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Using Embedded Analytics to Drive Revenue

Mind the Product

Five years ago, including embedded analytics in an application was a powerful way for product teams to differentiate their applications, reduce customer churn, and charge more for their products. This growth demonstrates that both users and product teams are realising value from embedded analytics. But what works?

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UX Research Process: A Step-By-Step Framework

Userpilot

What is the UX research process? It also outlines a 9-step guide on how to conduct UX research for product managers and UX designers. TL;DR The UX research process is a sequence of steps to collect and analyze data on user interactions with the product to better understand their needs and preferences.

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How To Structure and Manage Your Product Analytics Team

Amplitude

For the rest of us, and as an analytics practitioner I do mean “us,” there’s the second group. Do we really need people specifically dedicated to product analytics? So yes, I’d say you need at least one person dedicated to analytics. Ok, we need a product analytics “manager”, but how should we deploy them?

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What Does a Product Manager Do? 7 Key Responsibilities

Userpilot

Based on the research, PMs develop the long-term product vision and product strategy that are aligned with the overall business strategy. Next, they lead the ideation process and prioritize product and feature ideas. This is essential to build a roadmap that drives the product strategy.

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B2B Marketing Automation: 12 Effective Ways to Grow Your Business

Userpilot

12 effective ways to grow your business using marketing automation strategies. Automatically create onboarding videos with AI video production tools , like Synthesia. It integrates with Userpilot, so you can embed the AI videos directly into your UI elements. Because of this, marketing strategies differ.

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How to Build a Strong Product Go-To-Market Strategy That Drives Adoption?

Userpilot

Your product go-to-market strategy is the final ingredient for any successful product launch. It is a small but prominent element that drives every other component of your marketing strategy. This article covers all you need to know to create a solid GTM strategy for your SaaS startup or B2B business model.

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How Product Managers Should Define and Use The Product Persona

Userpilot

Creating user personas takes additional effort but it’s essential for the product’s success. Stay on track with product strategy and vision. Product personas help teams stay true to the product strategy and vision. Product persona: Product Manager. Has found product-market fit.