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The Essential Product Marketing Framework for SaaS Business Growth

Userpilot

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. However, selecting a framework or creating one from scratch can be very confusing.

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The GIST Framework by Itamar Gilad

Mind the Product

In this talk from #MTP Engage Manchester consultant Itamar Gilad takes us through his GIST (goals, ideas, steps, tasks) framework. Itamar has over 20 years of product management experience working with industry leaders such as Google and Microsoft. Three Types of Launch. He’s now a consultant, speaker and writer. Enter GIST.

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Product Launch Manager Role – Everything You Need to Know

Userpilot

What does the product launch manager do? Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. What is a product launch manager?

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Communicate Your Vision with an Internal Roadmap

The Product Coalition

Photo by Denise Jans on Unsplash There is a misconception that building a roadmap will define a product’s future. But a roadmap doesn’t create a clear view of the future. Your vision of the future should bring clarity to your roadmap. So why build a roadmap at all? Select a reasonable time range for the roadmap.

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How to create a product roadmap (with examples)

nulab

A product launch is a bit like a quest. A product roadmap is essentially a map that guides you through your product launch, from day one all the way through to the end. So, whether you’re off to Mordor or you’re at the beginning of your product launch journey, having a map will be a big help.

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Product Market Fit Framework: How to Achieve and Maintain PMF

Userpilot

What is the product-market fit framework? How is product market fit different from product-customer fit? What should a product manager do to achieve and maintain the PMF? Product-market fit and product development are interconnected and happen in parallel. What is product-market fit (PMF)?

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How to Collaborate between Customer Success and Product Teams to Ensure a Successful Product Launch

Gainsight

How involved is your Customer Success team in product launches? And when this is harnessed, it can empower Product teams to make better decisions that ultimately lead to more successful launches. Here are a few ways to maximize collaboration between CS and Product teams. Chances are they could be doing more.