Alchemer Mobile

FEBRUARY 14, 2023

First-to-market features drive deeper engagements to increase customer adoption, retention, growth, and advocacy. February 14, 2023 – Alchemer – a global leader in experience management and enterprise feedback technology – today announced the launch of Alchemer Workflow. LOUISVILLE, Colo. Alchemer Workflow is available immediately.

Product Research 130

Product Research Feedback Loop User Testing Feedback Software 130

The Product HQ

FEBRUARY 1, 2023

Product management is an experience-heavy field that requires years of experience and knowledge of new product development , product launches, project management, and even things like a digital marketing strategy. The trick is to compile all that experience and knowledge into one product marketing manager resume.

Product Marketing 52

Product Marketing Marketing Management Management 52

The Secret PM Handbook

MAY 5, 2017

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “product” managers. I suspect most of what you’ve learned about product management thus far has revolved around “the product.” The first box in the Secret Product Management Framework.

Framework 302

Framework User Testing Product Management Product Manager 302

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

The Product Coalition

AUGUST 3, 2023

How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. The Impact: Articulate the positive outcomes your product will bring to users or the market.

Vision 126

Vision Product Research User Testing Roadmap 126

Sequent Learning

DECEMBER 20, 2023

What is a Product Manager? The role of a product manager is the linchpin in product development, overseeing the entire lifecycle from inception to market launch. They delve deep into market research, analyzing customer needs and market trends, translating these insights into product features and enhancements.

User Testing 52

User Testing Customer Feedback Certifications Product Management 52

Userpilot

NOVEMBER 19, 2022

What is product service management? How is it different from product management ? Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. What does it involve and what are its benefits? Let’s get right to it!

Data Visualization 97

Data Visualization User Testing Research Software Feedback Software 97

Product Innovation Educators

JANUARY 13, 2020

How marketing and product management work together. Turns out if you ask 50 different people what marketing is, you’ll hear 50 different answers. That is what our guest did to investigate what people think about marketing and how it fits into the work product managers do. 7:06] How do you describe marketing?

User Testing 85

User Testing Product Research Marketing Research Software 85

The Product Guy

AUGUST 13, 2020

When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. Now there are more and more resources, like blogs, books, online courses and even training programs for Product Management.

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

The Secret PM Handbook

AUGUST 22, 2016

As a product manager, I’d like to find some tools that help me do my job. Markets – my segments, their problems, and how to reach them with my solution (and if they are big enough for me to make money). Tools for building the solution and managing that process are a dime a dozen. We do a lot of market research.

Research Software 170

Research Software Feedback Software User Testing Product Management 170

BrainMates

FEBRUARY 12, 2020

As a Product Manager I love the words “market-driven” They have purpose and connotations of real market intelligence (“customer-centric” sits in the same bucket). What is a “market-driven” Product? A two-tier definition of market-driven Product. It’s more than just market research.

Marketing 59

Marketing User Testing Research Software Product Research 59

BrainMates

FEBRUARY 12, 2020

What Is A ‘Market-Driven’ Product? As a product manager, I love the words ‘market-driven’ They have purpose and connotations of real market intelligence. What is a market-driven product? What is a market-driven product? A Two-Tier Definition Of Market-Driven Product. By ADRIENNE TAN.

Marketing 52

Marketing User Testing Research Software Product Research 52

The Product Coalition

FEBRUARY 15, 2023

One way to manage these fears is to “date” the idea before committing. Few hours of online research. Startup/business/side-hustle ideas can be as exciting as they are scary. What if no one wants what I have to offer? What if I don’t have what it takes? How would I even start?” 5 customer interviews. Dirty prototype.

Startups 117

Startups User Testing Research Software Differentiation 117

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. The product management role is very complex.

Feedback Software 71

Feedback Software Analytic Tools Research Software User Testing 71

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market. If so, fantastic!

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

The Secret PM Handbook

MAY 5, 2017

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “product” managers. I suspect most of what you’ve learned about product management thus far has revolved around “the product.” The first box in the Secret Product Management Framework.

Framework 150

Framework User Testing Product Management Product Manager 150

Userpilot

OCTOBER 13, 2022

How can product managers avoid building parity products? Product parity should be avoided because such products are unlikely to disrupt the market and never command premium pricing. Product parity also limits your marketing and branding strategies. Product-market fit is a good indication of how competitive your product is.

Product Research 91

Product Research User Testing Feedback Software Research Software 91

Userpilot

JANUARY 23, 2024

Product positioning strategies are not only a marketing tactic but a survival strategy. TL;DR Product positioning is about defining your product’s place in the market to attract customers and enhance brand identity. Conduct deep market research through surveys and interviews to understand customer preferences and market trends.

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

BrainMates

JULY 31, 2023

Innovation Is Just Good Product Management By ADRIENNE TAN Innovation has become a buzzword in countless organisations. CEOs want it, strategists write about it, marketers talk about it, and product managers strive to deliver it. In fact, the essential purpose of product management is to execute the principles of innovation.

Product Management 52

Product Management Product Manager User Testing Weak Development Team 52

Alchemer Mobile

JULY 11, 2019

So, as a product manager for a mobile application, how on earth can you build an application that stands a chance of becoming a well-used, frequently purchased application, let alone rise to the level of “top 10?”. “The As a mobile product manager, you have three days to delight your user before they turn to one of your competitors.

Research Software 220

Research Software User Testing Feedback Software Customer Experience 220

People-First Product Leadership

MARCH 10, 2024

How do you identify and interpret key data points to achieve product-market fit? These characteristics of product sense may sound similar to being a product manager. At the start of your product management career, you learn what is involved in being a product manager. None of these questions are easy.

