/market fit, hiring team members, doing marketing and getting your first customers on board. troubles with the product itself. product limitations / restrictions. providing productivity tips to your users. We’ve got your email” replies. saying “thank you”.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

Pragmatic Marketing

JUNE 24, 2019

By its nature, content marketing focuses on customer relationships, branding and thought leadership. Product marketing is a bit different. Here, the goal is to create interest in your products and educate consumers about them. Know the Difference Between Product and Content Marketing. Employ Your Customers.

Product Marketing 70

Product Marketing User Testing Marketing Data Visualization 70

Pragmatic Marketing

JUNE 24, 2019

By its nature, content marketing focuses on customer relationships, branding and thought leadership. Product marketing is a bit different. Here, the goal is to create interest in your products and educate consumers about them. Know the Difference Between Product and Content Marketing. Employ Your Customers.

Product Marketing 70

Product Marketing User Testing Marketing Data Visualization 70

Userpilot

FEBRUARY 8, 2021

The variables you pick will determine where to spend your product marketing efforts and your success for sustainable growth in the future. This data can be found through market research, customer success/sales calls, and customer interviews. Send an invitation to a webinar that goes over tips and tricks for your product.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Customer Experience 98

Intercom, Inc.

JANUARY 14, 2021

They don’t have the discipline” Then, during my MBA, I went even deeper into the theoretical knowledge – marketing strategy, theory of segmentation, how to do market research, Lean Startup and customer development. I’m curious to hear, what does product excellence means to you? Rati: Amazing.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

The Product Coalition

JANUARY 12, 2024

As a brand, we have a captive audience of curious and passionate product enthusiasts , all seeking opportunities to gain knowledge and learn new skills. That audience is attractive to a lot of professionals, trainers, coaches, workshop and conference organisers, product marketers and businesses. Let’s put our cards on the table.

Reporting Tools 99

Reporting Tools Education Research Software Construction 99

The Product Bistro

JUNE 14, 2016

Assuming that the program of visits is to either verify, or confirm your assumptions about a customer need that you are targeting a development program around, there are many stakeholders that have a dog in the hunt. Pro tip: have the team leader propose the initial questions, and have the team debate / refine the questions.

Technical Advisors 170

Technical Advisors Product Research Finance User Testing 170

Userpilot

DECEMBER 14, 2021

Pre-launching on Product Hunt must-have checklist items: catchy title, an appealing thumbnail, engaging product description, maker comments, social links. The community engages with your product through votes and reviews, giving praise and feedback equally – essential ingredients in the early stages of product development.

Feedback Software 98

Feedback Software Research Software User Testing Customer Feedback 98

The Product Coalition

SEPTEMBER 23, 2018

And some tips to building your own :) Having some years of experience working with product teams, I’m pretty sure that this multidisciplinary and agile approach is the right one for developing innovative and customer-centric solutions that really make users’ lives easier. But in real life, reasons for failure go far beyond that.

Roadmap 65

Roadmap Data Visualization Reporting Tools User Testing 65

Userpilot

APRIL 26, 2024

The NPS score is a standardized measure of customer satisfaction and customer loyalty by seeing how likely they are to refer your product to others on a scale of 1-10. Churn rates measure how many customers you’re losing every month, with high rates indicating issues in product-market fit or customer success. Churn rate.

Feedback Software 52

Feedback Software Analytic Tools Research Software User Testing 52

Userpilot

JANUARY 10, 2022

The NPS score is a standardized measure of customer loyalty by seeing how likely they are to refer your product to others on a scale of 1-10. Churn rates measure how many customers you’re losing every month, with high rates indicating issues in product-market fit or customer success. Churn rate. Customer stickiness score.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

The Product Coalition

DECEMBER 21, 2020

Market research, for Product Managers, is an absolute necessity for success. Much of the time, you’ll find that your company has already outsourced your market research to a firm. Here, we’ll go over the different types of market research, whether or not you should outsource, and 4 methods for lean market research.

User Testing 111

User Testing Market Research Product Research Research Software 111

Revulytics

OCTOBER 19, 2017

I recently participated in a webcast with Paula Gray, an anthropologist who works for the Association of International Product Marketing and Management , the world’s largest professional organization of product managers. Promotion-focused vs. Prevention-focused.

Roadmap 137

Roadmap Research Software Reporting Tools Analytic Tools 137