Framework Product launches Reference User Friction 
Intercom, Inc.
FEBRUARY 6, 2019
As a product-first company, new product launches are a core part of Intercom’s DNA – which means there’s always an abundance of juicy launches for us product marketers to work on. Given our cadence of launches and updates, we’ve developed a pretty well-oiled launch machine over the past few years.
Userpilot
NOVEMBER 21, 2022
What does the product launch manager do? Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. What is a product launch manager?
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Userpilot
JULY 9, 2023
Use surveys , interviews, and focus groups to gather qualitative data about their needs, pain points , and preferences. Next, generate and prioritize ideas for improving the usability and user experience you’ve identified in the research. Generate and prioritize ideas with the biggest impact on user experience.
Userpilot
OCTOBER 25, 2022
In general, strategic product management focuses on the key decisions that need to be made to ensure long-term product success. Strategic Product Management Activities and Tips. Goals are important aspects of the product strategy. They tell the product management team what they need to achieve.
Userpilot
SEPTEMBER 29, 2023
You need a range of disciplines to bring a new product to life: Product development team: Your software engineers play an important role. They'll choose the development framework you use, conduct software development activities (i.e. Your MVP should tackle your user's main pain points.
Userpilot
JANUARY 25, 2021
You can get an accurate picture of your ideal user just by asking three questions: Who are they? What is their main pain point in achieving this goal? These questions have a lot to do with Tony Ulwick’s Jobs-To-Be-Done-Framework. In a nutshell: You are building a product that your users need to do a specific job.
ProductPlan
DECEMBER 21, 2020
Wes Bush of the Product-Led Institute has literally written the book on product-led growth and joined ProductPlan co-founder Jim Semick on a recent webinar to discuss this and other related topics. What is Product-Led Growth? The traditional sales model for almost anything is a potential customer interacting with a salesperson.
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