Tue.Nov 08, 2022

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How entitlement management supports the move to SaaS

Mind the Product

In this guest post, Scott Niemann, director of product management at Revenera, looks at the practical ways in which software suppliers can streamline and strengthen the move to SaaS deployment for their software products. [.] Read more » The post How entitlement management supports the move to SaaS appeared first on Mind the Product.

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Apptentive SDK 6.0 Now Available for Android and iOS

Alchemer Mobile

Built from the ground-up, Apptentive SDK 6.0 includes powerful new out-of-the-box features to make it easier for brands to collect customer feedback within their mobile experiences and take action on the voice of the customer. What’s new in Apptentive SDK 6.0. Closing the customer feedback loop. When you directly respond to customers, you show them their feedback is valued and that they are driving meaningful change.

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Building fair and innovative teams: The promise and power of behavioural science by Bibi Groot

Mind the Product

In her keynote session at #mtpcon London 2022, Head of Behavioural Science at Fair HQ Bibi Groot shares some insights from behavioural science that help us build fair, innovative and empowered teams. [.] Read more » The post Building fair and innovative teams: The promise and power of behavioural science by Bibi Groot appeared first on Mind the Product.

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The Importance Of Clarity

The Product Coalition

Providing clarity is one of the most undervalued skills at work in my opinion. Being able to eliminate ambiguity from a situation can have… Continue reading on Product Coalition ».

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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Announcing Intercom for Enterprise: A whitepaper exploring how we enable large companies to support their customers

Intercom, Inc.

As companies scale, they need robust, reliable software that can support their growth. Since 2011, we’ve been on a mission to make internet business personal, helping our customers connect with their customers through in-context, personalized communications. As we’ve grown, and our product has matured and expanded, we’ve welcomed thousands of customers – each with their own unique needs and goals.

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Bart’s Book Notes: The McKinsey Way by Ethan M. Rasiel

The Product Coalition

Key Learnings + Bullet Points Summary Continue reading on Product Coalition ».

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The product data VCs want to see before investing in your startup

Mixpanel

Today’s rising borrowing costs and dipping public markets are putting a squeeze on startup fundraising. In October 2022, Crunchbase reported that funding rounds for private companies have dropped 53% year-over-year. If your startup is vying for an investment when there are fewer dollars to go around, it makes coming up with a compelling product idea and showcasing demand for it with data even more important.

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Improve Your Competitive Analysis with Strategic User Research Techniques

dscout People Nerds

Competitive analysis benefits many stakeholders. Here’s how to manage a competitive analysis end-to-end—with better results.

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The Secret to Releasing Quality Products with Fewer Testing Resources

Centercode

With businesses experiencing setbacks, building a product that stands out amongst your competition is critical. While layoffs or budget freezes can leave you with fewer resources, customers expect that their money gets them a quality product, especially in a downturn.

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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Red Door Tests – How I Measure Feature Engagement Before Building Anything [video]

Bryce York

Rather a (tidied up) transcript? . I wanted to put together this video quickly to share my thoughts on how to use red door tests, what they are, and a unique approach that you can take that can make them really handy. A red door test allows you to gather quantitative validation data about a feature and its usage before you even build it out. Now, the important thing to keep in mind is that you must do proper discovery first.

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The Importance of Crowdsourcing Your Product Ideas

ProductPlan

You created your product to help customers solve a problem and align with your organization’s product vision. Your initial product version probably helped solve a problem, but you also realized you weren’t done. You may have created a viable but incomplete solution. Your understanding of the problem may have evolved based on observing customers using your product.

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Forrester Consulting Study: Investing in product management’s business impact

ProductBoard

How strong product management practices drive better business outcomes Organizations with advanced product management practices are 27% more likely to achieve revenue growth, yet investments in the function are still falling behind the demand for digital products and rise in customer expectations. Productboard commissioned Forrester Consulting to conduct a new study, The Business Impact Of.

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How to Build a Strong Product Go-To-Market Strategy That Drives Adoption?

Userpilot

Your product go-to-market strategy is the final ingredient for any successful product launch. It is a small but prominent element that drives every other component of your marketing strategy. As a product marketer , it is your job to identify the best target audience for your product, while also finding the best pricing options, distribution channels, and unique value propositions.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Product Marketing OKRs: How to Properly Measure Product Marketing Success

Userpilot

How do you make sure your product marketing team is actually working toward success? By using product marketing OKRs to guide strategy and track progress. Leading industry online publications talk about marketing OKRs in general, looking at the acquisition stage of the journey only. But when it comes to products, you can’t ignore the rest of the funnel.

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How to Use Feedback Loops to Validate Ideas with Peep Laja CEO at Wynter

Userpilot

What are feedback loops? How can product managers use them to build better products that your customers will love? If you are after the answers to these questions, you’re in the right place! That’s exactly what Peep Laja, the Founder and CEO of CXL and Wynter , talked about in his presentation at the 2022 Product Drive Summit ! How to Speed Up Your Feedback Loops by Peep Laja.

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Top Customer Engagement Technology Worth Your Attention

Userpilot

Customer engagement technology amplifies manual efforts and helps companies serve users faster. Your customers are already enjoying the benefits of tech-driven engagement from other brands and will naturally expect the same from you. In other words, you can’t afford to not jump on the bandwagon. Read on to learn more about using technology to drive customer engagement and retention.