Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. It enables them to reach audiences across the globe to drive market expansion and product growth. Our article provides guidance for SaaS teams on how to effectively localize their content. Content localization can benefit SaaS companies in a number of ways.

Research Software 98

Research Software Analytic Tools User Testing Onboarding KPIs 98

Userpilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. According to Jamie Levy, the main tenets of a UX strategy are business strategy, value innovation, validated user research , and frictionless UX. The strategy should also have information about the UX team, processes, and guidelines.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. In this article, we dive deep into what a product marketing framework is and explore its essential components. First, you need to research your audience and the available framework options.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

Userpilot

NOVEMBER 23, 2023

Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. PMs need to know how to use product analytics tools to gain actionable insights. Conducting market research As a product manager, your job is to shape the product vision and strategy.

Analytic Tools 105

Analytic Tools Research Software Data Visualization Product Research 105

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Creatively exploring market preferences is critical for success. Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Definitely not!

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

Userpilot

OCTOBER 26, 2023

How can you implement them in the SaaS context? TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Market Development involves selling existing products to new markets. To see how Userpilot helps SaaS companies grow, book the demo!

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

APRIL 6, 2023

After all, you want your newly released software to be as good as it gets when it’s finally launched, right? TL;DR An over-engineered product is more complex than it should be and it solves problems that don’t exist. This means complicated UI , redundant features, and unnecessary use of complex technologies.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Creatively exploring market preferences is critical for success. Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Definitely not!

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. We'll take you through idea generation, market research, defining a minimum viable product, building new features, managing the launch, and beyond. Ready to get started? The final step is to launch your product.

User Testing 105

User Testing Feedback Software Research Software Product Research 105

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. You don't have to lift a finger and you get to access the latest updates whenever you log in.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Usersnap

FEBRUARY 23, 2022

Every SaaS company, whether B2B or not, looks to get more intimately connected with their customers’ needs and pains to grow. In order to understand customer needs, get more customer feedback , and use it actionably, the rise and importance of SaaS product management within digital companies are “mooning” ??. Which one wouldn’t?

Feedback Software 59

Feedback Software Research Software User Testing Systems Review 59

Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? Userpilot is a product growth platform. It helps create in-app experiences to optimize user conversions. How to create an effective conversion path Ready to build a successful conversion path for your SaaS product? Let’s get to it!

Research Software 104

Research Software Feedback Software User Testing Reporting Tools 104

Userpilot

SEPTEMBER 11, 2023

What will it take to turn your product into a bonafide growth engine ? It involves market research, goal setting, and the development of your go-to-market strategy. The launch phase, on the other hand, is your time to execute and implement your marketing strategy. Sample user persona for a product marketer.

Product launches 105

Product launches Product Research Data Visualization Research Software 105

Userpilot

SEPTEMBER 4, 2023

Customer segments enable you to find/understand your target audience and boost engagement, making them an important marketing tool. And while each segmentation method has advantages, psychographic segmentation can truly turn your product into a growth engine. Sample user persona.

Product Research 104

Product Research Data Visualization User Testing Research Software 104

Userpilot

NOVEMBER 21, 2023

New product launch checklist: Conduct market and customer research to assess the competitive landscape, identify unmet customer needs, and assess demand. Your feature launch marketing strategy should use a range of channels, like in-app announcements , emails , and social media posts. Surveys are another popular method.

Product launches 104

Product launches User Testing Product Research Analytic Tools 104

Intercom, Inc.

APRIL 7, 2020

Our new research reveals the impact it’s had on these teams. ” To find out, we surveyed 400 support managers, directors, and executives across both B2B and B2C and affected industries like media, healthcare, and technology. “How are support teams adapting to this new uncertain reality?”

Customer Experience 217

Customer Experience Reporting Tools Research Software Data Visualization 217

Userpilot

AUGUST 10, 2022

MVP reduces the time to market and allows a quicker release of the product. MVP is a great risk reduction tool: it allows products or features to fail fast without investing in their development. A Minimum Marketable Product (MMP) is a more developed version of the MVP and it is ready to be sold to customers. Market Research.

Product Research 95

Product Research User Testing Feedback Software Research Software 95

Userpilot

SEPTEMBER 10, 2022

Apart from the marketing team, this includes the customer support and success , sales and engineering teams. To start with product differentiation, you need to conduct market and user research. However, in SaaS, if you play your cards well, you may be able to charge more for your product.

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Differentiation Feedback Software Research Software User Testing 98

Userpilot

SEPTEMBER 14, 2022

Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing. Market Research. Go-to-market strategy. One way to get to know your customers is to conduct customer research.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Intercom, Inc.

