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Aligning Product Managers and Product Marketing Managers for Success – Interview With Aatir Abdul Rauf

Userpilot

Overlapping responsibilities and conflicting priorities are just a couple of the many friction points between product managers and product marketing managers – leading to inefficient workflows and potential product failures. Keep reading to discover his invaluable insights about aligning PMs and PMMs for product success.

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How to Deliver a Better Product in Terms of Usability and User Experience?

Userpilot

If you’re a UX designer or product manager wondering how to deliver a better product in terms of usability and user experience, this is the article for you. Start improving user experience and usability with user research. Card sorting and fake door testing are useful testing methods before the product launch.

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SaaS User Onboarding Funnel 101: Map, Analyse, and Improve Your Conversion Rates

Userpilot

Giving users a great first impression is critically important, so defining an effective SaaS onboarding funnel has got to be a priority for any product manager. In this article, we’re going to dig deep into the world of customer onboarding. We’ll also make sure to look at the best tools for the job.

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Product Planning Process: The Product Managers’ Guide to Building Successful Products

Userpilot

What’s product planning? How do you apply your product management skills and knowledge to build a robust product plan? What tools do you have at your disposal? Product planning focuses on the customer and business outcomes that the product should achieve. Stages of product planning.

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Product Discovery 101 for Product Managers

The Product Coalition

What is Product Discovery Anyway? Product Discovery is the process of figuring out what needs to be built. Will our solution work? Product Discovery is the process of working on your idea, asking questions of customers, until you get three big YES’S. Steps to Product Discovery Success 1.

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Customer Activation Funnel: How to Get New Users to Experience Value

Userpilot

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job.

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How to run your own product discovery initiative (pt. 6/6)

The Product Coalition

Check out more insightful sketches by Jono Hey on sketchplanations.com This article is part of a wider guide on how to establish a product discovery framework in your organization. It took a few years until the team felt the market for this product was mature enough. How price-sensitive are customers for this type of product?