article thumbnail

UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

How do you develop a robust UX strategy? TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. This is the main focus of the article.

article thumbnail

5 Costly Branding Mistakes

UX Planet

The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Market research for startup branding can be perceived as an unnecessary expense, especially when compared to product development or marketing activities that seem more directly linked to revenue generation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What Is A Bug Report? The Essential Guide + Examples

Usersnap

If you’re new to the bug tracking system, issue management or web development in general, you might wonder what a bug report is. For example, I’ve shown you 6 easy bug reporting tricks , answered the 4 W’s of bug reporting and gave you some insights on bad bug reports. And trust me, it’s not going to be boring.

article thumbnail

Voice of Customer: Why VoC should lead your product development process

Usersnap

Do you consider customer feedback? Should the Voice of Customer influence product development? In Frost & Sullivan’s survey research on R&D/innovation and product development priorities, 84% of the respondents declare that they employ the voice of customers (VoC) in their product development cycle.

article thumbnail

Intercom’s Rich Archbold on how to run less software

Intercom, Inc.

It means reducing choices amongst engineering teams and standardizing technology, so our team can spend as much time as possible delivering value to customers. Our chat covers the origins of Run Less Software, how it has evolved at scale, and how it differs from the equally valid approaches of other engineering teams.

article thumbnail

How to run your own product discovery initiative (pt. 6/6)

The Product Coalition

Identifying and answering the most important questions Launching a socially responsible investing product was something the Nutmeg team wanted to do for a long time. It took a few years until the team felt the market for this product was mature enough. In these guidelines, I always put reminders for myself as well. guess what?

article thumbnail

14 Common UX Mistakes and How to Avoid Them

Userpilot

Going ahead to develop products or features based on assumption doesn’t always end well—you’re likely to build something that doesn’t solve real user problems. You also risk having web pages with confusing navigation, leading to a bad experience for visitors. Missing out on valuable feedback.