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How Travel Data Co-op, ADARA, Expanded Business to Japan and Built Relationships With Public Sectors

freshtrax

As the venue for the quickly approaching Rugby World Cup (RWC) in September 2019 and 2020 Olympic Games, Japan is gearing up for a great influx of inbound travelers. We have to translate everything to Japanese—sales reports, marketing documents, and websites. Q: You said that ADARA often works with local governments.

Travel 53
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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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Saas analytics tools [Best 20+ SaaS Analytics Tools For 2021 – By Use Case]

Userpilot

Data is the engine for SaaS, but without data analytics tools , your SaaS team will not be able to make sense of the data. The right set of SaaS analytics tools can help you generate actionable insights that fuel strategic decisions. But how do you ensure you’re picking the right tools?

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Product Channel Fit Will Make or Break Your Growth Strategy

Brian Balfour

They determine what ads appear and the rules that govern their cost. LinkedIn is the perfect example where over time they've achieve Product Channel Fit with Virality, UGC SEO, and different forms of Inbound and Outbound Sales. Then in early 2007, social emerged as a new channel with the Facebook platform.

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Building A New Developer Program From The Outside In

StubHub

At the heart of the program is an online portal that provides our business partners, system integrators and third-party developers an entirely new set of application programming interfaces (APIs) to bring innovative ticketing solutions to fans of all stripes. Self-service: Developers are now able to get going faster than before.

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This Is Not a Drill: How Bad Design Caused Hawaii’s Missile-Warning Fiasco

Pragmatic Marketing

On January 13, 2018, more than one million residents of the state of Hawaii received an emergency alert on their smart phones, warning them of an inbound ballistic missile. The initial reason reported to the press was that “The wrong button was pushed.” By Abdul Rastagar.

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ProfitWell founder Patrick Campbell on life after acquisition

Intercom, Inc.

Behind closed doors, negotiations are dragged on for months while founders and executives figure out ways to eliminate friction and create a synergy that can drive the most value of their shared cultures, processes, and systems. You left the government job, you left Google, and now you’re going to leave and go to zero, literally?”