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Evolving Hyper-Local Digital News With Metro Media

Bain Public

Furthermore, as the population in urban cities increases, public transportation and a number of other mobility options becomes vital. Uber, Lift, electric scooters, bike-sharing, public transport etc.) In today’s world, fewer people have private cars. In fact, since 1986, there has been a 29.7% over owning a car.

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Product Positioning for Product Managers

Department of Product

Pricing, user experience, features, performance, branding, customer service and partnerships influence how target customers perceive the value of one product relative to alternatives in established markets. A customer in the market for a Porsche is likely not considering a Volkswagen and visa versa.

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Urban Navigation Supercharged – With Viktor Eperjesy | ? Design Aloud

UX Studio

With his help, in this episode, we delve into the creation of Budapest GO, a game-changer application for public transport in Budapest. He’s worked with clients in banking, insurance, mobility, and logistics, with a notable project being the Budapest GO initiative with BKK (Center of Budapest Public Transport).

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User Psychology: How to Use UX Design Principles to Enhance The User Onboarding Experience

Userpilot

With these patterns in mind, you can design your app in a way that will appeal to your users and make them take the actions you want. In the following article, we will discuss several UX design principles, explaining why users behave the way they do and how you can use these principles to your advantage. What is user psychology?

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13 Brand Activation Examples From Famous Brands to Inspire You

Userpilot

TL;DR Brand activation involves building awareness for a company through engaging interactions with potential customers. This leads to improved brand awareness and differentiation from other brands. Dropbox invests in customer loyalty programs to drive word-of-mouth. Ahrefs uses video marketing to reach relevant audiences.

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Six-and-a-half Philosophies for Experience Design & Innovation

UX Planet

Philosophies For Design (I) The city creates the theater and is the theater (II) This is a semi-structured world (III) Goodness of fit: Environmental fitness (IV) Goodness of fit: Internal Fitness (V) The ecosystem, genre, invisible hand, and supply chain (VI) Talk, write, and imagine using language (.I)

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How COVID-19 Is Redefining the Future of Customer Advisory Boards

Pragmatic Marketing

Forget everything you thought you knew about Customer Advisory Boards (CABs). The coronavirus and our response to it has put these face-to-face meetings on hold at a time when product leaders need perspective and guidance from their most important customers. Who Are Your Strategic Customers? What Are CABs?