Userpilot

MARCH 8, 2022

Women are still underrepresented in the Product Profession – with only 33.3% of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs.

Technical Advisors 109

Technical Advisors Product Research Analytic Tools User Testing 109

Mixpanel

MAY 9, 2024

Users aren’t very adept at predicting their own futures (consider any given New Year’s resolution) and having analytics allows product teams to dig deeper than human-error-prone surveys and user interviews. Hyper-detailed data leads to better product design and iteration decisions. Using product launch analytics will help you do that.

Data Visualization 52

Data Visualization Analytic Tools User Testing Research Software 52

Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Market Research. Advertising.

Product Research 80

Product Research Feedback Software Research Software Product Marketing 80

Userpilot

OCTOBER 6, 2022

What is data product management? How is it different from product management ? Data product management is the discipline of collecting and analyzing data to develop and improve products. Data products are built around advanced data processing, AI, and machine learning. What are data products?

Data Visualization 89

Data Visualization Customer Feedback Analytic Tools User Testing 89

The Product Coalition

MARCH 19, 2021

What solution does this product offer? During your target market research, you identified some of the common problems your audience has and how your product might address relevant issues. Here, you’ll want to make sure your product is providing a direct solution to the consumer’s problem.

Development 132

Development Product Research Research Software Technical Review 132

Userpilot

NOVEMBER 19, 2022

What is product service management? How is it different from product management ? Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. Product service management vs product management.

Data Visualization 93

Data Visualization User Testing Research Software Feedback Software 93

Userpilot

JULY 31, 2023

TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding. PMMs need the right tools to help them do their job: project management, team collaboration, customer feedback , analytics, and digital marketing.

Product Marketing 82

Product Marketing Onboarding KPIs User Testing Marketing 82

Userpilot

JANUARY 9, 2024

Any product manager can deploy a feature into production – but what’s the point of all that hard work without getting into the participant’s mind and understanding whether it’s usable or not? There are some drawbacks to consider, too: subjectivity and limited depth of understanding for complex products.

Data Visualization 91

Data Visualization User Testing Product Research Analytic Tools 91

Userpilot

DECEMBER 8, 2022

Why is product failure such a common feature of the SaaS landscape? We’re also looking at what product managers do to increase the survival chances of their products. We talk about product failure when the product doesn’t meet its objectives or goals. Product failure is often attributed to poor UI/UX.

Feedback Software 92

Feedback Software Research Software User Testing Analytic Tools 92

Userpilot

JUNE 30, 2023

This data allows product managers to make more informed product development and roadmap planning decisions. Are there any specific demographics or user characteristics that you think our product/service caters to? Customer research questions using a welcome screen. Why are voice of customer surveys important?

Customer Feedback 87

Customer Feedback User Testing Feedback Software Data Visualization 87

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is actually the function for which a traditional marketing degree most prepares you since it covers many of the core marketing responsibilities including messaging, positioning, pricing, and market research. Product marketers are also expected to be creative.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

Userpilot

AUGUST 15, 2023

There’s a vast gap between a great idea and bringing that idea into reality: and there’s no better example than a product launch plan. If you get your product launch plan wrong, all the hard work and effort of building your product might be for nothing. What is a product launch plan?

Feedback Software 74

Feedback Software Research Software Analytic Tools Product launches 74

ProductPlan

OCTOBER 4, 2022

By understanding their product strategy, hopefully, some inspiration for how your product offering can outcompete them. Competitive intelligence for product management. Tactical intelligence focused on near-term market share capture and revenue generation. There are two broad types of competitive intelligence.

User Testing 52

User Testing Customer Feedback Research Software Feedback Software 52

Userpilot

SEPTEMBER 23, 2022

What is the product-market fit framework? How is product market fit different from product-customer fit? What should a product manager do to achieve and maintain the PMF? Finally, there needs to be enough demand for the product to make it profitable. Product-market fit vs product-customer fit.

User Testing 59

User Testing Product Research Feedback Software Framework 59

PMLesson's Ace the PM Interview

MAY 4, 2022

  Marketing – The product marketing manager role helps to understand how to position the product in the market. They understand how to create the right messaging so that the product launch will be successful. A PMM will plan the marketing campaign throughout all stages.  

Product Marketing 52

Product Marketing Marketing Data Visualization Technical Review 52

The Product Coalition

MARCH 11, 2020

Exploration The first step after identifying the problem is to explore what solutions are available: What is already available in the market, and what is the product market fit? Market research as well as customer interviews will help you learn how others have solved similar challenges.

Product Research 79

Product Research User Testing Data Visualization Technical Advisors 79

Roadmunk

OCTOBER 5, 2017

While product managers puppeteer a product journey end-to-end, product marketing managers tend to be the masterminds behind releasing said product to market. Despite this generally accepted understanding, coordinating product releases of any size can still get messy. Company: GitHub.

Product Marketing 55

Product Marketing Marketing Product Research Research Software 55

PMLesson's Ace the PM Interview

APRIL 25, 2022

Tell me about a time when you influenced a product roadmap. Use data from your experience to talk to the efficacy of a product launch. How would you build a Facebook product for blood donations? Listen to a former Yahoo product manager answer this question here. Your interviewer is looking for specifics.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

MARCH 22, 2021

Product marketing is different compared to general marketing in that product marketing teams would have to know all the technical details of your SaaS product, its competitors and be able to understand and predict industry trends. Why Use Product Marketing Tools?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Intercom, Inc.

DECEMBER 18, 2019

In the past 12 months on Inside Intercom, we’ve published nearly 200 blog posts covering everything from product launches to product strategy ; from growth stories to goal setting ; from building teams to bot skills ; from sales insights to stand-up comedy. Evelyn Clinton, Content Marketing Manager. Enter bots.

Research Software 30

Research Software Reporting Tools User Testing Customer Experience 30

Userpilot

NOVEMBER 29, 2023

TL;DR Product research tools are platforms used by product managers to gather, analyze, and interpret data related to their products and user behavior. Best product research tools that you’ll need as a product manager if you want to improve your decision-making process: Usepilot.

Data Visualization 81

Data Visualization Research Software Feedback Software Analytic Tools 81

Business of Software Conference

MARCH 24, 2021

The launch of Hey, Basecamp’s new email service, has become one of the most talked about product launches of 2020- not least because of the very public fight with the Apple store. In this talk, recorded online at BoS Conf Online USA, Jason talks about the conception, design and launch of Hey email. Upcoming Events.

Feedback Software 40

Feedback Software Research Software User Testing Data Visualization 40