Mind the Product

JANUARY 15, 2018

The median product is dying a slow death. If that seems like an overstatement, then the fact of the matter is that if usage rates are declining, a product is probably – not necessarily, but probably – in trouble. You can either try and make changes to your product, or give up on it. Is Usage Actually Down?

Onboarding KPIs 99

Onboarding KPIs Feedback Software Research Software Analytic Tools 99

Userpilot

NOVEMBER 24, 2022

Have you ever wondered why SaaS companies are spending so much on self-service solutions and customer education programs? Launching a customer education program can streamline the customer journey, increase customer retention, and reduce the support costs for your product or service. What is customer education?

Feedback Software 98

Feedback Software Analytic Tools Reporting Tools Data Visualization 98

Intercom, Inc.

APRIL 29, 2021

Striking that balance is of the utmost importance to Joei Chan , Director of Content at the e-learning platform 360Learning. On her very first day as Director of Content at 360Learning, she starred as the lead of Onboarding Joei, an original, unscripted docu-series that followed her onboarding experience during her first 90 days.

Marketing 118

Marketing Onboarding KPIs B2B Feedback Software 118

Userpilot

DECEMBER 13, 2022

Getting new users signed up and beginning to get value from your product is a challenge many product managers will face: onboarding UX best practices can help you tackle it effectively. In this article, we’ll break down exactly the tools , techniques, and tactics you can leverage in your product.

Onboarding KPIs 98

Onboarding KPIs Feedback Software UX Data Visualization 98

Userpilot

MARCH 15, 2021

Let’s face it: engagement may be a key requirement for product growth, but your customers…don’t want to be engaged. In this article, we’ve compiled all the best tools you need to boost customer engagement and categorized them according to the user behavior metrics outlined in the AARRR framework. Ready to dive in?

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 98

Userpilot

JANUARY 16, 2023

Driving feature adoption is a crucial, yet exceedingly challenging, part of running a SaaS company. As such, building out a well-optimized feature adoption funnel should be a top priority regardless of the number of users you currently have. Feature adoption rates show the user adoption rate of a new feature or existing feature.

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 98

Userpilot

NOVEMBER 27, 2023

Product growth vs. product-led growth? SaaS companies like Slack and Atlassian pioneered the product-led growth (PLG) model as a way to reach customers through the product. But there’s also the product growth strategy, which shares some similarities and differences with the PLG model.

Onboarding KPIs 105

Onboarding KPIs Data Visualization Customer Experience Product Research 105

Userpilot

SEPTEMBER 16, 2021

In fact, productivity thrives in a gamified environment. Gamification incentivizes users to engage with your product by leveraging game-like mechanics. Gamification strategies can be used to generate traffic and conversions from existing software products. Rewards incentivize repeated usage of a feature.

Research Software 52

Research Software Feedback Software Onboarding KPIs Customer Experience 52

Userpilot

FEBRUARY 14, 2021

What SaaS Growth strategies work best in 2021? So even if you have a household brand that goes back to the times before SaaS was cool (1997), marketing is a must. Obviously, as a SaaS business, you don’t want to waste money on outdoor advertising or ineffective display/ social media ads. In-app marketing.

Feedback Software 98

Feedback Software Research Software Customer Experience User Testing 98

UX Studio

MARCH 13, 2023

I have been learning about self-awareness and the importance of mental health over the past 10 years, but I hardly used mobile apps or such to support my mental state. What do you need to know about mental health awareness when designing a digital product, and why is it so important to understand its background?

Research Software 82

Research Software Feedback Software Reporting Tools Onboarding KPIs 82

Userpilot

JANUARY 24, 2023

Boosting user engagement is a surefire way to nurture customer loyalty, but how do you actually encourage users to use your product? TL;DR Gamification increases customer engagement by making your product more entertaining, creating a sense of friendly competition, and rewarding behaviors that you’d like users to repeat.

Analytic Tools 98

Analytic Tools Feedback Software Customer Experience User Testing 98

Mixpanel

DECEMBER 20, 2021

Cohort analysis is one of the best ways product analytics can help you both acquire and retain customers. By digging into actual behavioral data overtime, instead of relying solely on interviews and feedback, you can get a crystal clear picture of a user journey—including where the value moments and roadblocks lay. app or SDK version).

Data Visualization 52

Data Visualization Analytic Tools Reporting Tools Feedback Software 52

Userpilot

NOVEMBER 11, 2020

Product adoption has picked up a fair amount of jargon over the years. And since new fancy terms seem to pop up every week, it can be a bit hard to navigate for both the newcomers and even for the well-established product pros. Hence: team Userpilot has put together the ultimate guide to product adoption and onboarding terminology!

Onboarding KPIs 126

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 126

Mironov Consulting

SEPTEMBER 23, 2023

I’ve written a lot about the huge organizational and technical gulf between services companies and product companies.  (See  And any software we build and sell once to the client who paid for it.  (“Our AI-based tech support lookup product will cut your support costs by 25-35%.

Reporting Tools 80

Reporting Tools Data Visualization Analytic Tools Feedback Software 80

Andrew Chen

NOVEMBER 1, 2018

Earlier this year, I joined Andreessen Horowitz as a General Partner, where I focus on a broad spectrum of consumer startups: marketplaces, entertainment/media, and social platforms. The same skills needed to grow new products can be used both to evaluate new startups to invest in, and once we’ve invested; to help them grow.

Onboarding KPIs 111

Onboarding KPIs Feedback Software User Testing Data Visualization 111

Userpilot

MARCH 28, 2022

Content marketing vs product marketing? But what is the difference between content and product marketing ? So in this blog post, we will shed some light on: What product marketing and content marketing are. So in this blog post, we will shed some light on: What product marketing and content marketing are. Definitely not!

Product Marketing 98

Product Marketing Marketing Research Software Feedback Software 98

Userpilot

JUNE 19, 2023

Let’s explore 12 strategies to boost user engagement on your app and increase conversions, retention, loyalty, and ultimately, product growth. TL;DR User engagement is the level of “interactivity” that users have with your product, the value they get from it, and the desire to keep using it. What is user engagement?

User Testing 98

User Testing Product Research Feedback Software Customer Experience 98