Intercom, Inc.

NOVEMBER 14, 2018

These top of funnel KPIs are leading indicators of how many opportunities we can expect our SDRs to hand off to our AEs. As you can see in the chart above, we segment inbound leads by business type – small business, mid-market and enterprise – to ensure we’re delivering the right number of leads to each of our teams.

Data Visualization 188

Data Visualization Outbound Inbound KPI 188

The Product Coalition

JULY 1, 2019

In practice companies struggle with settling for just one top KPI, and with good reason. North Star Metric, One Metric, top business KPI?—?are these are the familiar Key Performance Indicators (KPIs): Revenue, Net Income, Paying Customers, Active users, etc. sales, marketing, business dev, finance etc. Are they different?

KPI 91

KPI Data Visualization Workshop Analytic Tools 91

Gainsight

DECEMBER 23, 2019

Are you selling more to enterprises? You have to have an understanding of how much of your business is enterprise versus SMB. So, is there inbound coming in? To answer your question about products specialization, in particular at Zuora, which is commerce billing and finance. Are you selling more to SMBs?

Customer Experience 52

Customer Experience Onboarding KPIs User Friction Data Visualization 52