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Everything You Need to Know About Creating User Personas for Enterprise Applications

UX Planet

Picture this: You’re a stakeholder in a company specializing in enterprise SaaS solutions, and your team is embarking on developing a new product. Imagine there are ten different types of users who will interact with your product, each with unique goals and ways of using the interface. The challenge?

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HOW A CAPSTONE PROJECT LED TO A ROBUST FUTURE IN PRODUCT MANAGEMENT.

Product Management Unpacked

I had a strong tech background, so I wanted to dive into the business and design side of product management and hone my leadership skills. UPMC Enterprises Provides Deep Insight Into Product Management. And The Healthcare Industry. Today, I’m working in innovation strategy, investment strategy and portfolio management.

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Hiring Enterprise Sales Teams Ahead of Product/Market Fit

The Product Coalition

A pattern I’ve seen 4 or 5 times seems worth describing, since other folks may be experiencing it: a very early-stage B2B/enterprise company brings on a full sales team before finding product/market fit. First, let’s recapping the basics of why we hire enterprise sales teams and what they do. “Always Be Closing!”

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Moving at the Speed of Demand

Product Management Unpacked

A look into healthcare product management in the time of Coronavirus. Ever wonder what it’s like to be a product manager for a leading healthcare provider and insurer in the middle of a world health pandemic? Meet Claire Marcus, senior product manager at UPMC Health Plan. From marketer to product management leader.

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Moving upmarket as a product manager: What changes and what stays the same?

Intercom, Inc.

Product management varies depending on your industry, company stage, company leadership, or teammates. But one thing is consistent across every product management role – a deep focus on the customer. . In recent years we have increasingly focused on upmarket, enterprise-scale customers. So, how do we do that at Intercom?

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Product Management at Startups vs. Enterprises

The Product Guy

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. We are always looking for more product mentors from all around the world. About The Product Mentor. Signup to be a Mentor Today!

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Thinking Beyond Roadmapping to Elevate and Revolutionize Product Organizations

ProductPlan

At ProductPlan, we have the tremendous privilege of working with and listening to tens of thousands of product leaders. Our customers span across thousands of organizations ranging from smaller, growth-stage startups to Fortune 500 global enterprises. We view ourselves as a close product partner to this emerging discipline.