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9 Growth Initiatives for Successful Companies [With Examples]

Userpilot

A detailed growth strategy for retaining customers may involve various tactics, including self-serve onboarding and support, referral programs, and informed feature development. To take full advantage of growth opportunities, use product analytics to inform product decisions. PLG depends on the self-service model.

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How to Increase Customer Lifetime Value with Personalized Retention Marketing?

Userpilot

Take advantage of different marketing data types and sources to better understand your customer. For instance, your marketing data sources may include: Market research for identifying common user pain points. Sales analytics to identify better-qualified prospects and improve your marketing strategy.

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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

Use gated content for lead generation across the customer acquisition funnel Produce quality content—ebooks, case studies, industry reports, free tools—and gate it. Encourage word-of-mouth marketing with existing customer testimonials Happy and loyal users are more than excited to share their product experiences.

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12 Useful Marketing Surveys: Types, Questions & Tools

Userpilot

TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys. What are marketing surveys? Marketing survey templates in Userpilot. Book a demo to learn more.

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Best Product Growth Platforms for SaaS

Userpilot

In the past, any rapid growth that occurred in software companies was largely sales-based or marketing-based. Sales-based growth meant sending thousands of outbound messages in an attempt to find the key decision-maker, shorten the sales cycle, and close aggressively. Analytics that tell you what to change to get more customers.

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Best Customer Feedback Examples From SaaS Companies

Userpilot

Product-market fit survey example. A product-market fit survey is a form of market research that helps companies determine if they have achieved product-market fit. But Jira embeds a quick feedback question in the notification, asking users to rate their experience with a feature they just used.

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Why Professional Services Must Embrace Change — and Product Management Best Practices

DISQO

As the market changes, product management and a focus on the voice of the customer must become core consulting capabilities. Historically, consulting and agency teams have used market research, industry reports, and expert interviews to generate customer feedback and prioritize decision-making.