Intercom, Inc.

DECEMBER 12, 2018

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Intercom, Inc.

JULY 28, 2021

Technology plays a critical role in providing customer support at scale. Where once the ability to measure the ROI of support eluded many companies, our research shows that 57% of teams are now measuring the impact their support has on revenue.

Reporting Tools 239

Reporting Tools Research Software Inbound Customer Experience 239

Gainsight

FEBRUARY 2, 2024

Technology companies are producing more complex software, which can often overwhelm customers during the onboarding process. As a result, it’s common for these customers to quickly abandon new platforms. These are just the tools, however. They’re not just creating great users of their software.

Education 52

Education User Testing Customer Experience Research Software 52

Intercom, Inc.

JULY 6, 2021

You’ll either need to set up regional teams to provide round-the-clock coverage or look into self-service solutions such as chatbots or a knowledge base to help customers during off-hours. Support leaders say robust tools, KPIs, and handoff practices are key. Invest in workforce management resources.

Customer Experience 232

Customer Experience Data Visualization User Testing Customer Feedback 232

freshtrax

SEPTEMBER 24, 2019

Adjust , the industry leader in mobile measurement, fraud prevention and cybersecurity, provides high-quality analytics and security solutions for mobile marketers worldwide. A: The Japanese mobile app market is one of the most advanced in the world. We saw the huge untapped potential in the market for mobile solutions.

Analytic Tools 97

Analytic Tools Research Software Feedback Software User Testing 97

Pragmatic Marketing

OCTOBER 11, 2019

This is something where I think I, I wonder if a lot of the other product marketing teams I’ve talked to, I think, facing similar challenges, but research and just being as strategic as possible. So we generally know a lot about our target market and our customers going into something like this. We don't always do that.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

This is something where I think I, I wonder if a lot of the other product marketing teams I’ve talked to, I think, facing similar challenges, but research and just being as strategic as possible. So we generally know a lot about our target market and our customers going into something like this. We don't always do that.

Product launches 70

Product launches Research Software User Testing Product Research 70

Business of Software Conference

MAY 21, 2020

They can always increase the base salary or in a few extra is restricted documents. Alex Yang: The company where we work builds technology to fight global poverty. Our current product is a biometric fingerprint scanner paired with an Android app. There’s inbound hiring and there’s outbound hiring.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Userpilot

FEBRUARY 25, 2021

That is why we asked some of the best SaaS marketing practitioners for their best plays with the highest win percentage. In this SaaS marketing playbook, we have compiled the hottest trends in growth marketing as told by real people on the field. SaaS Marketing Playbook Table of Contents. SEO for SaaS Marketing.

Research Software 61

Research Software User Testing Outbound Marketing 61

Intercom, Inc.

FEBRUARY 27, 2020

The technology for Resolution Bot has been waiting in the wings, but the user experience has been risky. That’s why we built a curation tool to help you search how your customers have asked questions in the past. And we have the machine learning technology to build a bot that can come in and can help and not look stupid.

User Testing 23

User Testing Artificial Inteligence Customer Experience Data Visualization 23

Intercom, Inc.

MARCH 19, 2019

Some social media platforms charge you only if they help you acquire a customer, while others may charge you based on the number of views or clicks your ads get. It’s sometimes called “inbound marketing” because it’s meant to bring people “inbound” to your website. Research backs this up. Email marketing.

Customer Experience 166

Customer Experience User Testing Customer Feedback Strategy 166

Business of Software Conference

JANUARY 16, 2020

Sometimes it takes a system design engineer and some cat gifs to really help you see what you’re doing and this funny and informative talk from Boston in 2019 has both! Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? The research on this is kind of interesting.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108