Sat.May 17, 2025

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10 Mobile App Trends for 2025

Userpilot

Mobile apps are evolving fast, but whats changing even faster is what users expect from them. People dont just want fast performance or flashy features. They want apps that understand them, personalize their journey, and grow with their needs. At Userpilot, we help teams meet those expectations with better onboarding, in-app guidance, and personalized engagement.

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🧠 Community Wisdom: When to hire a designer and have a design system, collecting feedback from support, how to make animated video with AI, feedback on StrengthsFinder, and more

Lenny Rachitsky

👋 Hello and welcome to this week’s edition of ✨ Community Wisdom ✨ a subscriber-only email, delivered every Saturday, highlighting the most helpful conversations in our members-only Slack community.

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How to Create a Frictionless Mobile App Onboarding Flow

Userpilot

For me, effective mobile app onboarding is the difference between new users looking around our app and disappearing right after, or understanding our app value and becoming engaged users. This is crucial as data reveals that the average mobile app loses 77% of users within its first 3 days, and about 90% within the first 30. Such is the cruel world of mobile app management.

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8 Practical App Retention Strategies with Examples

Userpilot

Most advice on app retention strategies out there is copy-paste fluff. Youll hear the same generic list: improve onboarding, send push notifications, or show in-app messages. Cool! But how do you actually do that in a way that makes people stick around? When I started digging into the retention strategies of successful mobile apps, I noticed a pattern.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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Your Clear Guide to Mobile App Localization: Best Practices + Use Cases

Userpilot

Everyone enjoys using mobile apps in their native language. In fact, 52% of users have abandoned a mobile app due to poor localization , and over 60% of B2B buyers say theyll choose a localized product over a more expensive one in a foreign language. This suggests a few things: having your app in multiple languages will help you reach a wider audience, improve user perception, and drive long-term engagement.

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7 Mobile App Onboarding Strategies to Improve User Engagement

Userpilot

In the early 2000s, going online meant sitting at a desk, when apps were websites, and people had more time. However, by 2020, we began spending 2x more time on mobile apps than on desktops because its faster and easier. Today, users expect to get value in seconds, not minutes. They open your app in a grocery line, during a commute, between meetings, and if it doesn’t provide value right away, theyre gone.

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Best Methods to Track App User Behavior [+ Tools]

Userpilot

Tracking user behavior analytics in mobile apps is a whole different challenge compared to the web. Without a global DOM or easy auto-capture tools, tracking mobile app user behavior takes more planning. And the behavioral data you do collect depends on what you choose to track and how you track it. So if you want real insights, you can’t just capture clicks at random.