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How Digital Customer Education Can Win You More Business

Gainsight

Digital customer education has traditionally been tied to the post-sale stages of the customer journey—think onboarding and ongoing product adoption. Here’s how to win more business with digital customer education —and how it can help you stand out from the crowd in the increasingly complex business world. Very little.

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How to be the go-to engineer for product analytics

Mixpanel

Engineers are always looking for ways to differentiate themselves. For example, a Signup event might be tracked in a place in the code that seems obvious at first but actually ignores an entire class of situations where signups might also occur. Keep the product folks technically up-to-date. You can find many more examples here.

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How to Break into Product Marketing Management (PMM)

PMLesson's Ace the PM Interview

Given how new and versatile the role is, product marketing management is also probably the least standardized role in tech companies, which makes the process of becoming a PMM quite obtuse and vague. What kind of education do you need to be a PMM? Some other common degrees for PMMs include journalism or English.

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4 Product Management Certifications that are Worth Your Time

ProductPlan

Continuing education plays a crucial role in long-term career success in just about any profession. There’s an abundance of books, podcasts, as well as events at your disposal that cover various product management topics. Product management is certainly no exception. But how do you know which ones are worth your time and money?

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Blind co-founder Kyum Kim on the hidden power of anonymity

Intercom, Inc.

But I did get some elementary school and middle school education in the States near Washington, D.C., Did you feel that it was just integral to being at the heart of the tech industry? How do you think that this anonymity or transparency that Blind and other organizations offer can support positive change within the tech industry?

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Business Development vs. Product Management

The Product Guy

Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Prior to Medidata, Paul led product management and was head of technology at Centage Corporation, a budgeting and financial forecasting software company in Natick, MA.

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Product Strategies for Non-Strategists

The Product Guy

Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Prior to Medidata, Paul led product management and was head of technology at Centage Corporation, a budgeting and financial forecasting software company in Natick, MA.