The Product HQ

MAY 10, 2024

Do you want to become a data product manager? Big data analytics is a growing global market expected to reach $550 billion by 2028. With more digital and data-driven products, the demand for traditional product managers is now shifting from sales teams to data product managers.

Data Visualization 52

Data Visualization Customer Experience Artificial Inteligence Certifications 52

Sequent Learning

DECEMBER 20, 2023

A Guide on How to Become a Product Manager Introduction Are you passionate about leading product development, shaping strategies, and driving innovation? Becoming a Product Manager might be your ideal career path. Many aspiring product managers pursue additional certifications or courses to enhance their knowledge.

Data Visualization 52

Data Visualization Certifications Product Management Product Manager 52

Userpilot

NOVEMBER 30, 2023

How do product managers identify market gaps? TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Spotting market gaps: keyword research.

User Testing 88

User Testing Data Visualization Feedback Software Research Software 88

Userpilot

MARCH 8, 2022

Women are still underrepresented in the Product Profession – with only 33.3% of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs.

Technical Advisors 109

Technical Advisors Product Research Analytic Tools User Testing 109

Ronke PM

OCTOBER 5, 2023

This revelation was the "aha moment" most Product Managers dream of, and it was only achievable because I fully immersed myself in their world. To further assimilate, learn and grasp their customers' experiences, product teams and their interdisciplinary partners implement and participate in the following customer experiences.

User Testing 52

User Testing User Friction Customer Feedback Customer Experience 52

The Product Manager Coach Blog

SEPTEMBER 5, 2023

In the world of product management, where technical acumen, strategic vision, and people skills intersect, there’s an often underutilized asset that many PMs overlook: the power of networking. Plus, don’t forget to download the free guide, 10 Tips for Being a Better Product Manager , at the end of this post!

Research Software 52

Research Software Feedback Software User Testing Product Management 52

Userpilot

JULY 18, 2023

It takes a fair bit of effort and time to keep up with the constant innovation in the product management software space. The tools are constantly evolving and changing their pricing plans, so it may be difficult to ensure that your product team is using the right tools and getting the best value for the money.

Analytic Tools 86

Analytic Tools Feedback Software Research Software Reporting Tools 86

Userpilot

APRIL 6, 2023

Overengineered products are difficult to use, filled with bugs, and instead of improving your users’ lives, they make them unnecessarily complicated. In this article, we look at different ways for product managers to avoid falling into the overengineering trap. But worry not! What are the greatest PM sins?

Feedback Software 85

Feedback Software Analytic Tools Research Software User Testing 85

Userpilot

DECEMBER 7, 2023

Data-driven insights can help you create resilient product growth strategies. For instance, market research data can help you decide on effective product management strategies. Using these insights, businesses can create resilient growth strategies around their customers, products, or services.

Data Visualization 88

Data Visualization Analytic Tools Feedback Software Research Software 88

Product Beautiful

AUGUST 24, 2016

As a product manager, you may view events as largely tactical and time-consuming endeavors. But the truth is that events aren’t just a sales and marketing tactic. Rethinking the Role of Events. While some product managers have a sales background, most don’t. It’s natural to dread them.

Events 40

Events User Testing User Friction Strategy 40

Userpilot

OCTOBER 17, 2023

Collecting customer insights is essential to answer important questions about your users and how your product fits their needs. There are nine types of customer insights you can collect, and they include: Market research data to identify gaps, competitive advantages, growth areas , and, most importantly, the needs of your customers.

Data Visualization 79

Data Visualization Analytic Tools Research Software Feedback Software 79

Userpilot

APRIL 7, 2023

Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews. Market research insights Market research insights can help you understand customer segments , market size, and growth, as well as preferences.

Data Visualization 84

Data Visualization Analytic Tools Feedback Software Research Software 84

PMLesson's Ace the PM Interview

MAY 5, 2020

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

The Product Coalition

JULY 29, 2019

Product managers act as the glue between multiple cross-functional teams and effective communication is the foundation of their success; from here the general sense that product managers can’t do their job productively unless they are co-located with their teams. You need to get access to the voice of customers.

Product Management 60

Product Management Product Manager Weak Development Team Management 60

The Product Coalition

FEBRUARY 15, 2023

And while preparing for those events I noticed is that even though the internet is full of good advice, it’s often fractured, vague or complicated with unnecessary jargon. So I’ve repackaged the materials I’ve used or put together over the years into a Startup Idea Exploration Workbook.

Startups 113

Startups User Testing Research Software Differentiation 113

The Product Coalition

MAY 15, 2019

One signal I’ve been giving much thought too of late is the collision of two roles, Product Management and Product Ownership. A topic of hot debate in the agile and product circles but with very few answers. Credit: DataKitchen Since its inception, Scrum and the Product Owner role has become widely adopted.

Product Management 92

Product Management Product Manager User Testing Product Research 92

BrainMates

DECEMBER 12, 2019

As a social entrepreneur with Full Time Lives and in my Product Management consulting work for Brainmates. How does this affect the world of Product Management? I think that as business and society is changing, our Products need to change too. It seems mission-driven Product Management is still being defined.

Product Management 52

Product Management Product Manager Reporting Tools Weak Development Team 52

Userpilot

JANUARY 9, 2024

Any product manager can deploy a feature into production – but what’s the point of all that hard work without getting into the participant’s mind and understanding whether it’s usable or not? There are some drawbacks to consider, too: subjectivity and limited depth of understanding for complex products.

