The Product Coalition

JANUARY 27, 2024

In the past decade, the field of product management has evolved, shedding much of its earlier ambiguity. The spectrum of roles in product management is broad, ranging from highly specialised to more generalist positions. Maybe it’s “product led”. Ninad Kulkarni wrote a good piece about how to choose between the two.

Feedback Software 129

Feedback Software Analytic Tools Onboarding KPIs B2B 129

Userpilot

APRIL 30, 2024

What’s one of the biggest factors impacting how many users use your product ? The higher your adoption rate, the more customers will use your product, resulting in more revenue. This article will look at what the adoption rate is, what factors influence it, how you can calculate your adoption rate, and how to improve it.

Onboarding KPIs 84

Onboarding KPIs Data Visualization User Testing Analytic Tools 84

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. What is product-led growth? What does PLG stand for in marketing?

Analytic Tools 93

Analytic Tools Feedback Software Onboarding KPIs Marketing 93

Mironov Consulting

JANUARY 24, 2024

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    If these strategies don’t hang together, we each hang separately.

Strategy 119

Strategy Product Strategy Onboarding KPIs Data Visualization 119

Userpilot

MARCH 16, 2022

Which customer onboarding metrics can you use to track the success of your onboarding efforts? Customer onboarding can be tricky. This makes it all the more important to select the right metrics to optimize your customer onboarding. So without further ado, let’s see what these metrics are.

Onboarding KPIs 93

Onboarding KPIs Customer Experience Analytic Tools Feedback Software 93

Userpilot

OCTOBER 31, 2022

Looking for the right product engagement metrics to track and see how well users are interacting with your product? As a product manager, you need to track product engagement metrics as it allows you to measure user engagement and find ways to deliver more value to your daily active users.

Onboarding KPIs 95

Onboarding KPIs Analytic Tools Strategy Customer Experience 95

Userpilot

MAY 31, 2023

Not sure how to measure product adoption or what metrics to track? Product adoption is key to creating loyal users for your SaaS and it’s important to track it regularly. TL;DR Product adoption refers to the process by which customers integrate a new product into their daily lives or business operations.

Onboarding KPIs 88

Onboarding KPIs Data Visualization Analytic Tools Customer Experience 88

Userpilot

OCTOBER 10, 2022

Are you having trouble deciding on what feature adoption metrics you should choose to measure the success of the new feature? In this article, we’ll cover the key metrics you need to develop an informed feature adoption strategy and discuss how you can improve them. We’ve got you covered!

Onboarding KPIs 81

Onboarding KPIs Feedback Software Analytic Tools Research Software 81

Userpilot

MARCH 31, 2023

Analytics vs metrics – how do they differ from each other? Though both are important, analytics and metrics have distinct meanings and purposes in your data analytics process. Understanding the nuances between them is critical to utilize them to improve your feature adoption , customer behavior, etc.

Data Visualization 92

Data Visualization Analytic Tools Onboarding KPIs Feedback Software 92

Userpilot

MARCH 19, 2024

Even if you’ve been a product manager for a while, a new feature rollout can be a challenging experience. We explain what a feature rollout is, why it is important for product teams, and how to conduct them. The rollout process starts with feature ideation. We also share some best practices.

Product Research 97

Product Research Onboarding KPIs User Testing Feedback Software 97

Userpilot

OCTOBER 16, 2023

Like any form of analytics, product marketing analytics is all about capturing key data and optimizing the customer experience using that data. Unlike marketing analytics which focuses on replicating marketing successes, product analytics focuses on improving the product. What is product analytics?

Data Visualization 96

Data Visualization Analytic Tools Onboarding KPIs Feedback Software 96

Userpilot

MARCH 21, 2024

When done properly, learning how to optimize customer activity cycle can build lasting relationships and drive growth. But what strategies can you follow to boost product engagement at every stage of their journey? Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle.

User Testing 99

User Testing Analytic Tools Research Software Feedback Software 99

Userpilot

JANUARY 11, 2024

With so many options out there for consumers, the FinTech onboarding process is crucial for any FinTech company looking to set itself apart. As with every digital product, the first few minutes on your app will determine whether the user sticks with it or abandons it. What is FinTech onboarding? to assist customers at all times.

Onboarding KPIs 99

Onboarding KPIs Customer Experience Feedback Software User Testing 99

Userpilot

APRIL 3, 2024

Are you being innovative in your product? Truly think about it because it could be the difference between a successful product and not. Product-led innovation focuses on creating the best product for your customers. Read on to learn all about this product-led growth model.

Analytic Tools 88

Analytic Tools Feedback Software Customer Experience Onboarding KPIs 88

Userpilot

APRIL 27, 2022

Product launch metrics can be easily overlooked while you become busy with product development, marketing efforts, and launch timeline. But tracking these metrics is equally important. A Harvard Business School study found that a staggering 95 % of around 30,000 newly launched products fail.

Onboarding KPIs 93

Onboarding KPIs Product launches Analytic Tools Feedback Software 93

Userpilot

AUGUST 2, 2023

With the amount of data companies have available, there is no excuse not to use data-driven email marketing. Whereas data-driven email marketing uses valuable customer data to send the right email at the right time to assist with your product’s growth. What is data-driven email marketing? Book a demo now.

Data Visualization 88

Data Visualization Analytic Tools Customer Experience User Testing 88

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. You might be wondering, how to compete. How is marketing for software products different?

Feedback Software 92

Feedback Software Analytic Tools Research Software Software Review 92

Userpilot

JUNE 26, 2023

Want to track the different types of product metrics to get product growth insights ? Product metrics are critical for product growth managers to develop the right product strategies and drive continuous value for customers. You can also use a product metrics framework, ie.

