Engineering Positioning Sales Training Startups 
Intercom, Inc.
NOVEMBER 20, 2018
In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. It’s okay if you are ‘terrible’ at it.
Intercom, Inc.
JUNE 3, 2021
” And in Intercom and elsewhere, we’ve been thinking about what that actually means for startups, for seed-stage companies, all the way through to mid and late-stage companies. Let’s just take, as a target case, a PM or a manager of PMs in a startup who’s being told, “Hey, let’s go and accelerate.”
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Intercom, Inc.
JANUARY 16, 2019
If you want to build a revenue engine that will fuel long-term growth, you need to build and scale your sales org with intention. question becomes even more pressing given the trend toward “bottom-up” product adoption – i.e., offering a given product for free or without a formal top-down sales motion, as is common with SaaS.
The Product Coalition
FEBRUARY 26, 2022
I even know some highly effective organisations with hundreds of thousands of users who just have product designers instead of product managers in most of their squads and are seeing positive results. This internal focus problem doesn’t just impact product, design and engineering functions but every department you have in the company.
Pragmatic Marketing
OCTOBER 11, 2019
So I moved into that in Google when this startup had acquired and then four years ago, I joined HubSpot, to really, really focus on that. I've seen some startups and some companies do a launch every week, for instance. And it was it was product marketing it looked at it smelled like product marketing. Yeah, absolutely.
Pragmatic Marketing
OCTOBER 11, 2019
So I moved into that in Google when this startup had acquired and then four years ago, I joined HubSpot, to really, really focus on that. I've seen some startups and some companies do a launch every week, for instance. And it was it was product marketing it looked at it smelled like product marketing. Yeah, absolutely.
Intercom, Inc.
JULY 5, 2018
I continue to do what I love doing, which is helping startups figure out how to build and grow. Coining sales productivity. I realized I get way more value out of helping other sales people figure out how to tap into their full potential. I went to Salesforce after that, and that’s where we coined the term “sales productivity.”
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