Data Visualization 91

Data Visualization User Testing Product Research Analytic Tools 91

Userpilot

SEPTEMBER 11, 2023

A soft launch releases the product to a limited audience, a minimal launch releases only a limited feature set, and a full launch releases the full product to everyone. It involves market research, goal setting, and the development of your go-to-market strategy. Here’s how to prepare for what’s to come.

Product launches 96

Product launches Product Research Data Visualization Research Software 96

Userpilot

SEPTEMBER 14, 2022

Successfully launching a product requires proper planning which usually follows specific steps and checklists. Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing.

Product Research 80

Product Research Feedback Software Research Software Product Marketing 80

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Example of a product experience survey.

Customer Feedback 72

Customer Feedback User Testing Feedback Software Product Research 72

Userpilot

SEPTEMBER 14, 2023

What customer discovery questions should product managers ask to accurately identify the unsatisfied needs of potential customers and validate ideas? TL;DR Customer discovery questions enable product teams to better understand customer needs and problems so that they can build products that the potential customer truly needs.

Product Research 78

Product Research Customer Feedback Data Visualization User Testing 78

The Product Coalition

MAY 31, 2018

This unique background covering multiple geographies and departments made him an expert in all cycles of Product Management. He’s also an Olympic recruiter; he interviewed over 2,000 candidates throughout his career and loves sharing his tips & tricks on how to score your dream job in Product Management.

Product Research 60

Product Research Product Management Product Manager Research Software 60

Good Product Manager

OCTOBER 30, 2016

Three Tips for Aligning Product Management and Product Marketing. These roundtables are intimate, invite-only events for SiriusDecisions clients where we facilitate open discussion between functional leaders from different b-to-b organizations on a chosen topic of interest. What’s Hot on Twitter.

Product Marketing 60

Product Marketing Product Research Research Software Marketing 60

The Product Coalition

SEPTEMBER 21, 2020

Part 2 of series on experimentation When should product managers experiment? Running Experiments has become one of the most valuable tools for Product Managers to validate ideas, de-risk releases and measure the impact of their work. This is the part 2 of a series on Product experimentation and Growth.

Customer Experience 155

Customer Experience Data Visualization User Testing Product Research 155

Userpilot

JULY 31, 2023

TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding. PMMs need the right tools to help them do their job: project management, team collaboration, customer feedback , analytics, and digital marketing.

Product Marketing 82

Product Marketing Onboarding KPIs User Testing Marketing 82

Userpilot

MAY 30, 2024

Customer interviews Similar to customer surveys, customer interviews are an excellent tool for collecting product feedback and conducting market research. Generic product feedback loop process example Event : A project management tool that just launched a new time-tracking feature. A sample NPS survey.

Product Research 73

Product Research Feedback Software Feedback Loop User Testing 73

ProductPlan

JANUARY 27, 2022

That includes product teams, who must determine how to maximize their return on their 2022 budgets. To get the most bang for your budgeted bucks, we can look at some of the trends revealed in our latest State of Product Management Report. Product teams are spending on things that make them work better, smarter, and faster.

Data Visualization 89

Data Visualization User Testing Product Research Reporting Tools 89

DISQO

OCTOBER 24, 2019

And Fortune 500 clients rely on them to help with these digital transformation projects,” I explained on a recent episode of This is Product Management. It’s literally more difficult than it’s ever been before for Fortune 500 clients to keep pace with the market.”. Outcomes Over Hours. Here are three of my favorites: 1.

Reporting Tools 58

Reporting Tools User Testing Data Visualization Research Software 58

The Product Coalition

MARCH 19, 2021

What solution does this product offer? During your target market research, you identified some of the common problems your audience has and how your product might address relevant issues. Here, you’ll want to make sure your product is providing a direct solution to the consumer’s problem.

Development 132

Development Product Research Research Software Technical Review 132

ProductPlan

JUNE 8, 2021

After reading a blog or a book or attending a conference or talk on product management, I’m always excited to try out the new processes and frameworks I’ve learned about. Market research—Reveals how others tell their stories and perceive the audience. I try to get my team similarly enthused about this endeavor.

Product Research 97

Product Research User Testing Research Software Feedback Software 97

The Product HQ

MAY 10, 2024

If you want to become a product lead but have no experience, it is still not difficult to get there. You have to earn the necessary digital product management and lead skills and demonstrate them to potential employers with confidence. In general, they play a major lead role equivalent to a Director or VP of Product.

Customer Experience 52

Customer Experience Research Software Feedback Software Certifications 52

Good Product Manager

APRIL 21, 2015

One of the key responsibilities of a product manager is to decide what features and enhancements should be added to an offering. It’s fairly common for product managers to come up with their own spreadsheets or formulas to do this evaluation. Three Questions About Product Management.

Research Software 74

Research Software Product Research Feedback Software User Testing 74

Userpilot

NOVEMBER 21, 2022

Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. The insights from the market research feed into the go-to-market strategy.

Product launches 88

Product launches Product Research User Testing Research Software 88

Userpilot

JULY 24, 2023

An effective product launch checklist includes the following: Define your target audience and build out your user personas. Conduct market research to identify competitors and determine avenues for product differentiation. Craft your product positioning statement. What is a product launch?

Product launches 81

Product launches User Testing Product Research ChatGPT 81

Userpilot

NOVEMBER 19, 2022

What is product service management? How is it different from product management ? Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. Product service management vs product management.

Data Visualization 93

Data Visualization User Testing Research Software Feedback Software 93

Userpilot

JUNE 30, 2023

This data allows product managers to make more informed product development and roadmap planning decisions. Are there any specific demographics or user characteristics that you think our product/service caters to? Customer research questions using a welcome screen. Why are voice of customer surveys important?

Customer Feedback 87

Customer Feedback User Testing Feedback Software Data Visualization 87