Userpilot

JANUARY 20, 2024

How can message mapping support your company’s communication with customers and drive product engagement ? We also show you how to create a message map for your SaaS! Utilizing message mapping ensures all team members’ alignment in their communication across various channels. Let’s get to it!

Messaging 71

Messaging User Testing Research Software Analytic Tools 71

UX Planet

JANUARY 16, 2024

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. This belief makes you disregard market research because you feel you already know everything customers want. Start early: Begin the research process at the inception of your branding idea.

Branding 90

Branding User Testing Product Research Data Visualization 90

Userpilot

DECEMBER 8, 2022

SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right. Entering immature markets and devising a relatable product vision are also serious challenges. To avoid product failure, don’t launch without achieving product-market fit first.

Feedback Software 90

Feedback Software Research Software User Testing Analytic Tools 90

Userpilot

JANUARY 16, 2024

Use ChatGPT as a brainstorming partner for product ideas , feature ideas, product names, etc. Idea creation : Use ChatGPT to generate new feature ideas , campaigns, blog post topics, product differentiation ideas, and more. 1: Perform market research Unmask your rivals with ChatGPT market research.

ChatGPT 83

ChatGPT Data Visualization Onboarding KPIs Research Software 83

Userpilot

MARCH 25, 2024

Differentiation and positioning strategies help you use untapped market opportunities and stand out from the competition, while robust documentation and reporting processes are important for business sustainability and transferability. You can estimate it based on market research. Book the demo! Dropbox referral scheme.

Feedback Software 85

Feedback Software Analytic Tools Research Software Data Visualization 85

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is actually the function for which a traditional marketing degree most prepares you since it covers many of the core marketing responsibilities including messaging, positioning, pricing, and market research. You may also be able to do a bit of competitor research.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

The Product Guy

SEPTEMBER 12, 2017

A marketer or market researcher may view patterns in terms of demographics and buying activity. A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product. But they shouldn’t receive the same message about your new feature. Sad but true.

Research Software 109

Research Software User Testing Analytic Tools Product Research 109