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20 Top Product Management Books for 2021

Alchemer Mobile

If you’re in digital product management, 2020 has been a roller coaster. Going back to basics to find inspiration has been one way expert product managers adjusted their strategies to meet rapidly-shifting consumer needs. Best Product Management Books. How to Build Habit-Forming Products. The Lean Product Playbook.

Books 236
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How to be the go-to engineer for product analytics

Mixpanel

One of those niches that’s become more valuable in recent years: product analytics. As data-driven product development continues to balloon in popularity, so does the need for accurate and sophisticated implementation of analytics tracking in software products. Spearhead a slick analytics implementation.

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Solve a Hard Problem (Tinder). Chapter 8 of my upcoming book, The Cold Start Problem

Andrew Chen

The Cold Start Problem , as the book is called, is about the secret that drives many of tech’s most successful products. It’s the story of how messaging apps, marketplaces, workplace collaboration tools, multiplayer games, all share a common thread of being products that connect people with each other. The question is, how?

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How to add analytics event tracking in SwiftUI (the elegant way)

Mixpanel

Here’s how to harness the incredible product insights of an analytics framework like Mixpanel, while keeping your SwiftUI as clean and simple as it was meant to be. SwiftUI is an incredible framework that allows for UI development at rates that are orders of magnitude above many UIKit approaches. MostSpecialEvent(.) } }.

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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis (Guest essay by Li Jin)

Andrew Chen

I’d be interested in other products that tap into the trends around AirPods, Alexa, voice assistants, etc., It could create a strong advantage around paid marketing if a product has high subscription retention or ARPU, allowing them to make higher bids in the various ad networks. but may not directly sound like podcasting.

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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis

Andrew Chen

I’d be interested in other products that tap into the trends around AirPods, Alexa, voice assistants, etc., It could create a strong advantage around paid marketing if a product has high subscription retention or ARPU, allowing them to make higher bids in the various ad networks. but may not directly sound like podcasting.