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

Userpilot

MARCH 25, 2024

EBITDA is used by larger companies with more complex management structures. Metrics that can affect SaaS business valuation include Monthly /Annual Recurring Revenue, Customer Acquisition Cost , Customer Lifetime Value , Net Revenue Retention, Total Addressable Market, and YoY Growth Rate. What does the acronym mean?

Feedback Software 97

Feedback Software Analytic Tools Research Software Data Visualization 97

Usersnap

DECEMBER 19, 2023

Ever wondered why the humble 1 to 5 rating point scale is the secret weapon of Product Managers (PMs)? Semantic Differential Scale 5. Versatility in Product Management Understanding User Satisfaction Assessing Usability Determining Feature Preferences Aligning with Market Trends Gathering Targeted Feedback for Iterations 5.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

Mind the Product

MARCH 20, 2020

Quoting Georgie Smallwood, CPO of European digital bank N26, Melissa explains that the skills of a product leader are essentially those of a product manager but with wider scope. She condemns the SAFe framework, which separates the role of product owner and product manager, asserting the former as tactical and the latter strategic.

User Testing 213

User Testing Product Research Customer Feedback Customer Experience 213

Userpilot

JULY 24, 2023

As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. TL;DR A product launch refers to all of a company’s coordinated marketing efforts to bring a new product to the market. Create a targeted go-to-market strategy for your launch plan.

Product launches 90

Product launches User Testing Product Research ChatGPT 90

Userpilot

SEPTEMBER 11, 2023

TL;DR A product launch is a three-step plan (pre-launch, launch, and post-launch) to successfully bring a new product to market. It involves market research, goal setting, and the development of your go-to-market strategy. It involves market research, goal setting, and the development of your go-to-market strategy.

Product launches 103

Product launches Product Research Data Visualization Research Software 103

Product Innovation Educators

SEPTEMBER 6, 2021

What product managers need to know about positioning products to create value. Today we are talking about how market segmentation is done and how it impacts product pricing. He has 15 years of experience in managing multiple products throughout different life cycles, from start-ups to publicly traded multinational enterprises.

User Testing 62

User Testing Marketing Research Software Product Research 62

Userpilot

NOVEMBER 14, 2022

How do you apply your product management skills and knowledge to build a robust product plan? Product planning focuses on product development while the go-to-market (GTM) planning concentrates on facilitating marketing and sales. Keep track of the product-market fit and iterate to maintain it. Why is it important?

Product Research 97

Product Research User Testing Onboarding KPIs Research Software 97

Userpilot

JUNE 20, 2023

As a product manager, how can you effectively validate ideas and build a successful product that delights users? TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Why is product idea validation important? Let’s get straight into it!

User Testing 90

User Testing Product Research Feedback Software Customer Feedback 90

Userpilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. According to Jamie Levy, the main tenets of a UX strategy are business strategy, value innovation, validated user research , and frictionless UX. Start designing your strategy by clarifying the business goals.

Research Software 91

Research Software Analytic Tools Feedback Software User Testing 91

Userpilot

NOVEMBER 21, 2023

We also share some best practices for product managers on how to pull off a successful product launch. New product launch checklist: Conduct market and customer research to assess the competitive landscape, identify unmet customer needs, and assess demand. Assists in managing the launch timelines.

Product launches 92

Product launches User Testing Product Research Analytic Tools 92

Userpilot

SEPTEMBER 14, 2023

What customer discovery questions should product managers ask to accurately identify the unsatisfied needs of potential customers and validate ideas? You normally use customer discovery questions as a part of the initial market and customer research. Their aim is to identify market gaps and unsatisfied customer needs.

Product Research 86

Product Research Customer Feedback Data Visualization User Testing 86

Imaginary Cloud - Design

AUGUST 19, 2021

This blog post will discuss what Design Research is, its top benefits, and how we do it at Imaginary Cloud. What is Design Research? The Benefits of Design Research. ? Market Research vs Design Research. ? Design Research steps. ? Design Research methods. User Research. ?

User Testing 110

User Testing Research Software Product Research Customer Experience 110

Userpilot

JANUARY 14, 2023

What can product managers do to improve their chances of building successful products? Product success is necessary both for the product manager and for the organization to grow. Continuous product discovery is necessary to keep up with the changes in user and market needs. What is product success? Are you ready to dive in?

Feedback Software 96

Feedback Software Research Software Product Research User Testing 96

Ronke PM

APRIL 5, 2023

Design-driven leadership is product management Final thoughts The very essence of leadership is creating a space that enables our teams to dream big, imagine, and bring what was once unthinkable to life - therefore, changing humanity. Table of Contents Product and design partnership What does design-driven leadership mean? That is innovation.

Leadership 52

Leadership User Testing Product Management Product Manager 52

Roman Pichler

OCTOBER 6, 2020

Which market and market segment should the product address? Whenever you create a brand-new product or when you make bigger changes to an existing one, like taking it to a new market , you will benefit from using a dedicated, timeboxed product discovery period. What problem should it solve, or which benefit should it create?

Product Research 265

Product Research Technical Review Feedback Software Research Software 265

PMLesson's Ace the PM Interview

JULY 22, 2020

One of the most frequently asked questions from those aspiring to enter the product management field is: how technical do I need to be if I want to be a PM? PMs build and manage technical products. In this article, we will explore how technical a good product manager should be. Do I Need to Be Able to Code?

Reporting Tools 90

Reporting Tools Research Software Analytic Tools Data Visualization 90