Embedded Analytics Market Research Messaging Product Marketing 
Userpilot
JANUARY 9, 2023
Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. NPS feedback response.
Userpilot
JUNE 12, 2023
TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys. What are marketing surveys? Marketing survey templates in Userpilot. Book a demo to learn more.
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Userpilot
OCTOBER 8, 2021
The emergence of the product-led growth strategy. In the past, any rapid growth that occurred in software companies was largely sales-based or marketing-based. Sales-based growth meant sending thousands of outbound messages in an attempt to find the key decision-maker, shorten the sales cycle, and close aggressively.
Userpilot
JUNE 2, 2022
Usability tests help you understand how users interact with your product features. Third-party feedback can make your product or service sound more credible to potential customers. With product-market fit surveys, you can figure out if you’re targeting the right market with the right product.
Usersnap
SEPTEMBER 12, 2023
A pricing survey is a research method using surveys to obtain information that will drive your pricing and packaging decisions for your product or service. The outcome of the survey helps companies understand the perceived value from the market, the attributes impacting the purchase decision, the product-market fit, etc.
Userpilot
SEPTEMBER 28, 2023
Product marketing is a nuanced, fast-paced, and multi-faceted endeavor. In a competitive environment with no guarantees, marketing experimentation serves as a surefire way to maximize reach, optimize conversions, and improve the user experience. This will help you optimize messaging for both new prospects and existing customers.
Userpilot
JANUARY 9, 2023
Product personas help product managers keep alignment between the product and its vision. Customer and market research that goes into building product personas also drives feature development. It also helps product managers look objectively at user problems and distance themselves from their pet solutions.
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