Mind the Product
MAY 14, 2018
Growing up, I wanted to be an astronaut – or a dinosaur. I think I got closer to being a dinosaur, I certainly did more practice! As an adult, if I could trade careers overnight I’d quite like to be an actor. The challenge of authentically playing different characters in different situations appeals to me, but I know it’s a career that is much harder than it appears.
Product Management University
MAY 14, 2018
Senior executives often request a product feature ROI prior to approving plans for product development. It’s a mind numbing exercise for product managers and developers and in most cases a fool’s errand. Most products and features are usually interrelated at some level and target the same markets and customers, so how is it possible to predict revenue and cost estimates on a feature by feature basis?
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First Round Review
MAY 14, 2018
It's rarely a straight line to product/market fit. Here are ClassPass founder Payal Kadakia's hard-won tips for marketplace startups that helped her guide her company from a near-bust to a $470M game-changer.
The Product Coalition
MAY 14, 2018
Product Management Festival (PMF) Singapore is taking place on 18–19 June 2018. Product managers will have the opportunity to learn from over 25 speakers from companies such as Google, Facebook, and many others. Over the 2-day event, PMs will experience: An amazing speaker line-up : hear product leaders from companies like Google, Flipkart, Atlassian, Booking.com, and more share their experiences Keynote presentations from industry leaders: learn from veterans of the field!
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The Accidental Product Manager
MAY 14, 2018
In the fashion industry, speed to market is what matters Image Credit: GoToVan. If you had to, how quickly could you get a new product to market? One month, two months, 6 months, a year? For most product managers, we get our next product to market when we choose to get it there – our customers really don’t have too much say in the matter. However, over the in the fashion industry things are a bit different.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Product Innovation Educators
MAY 14, 2018
Product Managers can create a shared sense of purpose to empower high-performing teams. This is where you make your move from product manager to product master. That is the move to being a product leader in your organization or the organization you want to work with. Being a leader involves creating vision and providing meaning to those you work with.
Intercom, Inc.
MAY 14, 2018
There are few functions where the phrase “the more things change, the more they stay the same” rings truer than in marketing. For instance, the fundamentals of good marketing haven’t changed: crisp writing, a compelling story, strong brand, and of course, a great product to market. At the end of the day, nothing you do as a marketer will land without those elements; as Copy Hacker’s Joanna Wiebe once told us , “People will not read anything, anywhere that is boring, ever.
The Product Coalition
MAY 14, 2018
UX and product management have broadly the same goals?—?to understand users’ needs, to create excellent experiences that solve those needs and to keep innovating products, with these aims in mind. Product managers make up a sizeable proportion of the graduates of our courses. They benefit from learning the UX mindset, introducing UX techniques directly into their workflow and influencing others in their organisation to adopt UX as an integral process.
Andrew Chen
MAY 14, 2018
[Hi readers: I wanted to share a podcast interview I did with Adam Risman of Intercom, who interviewed me on a wide array of topics including Dropbox’s viral growth methods, my time at Uber, and future growth strategies. This was originally published on Intercom’s blog here. Hope you enjoy! -A]. Listen to the podcast here ». tldr; Here’s 5 quick takeaways.
Speaker: Scott Sehlhorst
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
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