article thumbnail

How to do Market Research: a Step-by-Step Guide

Userpilot

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

article thumbnail

The Critical Role of Product Strategy When Money Is Scarce (Part 1?—?Seed)

The Product Coalition

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. Here is how a product strategy can help you create business results, even when the market is not in your favor. Product strategy is such a vague term for most people.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Productboard founder and CEO Hubert Palan on mastering product strategy

Intercom, Inc.

And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products. How to use technology to create something. When I entered the real world of Silicon Valley, I expected the same level of strategic product sophistication.

article thumbnail

Building a Strong Product Vision and Strategy: A Roadmap to Success

The Product Coalition

How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. A compelling product vision is a guiding light, providing direction and purpose to the development process.

Vision 126
article thumbnail

Product Management Marketing: A Guide for Building Successful Products

Userpilot

Product management focuses on the overall strategic direction and champions the product inside the organization. Product marketing, on the other hand, promotes the product to the outside world. What are the responsibilities of product managers? The product manager role is very complex.

article thumbnail

Technical Product Manager: Exploring Their Role and Responsibilities

Userpilot

Technical product managers vs. product managers Regular and technical PMs usually work together at all stages of the product management process , but their roles focus on different aspects of product development. Regular product managers are more customer-centric in their approach. Product vision.

article thumbnail

A Brief Guide to Product Discovery

Roman Pichler

How might people use the product? What kind of user experience (UX) should the product give rise to? How can the product be built? What architecture patterns and technologies may be used? The world doesn’t stand still: Markets and technologies change, competitors improve their products, and new market entrants may appear.