Userpilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. According to Jamie Levy, the main tenets of a UX strategy are business strategy, value innovation, validated user research , and frictionless UX. A UX strategy is a plan that guides product design and development. Book the demo!

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

Userpilot

JULY 20, 2021

The best SaaS teams in the world are using one simple and proven process as a guiding light : customer research. Let me guide you through the brass tacks of the only, may I say, “growth hack” that can safely lead your product to success. Yet Growth Marketing and Product Growth is not where I started. sources of feedback.

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User Testing Research Software Feedback Software Product Research 105

The Product Coalition

FEBRUARY 24, 2021

Today’s rapidly evolving tech landscape favors short feedback loops and requires roadmap flexibility to pivot and solve customers’ most pressing problems as they arise. As a result, the best product managers thrive on their ability to move quickly, minimizing time to market for feature releases.

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Research Software Feedback Software Technical Review Software Review 91

TechEmpower - Product Management

JULY 24, 2023

At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. After all, that’s what tech innovation is all about. Background Questions Let’s start with some background questions about the business and product. Who are the customers?

Reporting Tools 208

Reporting Tools Analytic Tools Development CTO Coach 208

Roman Pichler

MARCH 14, 2023

Listen to the audio version of this article: [link] What Information Should a Product Strategy Provide? I like to think of the product strategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? What kind of product is it and what makes it stand out ?

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Usersnap

DECEMBER 19, 2023

Ever wondered why the humble 1 to 5 rating point scale is the secret weapon of Product Managers (PMs)? Marty Cagan, in his book “Inspired: How To Create Products Customers Love” , mentions the use of customer surveys as a tool for understanding customer needs and preferences. Semantic Differential Scale 5.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

Roman Pichler

DECEMBER 3, 2019

Hold Regular Product Strategy Reviews. A product strategy , like any other plan, is subject to change. How changeable your strategy is, depends on your product’s life cycle stage. As long as your product hasn’t reached product-market fit, the strategy is usually volatile.

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Technical Review Product Strategy Strategy Workshop 208

Roman Pichler

OCTOBER 2, 2018

Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates.

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Product Strategy Product Research Strategy Technical Review 242

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Instead, research first helped Google emphasize user personalization. Critical for their expansion, doing so also established current tech trends. Keep reading for info on Google’s current user research.

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User Testing Research Software Customer Feedback Feedback Software 84

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. 16 Product Management Best Practices.

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

Imaginary Cloud - Design

AUGUST 19, 2021

Creating useful, usable, and craved products and services that respond to human needs is the basis of Design Research. Design Research is a process used by designers to better understand the underlying and sometimes hidden desires, needs, and challenges of end users. What is Design Research? Design Research steps. ?

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User Testing Research Software Product Research Customer Experience 110

Userpilot

JUNE 20, 2023

Why is product idea validation important? As a product manager, how can you effectively validate ideas and build a successful product that delights users? TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need.

User Testing 98

User Testing Product Research Feedback Software Customer Feedback 98

The Product Coalition

FEBRUARY 3, 2022

The Lean Product Playbook Summary?—?How How to Find Product-Market Fit “Main reason why most of the products fail is due to lack of product-market fit.” ~Dan Dan Olsen Product-Market Fit is inarguably one of the main factors deciding on product success or failure. And how to achieve it?

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User Testing Product Research Product Marketing Customer Experience 138

Andrew Chen

FEBRUARY 6, 2024

It’s hard to be a product without a strong theory of distribution Here’s a common startup situation. A team busts their ass for months building the first version of their product. Now a big question emerges — how do you get the first people to use your product? It’s almost done.

User Testing 105

User Testing Research Software Feedback Software Startups 105

The Product HQ

JUNE 1, 2024

Product managers who work at startups have their work cut out for them. Nowadays, sharpening your startup product manager skills has become more of a priority than they have ever been. Startups need to align with professionals who will minimize their chances of failing once they have launched their products.

Startups 52

Startups Product Management Product Manager Technical Review 52

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. The typical stages in a product funnel are Awareness, Interest, Consideration, Purchase, Retention , and Loyalty.

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Product Management Unpacked

MAY 13, 2020

It was on this day in 1931 that the field of product management was born – its birth marked by an internal memorandum written by Neil H. McElroy proposed how P&G brands could be managed more effectively by creating a new management role for people who would be accountable for particular products, rather than business functions.

Reporting Tools 173

Reporting Tools Research Software Technical Review User Testing 173

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Instead, research first helped Google emphasize user personalization. Critical for their expansion, doing so also established current tech trends. Keep reading for info on Google’s current user research.

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Usersnap

JUNE 27, 2023

Are you ready to take your product from concept to triumph through effective beta testing? The journey from idea to success hinges on the crucial stage of beta testing. Even without a polished final product, there are potent strategies that can ignite excitement and gather a passionate community around your project.

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User Testing Data Visualization Product Research Customer Feedback 52

Userpilot

APRIL 8, 2022

Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. There is a lot of information out there about why it’s important for having a successful product and grow your business, but finding out how to achieve product-market fit can still feel elusive.

