Mon.Jan 23, 2023

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How will ChatGPT change product management?

Mind the Product

We look at the likely impact of the latest AI bot ChatGPT on product work and find out how product people are using it So… chatbot software ChatGPT. Have you played with it? Looked at how you might use it in your product? Do you welcome it or worry about its impact on the work [.]

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The Product Manager’s Guide to Launching a Successful MVP

The Product Coalition

“An MVP is a great way to test the waters and see if your product has legs. It’s like dipping your toe in the pool before diving in… Continue reading on Product Coalition » product-management mvp product-development product-design product-launch

Testing 108
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How is Marketing Segmentation Used in Customer Retention?

User Pilot

A successful customer retention strategy starts with effective communication – the right message to the right audience at the right time. While people prefer a personalized experience, catering to their individual preferences isn’t always possible or effective.

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420: Get into the Discovery Zone – with David Matheson, PhD

Product Innovation Educators

How to get out of your organization’s routine and create real value – for product managers This episode is sponsored by PDMA, the Product Development and Management Association.

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Fail Well, Pivot Fast: Product Experimentation for Continuous Discovery

Speaker: William Haas Evans - Principal Consultant, Head of Product Strategy & Design Practice, Kuroshio Consulting

This presentation will explore the basics of the scientific method and examine how proper experimental design, multiple hypothesis testing, cohort analysis, and split testing can effectively reduce batch size and lead to validated insights. You'll leave the webinar with a new understanding of how to experiment in a way that generates real insights, not just noise.

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Real-time Personalization 101: What Is It and How to Do It

User Pilot

Real-time personalization is what your users have come to expect from their customer experience. Everyone has their own goals and challenges, and they want their product experience to be tailored to what they need.

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All You Need to Know About Customer Success OKRs [+ Examples]

User Pilot

Wondering what customer success OKRs are and how they can help your customer success team flourish? With OKRs, you can develop clear strategies to promote product growth and effectively communicate them to your customer success teams.

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Product Managers Prepare For The Burger Wars

The Accidental Product Manager

Burger product managers are battling for the same customers Image Credit: cyclonebill One of the biggest challenges that product managers face is when there is someone else offering a product that is very similar to ours.

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Appcues vs Pendo vs Userpilot – which is best for your SaaS?

User Pilot

Deciding between Appcues , Pendo and Userpilot ? We know that choosing the best product adoption platform for your SaaS is difficult.

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Product or Feature?

Mironov Consulting

Stepping out of leadership challenges for a moment, here’s a practical topic that some product managers struggle with: is the next thing we’re working on a feature or a whole product ?  IMO,  IMO, there aren’t any universal/magical answers, but assorted hints and indicators. BTW for this post: a product is something that we'll sell with exactly the same contents/capabilities/features many times to many customers.  It's

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How to Build Your Product Team's Second Brain

Product management is one of the most complex knowledge jobs. Download and see how you can dramatically increase productivity and chances of building the right product for the right audience when you manage work and knowledge at the same place.

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Preparing for the Future: Top 5 Digital Product Management Trends for 2023

Emerge Insights

It is not a secret that digital product management is an ever-evolving field. With new technologies, customer expectations, and user experience patterns emerging every day, digital product owners and product managers must stay ahead of the curve to be successful.

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How to use ChatGPT to write your usability test script

TryMyUI

Wondering if ChatGPT's AI engine can help you write your usability testing task scripts? Our team did the research to find out exactly what conversational prompts work best to get a ready-to-use test script.

Testing 52
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Building a Successful Growth Marketing Framework for SaaS

User Pilot

A properly-crafted growth marketing framework brings clarity and direction to your SaaS business. It identifies and stirs you towards the most important things you need to achieve sustainable product growth. This article discusses the best growth marketing strategies within the AAARRR funnel.

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Software Equity Group 2023 Annual SaaS Report 

DevelopmentCorporate

The Software Equity Group (SEG) regularly publishes quantitative research on the software and SaaS market M&A activity. The SEG SaaS Index contains dozens of publicly traded SaaS companies. They recently published their SEG 2023 Annual SaaS Report.

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50 Tests You Should Know for Website Optimization

When it comes to digital customer experience, continuous optimization is the only strategy that truly helps you stay ahead of the game. Download AB Tasty’s guide to web optimization featuring 50 real examples of tests you can use to drive growth.