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How do you kill a bad product idea?

DISQO

Input from executives is only less common than input from product owners, engineering teams, and the product managers themselves. The challenge for product leaders is that ideas from the C-Suite often lack customer validation and therefore put teams at risk of investing resources in ideas that won’t be successful.

article thumbnail

How do you kill a bad product idea?

DISQO

Input from executives is only less common than input from product owners, engineering teams, and the product managers themselves. The challenge for product leaders is that ideas from the C-Suite often lack customer validation and therefore put teams at risk of investing resources in ideas that won’t be successful.

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article thumbnail

How do you kill a bad product idea?

DISQO

Input from executives is only less common than input from product owners, engineering teams, and the product managers themselves. The challenge for product leaders is that ideas from the C-Suite often lack customer validation and therefore put teams at risk of investing resources in ideas that won’t be successful.

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How Sprout Social increased retention with customer-centric marketing

Intercom, Inc.

Tara and her team used it to take a deep dive into the customer’s journey through the product and make a focused effort to truly understand each step along the way. I really recommend it, because the biggest differentiator we saw is that in a persona-driven world, you’re really thinking about that fictional character.

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Product to Product: Rocketship.FM’s Mike Belsito & Michael Sacca on understanding users better

Roadmunk

Our colleague, Eleni, picked their brains on what differentiates these two frameworks, how to apply these concepts, and why jobs to be done has become the popular tool on the block. I also am the Director of Business Development and Marketing at Dribbble, which is one of the largest design communities online. Who am I designing for?”

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The Product Adoption Dictionary: Every UX Term You Wanted To Know, But Were Afraid To Ask

Userpilot

Hence: team Userpilot has put together the ultimate guide to product adoption and onboarding terminology! Compare the examples below from Smashing Magazine : Source: smashingmagazine.com. Developers can in turn meet those needs with deliverable features. Product adoption has picked up a fair amount of jargon over the years.

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Say No With Confidence: How To Tell The Great Ideas From The Merely Good | Bruce McCarthy, Product Culture | BoS USA 2018

Business of Software Conference

Learn the method that Bruce used to focus his team on the few critical things that resulted in the sale of his company for $125 million. I’ve been in product management roles or engineering management or UX or business development or agile enablement. He’ll cover: Why prioritization is important. And there was just no consensus.