Userpilot

FEBRUARY 17, 2021

February Product Conferences. Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product Marketing Rendezvous. Source: Product Marketing Alliance.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Department of Product

MAY 22, 2020

Adobe’s Chief Product Officer, Scott Belsky, said at the the time of the launch: a real-time v1 lesson: you’ve gotta ship an MVP to start the journey, but it will be painful at first. Pricing, packaging and anchoring As many product marketeers know, anchoring plays a big part in how the value of a product is perceived.

Feedback Software 52

Feedback Software Customer Experience User Testing Customer Feedback 52

The Basics of Product Management

JULY 21, 2020

How can an oil company pivot to technology? Reliance Jio was launched initially as a telecom company with the aim to provide affordable smartphone and dirt cheap data. But first, here is the official JioGlass launch video. In fact, even the video promotes this smart glass as an essential tool for effective team management.

Technical Review 52

Technical Review Software Review Feedback Software Product Research 52

Userpilot

JUNE 7, 2021

Looking to build a marketing automation stack for your SaaS? This curated guide covers 12 SaaS marketing automation tools to help the multi-tasking product marketing ninjas save some time! What is SaaS marketing automation? Why is marketing automation important for SaaS?

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

Business of Software Conference

SEPTEMBER 7, 2022

Developer Productivity! Developing great product people Developing the team Displaying PDF files and Medieval History Doing the right thing Doom3 DXP Ecosystem Building Education Entering new markets Enterprise Data Enterprise Software (Higher Ed) F1 Forging stronger teams in a remote work place.

Research Software 10

Research Software Feedback Software User Testing Data Visualization 10

The Product Guy

APRIL 21, 2019

There is one key tool used by successful customer-centric businesses that most product managers disregard. From a product manager’s perspective, it’s important to focus on product-centricity, which means having a product or service that responds to customer needs and then getting as many customers as possible who have these needs.

Data Visualization 151

Data Visualization User Testing Customer Experience Product Research 151

Userpilot

DECEMBER 12, 2022

Userpilot is a product growth platform that allows you to harness user data to drive customer engagement and product adoption. Userpilot is particularly useful for product managers , product marketing managers , and customer success or support managers. Userpilot is a digital adoption platform (DAP).

Data Visualization 98

Data Visualization Analytic Tools Customer Feedback Feedback Software 98

Gainsight

MARCH 18, 2021

At first glance, there isn’t much overlap in product marketing and customer success teams’ day-to-day responsibilities. However, the roles of product marketing and customer success are far more alike than not, and this is most obvious when your team is launching a new product. Here are five reasons why: 1.

Product launches 93

Product launches User Testing Customer Feedback Customer Experience 93

Business of Software Conference

OCTOBER 11, 2023

Why these questions should be asked Feedback, performance, and competitor relations Feelings (pride or jealousy) about own company and others Relevance of important values and aspirations Exact choices: Extract the choices that your company makes as attributes What does the company do? What are people doing right now?

Research Software 40

Research Software Feedback Software Analytic Tools User Testing 40

ProductPlan

JUNE 18, 2021

Product marketing can be tricky to define. It’s not sales, it’s not product management , and it’s not “traditional” marketing either. In this article, we’ll demystify product marketing for product managers. What is Product Marketing’s Job?

Product Marketing 59

Product Marketing Marketing Product Management Product Manager 59

The Product HQ

APRIL 20, 2024

This position carries tremendous responsibility because the product’s entire lifecycle rests on the product manager’s shoulders, from ideation to launch. An instructor may help keep you on track with continuous feedback. An adept product manager must be confident when overseeing these tasks.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Roadmunk

OCTOBER 5, 2017

While product managers puppeteer a product journey end-to-end, product marketing managers tend to be the masterminds behind releasing said product to market. Despite this generally accepted understanding, coordinating product releases of any size can still get messy. Jeffrey Vocell. Company: HubSpot.

Product Marketing 55

Product Marketing Marketing Product Research Research Software 55

Department of Product

AUGUST 22, 2022

With that, we had a little discussion about what the best places for a product leader to focus on might be in the early days after joining a company – and how a leader in product might be able to conduct a ‘Product Health Check’. A consumer social media app is more likely to have more mobile users.

User Testing 52

User Testing Feedback Software Customer Experience Product Research 52

Business of Software Conference

MARCH 24, 2021

Jason Fried is co-founder of Basecamp, a private company based in Chicago that builds the best web tools possible with the least number of features necessary. The launch of Hey, Basecamp’s new email service, has become one of the most talked about product launches of 2020- not least because of the very public fight with the Apple store.

Feedback Software 40

Feedback Software Research Software User Testing Data Visualization 40

ProductPlan

DECEMBER 27, 2018

In this post, I’ll discuss some of the vulnerabilities associated with reactive-only approaches to marketing. Falsely believing in product-market fit. Shortcomings like these can seriously expose your product, and in some cases, your entire business. If the market is healthy, more and more players appear over time.

Marketing 50

Marketing Feedback Software User Testing Customer Experience 50

Userpilot

SEPTEMBER 14, 2023

We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers. TL;DR A product manager oversees the entire software product development cycle, from discovery to launch and beyond. Who is a product manager?

Research Software 105

Research Software Analytic Tools Feedback Software Product Research 105

Userpilot

JULY 18, 2023

Collaboration with the marketing team during the whole product life cycle is essential to develop and launch products that satisfy genuine market needs. When the product is ready, PMs use customer feedback and product analytics to track product performance and inform its future innovation.

Data Visualization 98

Data Visualization Product Research User Testing Onboarding KPIs 98