Onboarding KPIs 76

Onboarding KPIs Analytic Tools Data Visualization Customer Experience 76

Userpilot

DECEMBER 21, 2022

Wondering which product analytics metrics you should track and improve to increase your product growth ? You must select the right product analytics metrics to serve as KPIs (Key Performance Indicators) for your product development process. But how to do it right? What is Product Analytics?

Analytic Tools 94

Analytic Tools Onboarding KPIs Data Visualization Embedded Analytics 94

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. Key metrics to track at each stage. Want to see how Userspilot can help you optimize your product funnel?

Analytic Tools 87

Analytic Tools Data Visualization Research Software Onboarding KPIs 87

Userpilot

FEBRUARY 3, 2023

The customer onboarding lifecycle is the ongoing process of educating users on your product and helping them achieve success with it. In SaaS, onboarding is the key to not only converting free users into paid customers but also driving long-term loyalty. Point users to key actions with onboarding checklists.

Onboarding KPIs 96

Onboarding KPIs Customer Experience User Testing Customer Feedback 96

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. But how do they know it’s actually worth it when they don’t engage long enough to find out? This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result.

Feedback Software 82

Feedback Software User Testing Customer Experience User Friction 82

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. But how can you use it? The moment a user decides about acquiring your product or not.

B2B 101

B2B Analytic Tools Feedback Software Data Visualization 101

Userpilot

JANUARY 19, 2023

Do you want to measure your product’s success using quantitative metrics? You need to have a solid understanding of key quantitative metrics if you want to focus on and improve essential aspects of SaaS businesses like success measurement and customer retention. What are quantitative metrics? How do they differ?

Onboarding KPIs 96

Onboarding KPIs Data Visualization Analytic Tools Feedback Software 96

Intercom, Inc.

MAY 26, 2022

Customer onboarding is the process by which you welcome new customers and get them acquainted with your product. . It’s also the time when you can reduce any anxiety customers might have about your product and help educate them about how your product can best provide value. What does customer onboarding mean?

Onboarding KPIs 118

Onboarding KPIs Customer Experience Product Research Messaging 118

Userpilot

MARCH 24, 2021

Defining your product strategy is the most important aspect of deciding to build something new. It helps your entire team rally around a vision and a set of outcomes, making sure everyone is aligned in reaching those product growth goals. But where do you start, how do you define it, and how do you take the steps to achieve it?

Product Research 119

Product Research Onboarding KPIs Product Strategy User Testing 119

Userpilot

DECEMBER 12, 2022

With ease, you’ll gather, analyze, and share user engagement insights that will reduce churn and drive product growth. Read on to learn how to choose the right engagement metrics for your dashboard and how to build one code-free. Types of customer engagement metrics to track using the customer engagement dashboard.

Data Visualization 91

Data Visualization Onboarding KPIs Dashboard User Testing 91

Userpilot

APRIL 23, 2023

Do you know which product health metrics to track to achieve long-term success for your SaaS business? The right metrics and data will offer valuable product growth insights to help you make data-driven decisions about optimizing your products’ performance. What are product health metrics?

Onboarding KPIs 81

Onboarding KPIs Analytic Tools Feedback Software Customer Experience 81

Userpilot

MARCH 7, 2024

What metrics you should track? How do you use the insights to improve user engagement? TL;DR User engagement is a measure of how active your users are inside the product and how good the product is at keeping them interested. The latter is only limited to user behavior within the product.

Analytic Tools 96

Analytic Tools Data Visualization Onboarding KPIs Feedback Software 96

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Let’s begin!

Feedback Software 91

Feedback Software Analytic Tools Research Software Customer Experience 91

Userpilot

JANUARY 31, 2023

Do you want to track product launch success with relevant KPIs and metrics but don’t know where to start? Product launch metrics provide valuable insights that you can use to improve your product and increase product growth. What is a product launch? What are the phases of a product launch?

Onboarding KPIs 91

Onboarding KPIs Product launches Analytic Tools Feedback Software 91

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 95

Feedback Software Research Software Analytic Tools Product Research 95

Userpilot

JULY 13, 2023

Are you trying to find out how to measure growth of a company? Measuring a company’s growth helps you understand how much you progressed and where you stand. It informs you whether your product growth is fine or if you should make tweaks to improve results. What is the company’s growth rate?

Onboarding KPIs 91

Onboarding KPIs Feedback Software Customer Experience Customer Feedback 91

Userpilot

OCTOBER 15, 2023

How do you leverage product analytics marketing automation to boost customer acquisition, retention, and account expansion? TL;DR Product analytics marketing automation involves using product analytics to track product usage and customer behavior to develop automated marketing experiences.

Data Visualization 93

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 93

Userpilot

OCTOBER 26, 2023

What is software ROI and how to measure it? We also share benchmarks, important metrics to track, and best practices. Soft ROI comprises qualitative and less tangible benefits , for example, increased productivity from software implemented to improve internal business processes. Staff onboarding and training costs.

Analytic Tools 102

Analytic Tools Feedback Software Research Software Onboarding KPIs 102

Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. But how should you run them? In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business.

Research Software 96

Research Software Feedback Software Analytic Tools Customer Experience 96

Userpilot

DECEMBER 7, 2021

Customer-oriented marketing means tailoring your marketing strategy to fit your customers’ needs first, rather than focusing on your business goals only. With a customer-centric marketing strategy, you can improve your customer experience and easily drive product growth by helping new and existing users discover more value.

Feedback Software 95

Feedback Software User Testing Research Software Customer Feedback 95