article thumbnail

UX Research Process: A Step-By-Step Framework

Userpilot

What is the UX research process? It also outlines a 9-step guide on how to conduct UX research for product managers and UX designers. TL;DR The UX research process is a sequence of steps to collect and analyze data on user interactions with the product to better understand their needs and preferences.

article thumbnail

B2B Marketing Automation: 12 Effective Ways to Grow Your Business

Userpilot

Automatically create onboarding videos with AI video production tools , like Synthesia. It integrates with Userpilot, so you can embed the AI videos directly into your UI elements. To do this, create a self-service knowledge base full of educational content, like help articles, videos, and case studies.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Using Embedded Analytics to Drive Revenue

Mind the Product

Five years ago, including embedded analytics in an application was a powerful way for product teams to differentiate their applications, reduce customer churn, and charge more for their products. This growth demonstrates that both users and product teams are realising value from embedded analytics. But what works?

article thumbnail

How Product Managers Should Define and Use The Product Persona

Userpilot

Creating user personas takes additional effort but it’s essential for the product’s success. Stay on track with product strategy and vision. Product personas help teams stay true to the product strategy and vision. Product persona: Product Manager. Has found product-market fit.

article thumbnail

13 Product Mmanagement Tools the Best Product Managers Use

The Product Coalition

Field Good for: Seeing the big picture Cost: Free for 1 PM/team and unlimited collaborators, €69/month for 1 PM/team with premium features, €245/month for up to 3 PMs with premium features and portfolio analytics, prices for the enterprise plan with custom integration and premium support on request. Check out their features.

article thumbnail

How to Build a Strong Product Go-To-Market Strategy That Drives Adoption?

Userpilot

Unlike a go-to-market strategy, which focuses on the product launch phase alone, a marketing strategy refers to a longer-term approach toward achieving success with your brand. A product strategy , on the other hand, focuses only on the product (answering the who, what, and why of the product).

article thumbnail

How to Structure your Product Org to Optimise for Growth

Department of Product

Define your org structure There are many ways to organize product development. Each function (Engineering, Product, and Design) has their own reporting structure and organization. Organize cross-functionally within engineering, embed product and design It is common for Engineering to organize along functional lines.