AUGUST 26, 2020

New research from Intercom reveals how support leaders are striking a balance. To find out how support leaders are navigating the current landscape, we surveyed a random sample of 593 support managers across both B2B and B2C and industries like education, retail, healthcare, and tech. A technology-driven playbook emerges.

Customer Experience 233

Customer Experience User Testing Research Software Reporting Tools 233

UX Studio: Product Management

JANUARY 8, 2021

As an expert app designing company, we have prepared an in-depth overview of the top app design agencies to work with in 2021. UX studio has been on the market for over 10 years, so we know the UX design industry well. Thus, we are sharing our selection of the best app designing companies for your consideration.

Research Software 72

Research Software User Testing Product Research Artificial Inteligence 72

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. You also have to build hype about the feature release on different platforms. The post-launch phase involves walking users through the feature with in-app onboarding flows, release notes, and live webinars.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. You also have to build hype about the feature release on different platforms. The post-launch phase involves walking users through the feature with in-app onboarding flows, release notes, and live webinars.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. You also have to build hype about the feature release on different platforms. The post-launch phase involves walking users through the feature with in-app onboarding flows, release notes, and live webinars.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. You also have to build hype about the feature release on different platforms. The post-launch phase involves walking users through the feature with in-app onboarding flows, release notes, and live webinars.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. You also have to build hype about the feature release on different platforms. The post-launch phase involves walking users through the feature with in-app onboarding flows, release notes, and live webinars.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

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User Testing Research Software Product Research Customer Feedback 122

Mixpanel

DECEMBER 13, 2022

I’ve talked to a lot of users, ranging from users of apps to professional services. That’s not to say user interviews and other forms of market research are a waste of time. Here’s more on the common traps of user research and the methods you can use to get the most useful data. That’s where we come in.

Data Visualization 64

Data Visualization User Testing Analytic Tools Research Software 64

Userpilot

JUNE 9, 2021

They also ensure it fulfills the business’s wider objectives, do the initial research, user interviews, and collect user feedback and data. A Product Marketer’s role is to communicate the value of the product to the market. Product Managers come from all walks of life, be it engineering, quality assessors, marketing, or sales.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Usersnap

AUGUST 31, 2019

Once the rating is provided, the feedback section expands to a mini multi-choice survey asking why such a rating is given. First, it asks the user to rate the feature with a radio point system, then there’s an optional text area to leave comments and suggestions. And it starts out just by asking “What did you think of this video?”

User Testing 95

User Testing Feedback Software Customer Feedback Data Visualization 95

Userpilot

APRIL 7, 2024

SaaS product management is about understanding user pain points, crafting features that solve real problems, and constantly improving the user experience. The approach to managing SaaS products is entirely different from traditional on-premise software. Build in-app flows to help users discover features. User empathy.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

ProductPlan

JUNE 8, 2021

By helping our audience—from sales and marketing to engineering and QA—connect with the customer problem, we will drive better outcomes. Market research—Reveals how others tell their stories and perceive the audience. Customer feedback—A door into what’s happening and the trends and evolution in the market.

Product Research 97

Product Research User Testing Research Software Feedback Software 97

PMLesson's Ace the PM Interview

APRIL 26, 2022

Data science will only continue to expand as well as more teams begin to use data to make decisions, not just engineering. There will likely be data science professionals working on most marketing and cross-functional teams in the very near future. What Skills do You Need for Data Science or Analysis?

Data Visualization 52

Data Visualization Analytic Tools Reporting Tools Research Software 52

Centercode

JANUARY 8, 2021

We’ve often described modern technology as highly sophisticated, highly connected, and continuously iterative. It highlighted both the reliability of technology and its shortcomings. It relies on target-market users to identify both the best and worst parts of your product before release. High Stakes, High Consequences.

User Testing 98

User Testing Customer Feedback Technical Review Data Visualization 98

Revulytics

MARCH 20, 2018

In his book, “ What Do You Want Your Customer to Become ,” author and MIT Research fellow Michael Schrage challenges his readers to think beyond the traditional criteria that go into calculating what is agreed upon across industries as one of the most important metrics to measure – customer lifetime value.

Data Visualization 60

Data Visualization Analytic Tools Customer Feedback User Testing 60

Userpilot

JANUARY 17, 2024

Scaling SaaS is not for the faint of heart. This guide explores 15 practical strategies you can adopt when scaling your SaaS business. TL;DR Scaling SaaS refers to the capacity of a business to grow without compromising performance and quality. Optimizing your marketing strategy to cut costs.

Feedback Software 105

Feedback Software Research Software Analytic Tools User Testing 105