The Product Coalition
MARCH 3, 2023
PLG is often compared to traditional inbound and outbound methods, which focus on more traditional marketing practices, such as email campaigns, advertising, lead generation, and sales activities, to name a few. Attention to detail at every step is paramount.
Userpilot
MARCH 23, 2023
It’s named closed-loop analytics because it creates a full cycle of data transfer so that all teams can access and learn from each other’s data. Once a lead converts, their name, email, or other details are collected. In turn, you’ll have a more efficient process that gets more customers in the door.
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Userpilot
FEBRUARY 4, 2022
The enterprise model: Succeeding with an enterprise sales model will require a sales team, outbound marketing, and enough capital runway to endure the long sales cycles. Much like the name suggests, you won’t be proactively selling SaaS to users in the self-service model. The self-service model. The enterprise model.
Intercom, Inc.
MARCH 2, 2018
Bootstrapping “Product Education” When I first joined Intercom, my role didn’t really have a name. I wrote our docs , hosted our webinars , created our help videos and managed our outbound messaging to customers. It really is our “knowledge base” Look beyond FAQs. I wore many hats.
Intercom, Inc.
NOVEMBER 28, 2018
Eliminate low-value work by creating self-serve resources like a smart knowledge base that can quickly serve up answers to frequently asked questions. Knowing a prospect’s name or email is a great start, but these alone don’t tell you if that person or their company will be a qualified buyer for your product.
Userpilot
APRIL 30, 2020
As we just said, customer retention is the name of the game for SaaS companies. Regarding marketing, your focus will be less on attracting new users through outbound means—and more on keeping new users engaged through various lifecycle marketing tactics. Once more: Retention is the name of the game for SaaS companies.
Userpilot
JANUARY 19, 2022
Option 2: Read our in-depth knowledge base documentation articles to find out more technical details about Userpilot integrations. Add the product’s name and as many details as you’d like and shoot them over to us! Add the product’s name and as many details as you’d like and shoot them over to us!
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