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User Testing Feedback Software Research Software Product Marketing 98

Mironov Consulting

NOVEMBER 15, 2023

That’s driving tremendous urgency to put AI products or features into our roadmaps, whether they are of high value to our actual end users or not.  For perspective, AI has been incubating for a long time – which is typical for currently-hot tech stories.    Each time, enthusiasts and naysayers piled on. 

Data Visualization 76

Data Visualization Artificial Inteligence Technical Review User Testing 76

Intercom, Inc.

MARCH 28, 2022

While this shift was already underway, the rate of digital transformation is now happening much faster than previously predicted due to the impact of the COVID-19 pandemic. Third, the lines between sales, marketing, product, and support are blurring. Second, expectations are rising for consumer-grade experiences.

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Reporting Tools Data Visualization Customer Communications Research Software 228

Intercom, Inc.

DECEMBER 2, 2019

Although it may seem like a no-brainer for businesses to offer customer support in multiple languages, in a recent survey we found that the vast majority of businesses struggle to implement an effective multilingual support strategy. We surveyed 170 non-native English speaking SaaS customers, and 135 support team leads to learn more.

Customer Experience 209

Customer Experience Research Software User Testing Technical Review 209

Roman Pichler

AUGUST 15, 2023

Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. When that’s the case, a product is usually progressed based on the features requested by the users and stakeholders. Take a productivity tools suite like Microsoft Office or Google Workspace.

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Product Strategy Strategy Research Software Customer Experience 226

The Product Coalition

SEPTEMBER 5, 2022

This reinterpretation of the Opportunity Solution Tree helped me bring the product mentality to conversations successfully. Not all companies do Product management (Product) the same way. If you prefer video, you can watch her excellent presentation at Mind the Product 2019. Reader discretion is advised.

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Product Research Software Review Data Visualization User Testing 111

The Product Guy

SEPTEMBER 27, 2016

In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. We are always looking for more product mentors from all around the world. About The Product Mentor. Better Products. Better Product People. View the live stream….

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Research Software User Testing Analytic Tools Product Research 148

Mixpanel

SEPTEMBER 21, 2023

Kevin Xu is an engineer-turned-product manager with experience at big tech companies like Google and Stripe. Read on for our conversation with Xu about finding product-market fit when you’re the ideal user, growing a following vs. growing an app, and what the future of social media looks like. They say write what you know.

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Analytic Tools Research Software Data Visualization Technical Review 116

Userpilot

JANUARY 23, 2024

Product positioning strategies are not only a marketing tactic but a survival strategy. So how do you ensure that your product not only lives but actually thrives? TL;DR Product positioning is about defining your product’s place in the market to attract customers and enhance brand identity.

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

Lenny Rachitsky

APRIL 9, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. I want to create a low-risk, low-friction way for you to unlock the knowledge in your head, while benefiting the next generation of product builders and helping you explore the solopreneur path.

Data Visualization 116

Data Visualization ChatGPT Research Software Product Management 116

People-First Product Leadership

MARCH 10, 2024

I was recently asked, how do you grow product sense? To answer this question, I’ll take a step back and begin with what is product sense? And close with, does product sense go stale over time? What features should be prioritized in a new product to effectively solve key user pain points?

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

Product Innovation Educators

JULY 4, 2022

How product managers can get customer insights from a community to create a competitive advantage. I wanted to learn how this company creates competitive products, differentiating on cost while offering comparative capabilities that equates to much higher value for customers. The leading brand cost about $150.

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Artificial Inteligence User Testing Feedback Software Customer Feedback 109

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. You don't have to lift a finger and you get to access the latest updates whenever you log in.

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Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

MAY 20, 2024

Here are the steps to perform a customer sentiment analysis: Invest in sentiment analysis tools to gather and analyze feedback accurately with features like real-time analysis and multi-source integration. Collect customer feedback through in-app surveys like NPS , CSAT , and CES surveys to capture timely and relevant insights.

Data Visualization 105

Data Visualization Feedback Software Customer Feedback Customer Experience 105

Userpilot

SEPTEMBER 4, 2023

Discover how to achieve remarkable growth results through customer journey optimization at the upcoming Product Drive talk by Audrey Melnik (Co-Founder of Unlocking Growth). Tactics, like lead nurturing through emails and personalized product recommendations, help drive acquisition. Register here for FREE!

Data Visualization 98

Data Visualization User Testing Analytic Tools Customer Feedback 98

Modus Create

MAY 28, 2024

In our 2023 research, 39% of enterprises cited AI as a top initiative in the coming year, more than any other initiative. Larry Fitzpatrick, Executive Vice President and CTO of OneMain Financial, the leading nonprime lender in the United States, provides insight into how the world’s top executives plan to leverage AI technology.

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Reporting Tools Data Visualization Research Software Weak Development Team 64

Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Write a positioning statement- how is your product different?

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Product Research Feedback Software Research Software Product Marketing 98

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. What skills do I need as a product marketing manager? Should I get an MBA?

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Product Marketing Technical Review User Testing Marketing 78